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  5. Average Percentage of Clicks on Google (Adwords vs Local 3 Pack vs Organic)

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Average Percentage of Clicks on Google (Adwords vs Local 3 Pack vs Organic)

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  • OhYeahSteve
    OhYeahSteve last edited by Jun 16, 2016, 10:56 AM

    Does anyone know the allocation, percentage-wise, of clicks that go to Adwords vs Local 3 Pack vs Organic on Google Search (average)?

    1 Reply Last reply Reply Quote 0
    • MiriamEllis
      MiriamEllis Subject Expert last edited by Jun 18, 2016, 4:15 PM Jun 18, 2016, 4:15 PM

      Hey Steve,

      I think what you might be looking for would be a heatmap study like this one: https://moz.com/blog/the-new-snack-pack-where-users-clicking-how-you-can-win

      You might be able to find others. Hope that helps!

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