Practice Group location list Vs Individual Doctor list
-
We are a Healthcare system which has 70+ medical service/practice locations and 2500+ individual doctor lists. What is the best way manage these locations list, so they are not completing with each other in local search. for example, if search for "urgent care", we will like our medical practice group location show up before individual doctor in local search. What is the best practices for managing your group location lists and your individual doctor lists?
Thanks!
-
Thanks Vijay.
My question was more for local listing. How to optimize our group location lists, so they show up in Google 3 pack and minimize the completion with our own doctors.
-
Hi Nathan,
As per my understanding, you wish to get group pages up before the individual pages in the search results.
This is where Categories (group as you call them) and tags optimization become important, you have to optimize the categories page well to capture all the good elements of on-page SEO (like right title, H1, H2, brief meta description to compliment the title, and a brief content on the page capturing the right keywords you wish to target)
Individual doctor pages are to also be optimized well and linked via right group/category and tags.
This should do the trick, however, if some doctor ends up promoting his page via good off-page activities, the chances are that they would be competing with you in search result pages. So, plan a good SEO strategy for your Group/category pages and the whole website.
I hope this helps, let me know if you have further questions, I will be happy to help.
Thanks,
Vijay
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Schema - Multiple locations
I'm adding schema tags for a client with multiple locations/branches of their bar. What's the best way to setup the Schema tags for the different addresses? Something like this: | id="footer-right" itemscope itemtype="http://schema.org/BarorPub"> |
Image & Video Optimization | | CompucastWeb
| ### itemprop="name">Bar Name |
| |
| itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> |
| itemprop="streetAddress">Street Name • <span < span="">itemprop="streetAddress">2 Street Name</span <> • <span < span="">itemprop="streetAddress">3 Street Name</span <> |
| itemprop="addressLocality">New Orleans |
| itemprop="addressRegion">LA |
| itemprop="postalCode">Zip Code |
| |
| Tel:itemprop="telephone">555-555-555 |
| | | |0 -
Practice Name vs. Dr. Name in Local Search
I wanted to get some opinions on an interesting situation for local search. Many doctors and dentists are found in one of two ways online: Their name and title, e.g. Dr. James A. Smith, MD Their practice name, e.g Smith Plastic Surgery, P.C Often sites like Healthgrades are providing data on the doctor him or herself, and the information can be tough to switch out. At the same time, there's a tendancy on the Dr's part to want to be listed as their practice name. Their site is often set up that way. How are you handling this kind of setup? Have you found a way to reliably associate (and format) a practice and doctor's name in a listing, in such a way that doesn't violate Google's quality guidelines? I know the drill for handling a doctor within a hospital, but this is a slightly different situation...
Image & Video Optimization | | BedeFahey0 -
Google Places Listing
Hi, I have the following issue. I'm doing marketing for a restaurant. There used to be 2 restaurants under the same owner, but they ended up splitting. Now these two locations are completely different owners. The issue is that the google places listing is currently pointing to the same website. How can I change the website address of this listing without having access to the email that was used to create it? Thanks
Image & Video Optimization | | vlad_mezoz0 -
Schema vs Hcard
Which one should i do? A little confused here.. This would be for small biz contractors/ hvac, painters, etc. trying to rank for Local SEO.
Image & Video Optimization | | greenhornet770 -
Local SEO Issue: Google Places Listing on Page 8
Hello, I'm having an issue with a client's Google Places listing. It's showing on page 8 for one of the main keyword terms but their main site is on page 1. Having looked into competitors' places listings ranking above, I've ruled out the following; lack of citations inconsistent citations incomplete profile incorrect category listing details not matching places landing page incorrect location and any form of keyword stuffing Other places listings ranking above have fewer citations, incomplete profiles, details inconsistent with their main site, one is no longer trading as a business and one has no website! In the past, our client had had two listings simultaneously but we addressed this waaaay back. Is it possible we could still be getting punished? I'm at a bit of a loss otherwise. Any thoughts would be hugely appreciated. Thankyou!
Image & Video Optimization | | jasarrow0 -
Google Places: "We currently do not support the location"
Does anybody know what is going on with this message? Instead of our Google Places page, we get the above message. 😞 To be mentioned that Google representatives called our business to verify this listing 2 times this week... Anybody got the same problem? Thanks!
Image & Video Optimization | | echo10 -
What are the best practices for Google Places for a manufacturer?
A manufacturing client has distributors around the world. Can I add these distributors to my client's Google Places account through the bulk upload feature? Is there a better way to ensure that people searching in the company's various territories see a Google Places entry for the appropriate distributor?
Image & Video Optimization | | joshfialkoff-778630 -
Has anyone created a top (Insert # Here) list of local business listing sites?
Has anyone created a top (Insert # Here) list of local business listing sites we should manually submit to? I have around 20 or so but I was wondering if someone could give me a list to cross reference. I have quite a few local business that I work with and I want to make sure I'm hitting all of the main local listings. I also spend time searching for niche listing sites too for each client, so if you have any suggestions on easier ways to find these as well, I'm game. If you have created a list and its out in the wild somewhere I will be happy to link to it from my site. I'm always open to giving some LL to helpful people. Who's up for building a tool that will search through X number of local directories and report back to you if you are listed or not. (Not getlisted.org) You can select a checklist of sites that you want to check. (; Thanks Aaron
Image & Video Optimization | | Shipyard_Agency0