Can Google read content that is hidden under a "Read More" area?
-
For example, when a person first lands on a given page, they see a collapsed paragraph but if they want to gather more information they press the "read more" and it expands to reveal the full paragraph. Does Google crawl the full paragraph or just the shortened version?
In the same vein, what if you have a text box that contains three different tabs. For example, you're selling a product that has a text box with overview, instructions & ingredients tabs all housed under the same URL. Does Google crawl all three tabs?
Thanks for your insight!
-
Yes, for the most part. Google wants to deliver the best results for visitors based on their search query. So if something is hidden from initial view this would impact ux and especially if it's poorly implemented (not intuitive). As you know, original and compelling copy is the best. Unfortunately in many situations, such as a large ecommerce site, it is resource intensive. It's best to avoid thin content. However, it does get ranked as you can grab a snippet and place in Google and look at the results. So yes, it's possible that Google will rank these pages with duplicate content in a hidden view.
I would advise you to tell your client to remove any hidden content and rewrite product descriptions. Depending on resources, they may/may not want to do this. If they don't, at least you made a recommendation. Good luck!
-
Ok, that makes sense. And can that be applied to a text box with tabs?
Follow up to that - the situation is that I have a client hat doesn't have a lot of "original" content on their e-commerce page. It sounds like Google will take into account that content as "original" content but won't necessarily used it to build relevancy for any keywords hidden within. Is that correct?
-
I agree with Kevin in the answer above, the content may be crawled (depending on how you have hidden the paragraph using HTML) but Google may not give the right advantage of the content available after clicking the link.
We have a client with FAQ section with similar situation https://www.fairsplit.com/faqs/ , the website gets authority for the Question Titles of the FAQ section and not for the content as answer available after clicking the question.
I hope this helps, let me know if you have further questions.
Regards,
Vijay
-
The Googlebot will crawl this information. However, Google may elect not to index it or discount this content in its rankings.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Using hreflang="en" instead of hreflang="en-gb"
Hello, I have a question in regard to international SEO and the hreflang meta tag. We are currently a B2B business in the UK. Our major market is England with some exceptions of sales internationally. We are wanting to increase our ranking into other english speaking countries and regions such as Ireland and the Channel Islands. My research has found regional google search engines for Ireland (google.ie), Jersey (google.je) and Guernsey (google.gg). Now, all the regions have English as one their main language and here is my questions. Because I use hreflang=“en-gb” as my site language, am I regional excluding these countries and islands? If I used hreflang=“en” would it include these english speaking regions and possible increase the ranking on these the regional search engines? Thank you,
Intermediate & Advanced SEO | | SilverStar11 -
Pagination and matching title tags - does it matter when using rel="prev" and "next" attributes?
I'm looking at a site with the rel="prev" and "next" HTML attributes in place, to deal with pagination. However, the pages in each paginated category have identical page titles - is this an issue? Rand gives an example of how he'd vary page titles here, to prevent problems, though I'm not entirely sure whether this advice applies to sites with the rel="prev" and "next" HTML attributes in place: https://moz.com/blog/pagination-best-practices-for-seo-user-experience Any advice would be welcome - many thanks, Luke
Intermediate & Advanced SEO | | McTaggart0 -
"No Index" Extensions
Hi there, We run an e-commerce website and we are aware of our duplicate page content/title problems. We know about the "rel canonical" tag and the "no index" tag but I am more interested in the latter. We use a CMS called Magento. Now, Magento has an extension that allows you to use the "no follow" and "no index" tag on products. Google has indexed many of our pages and I wanted to know if applying the "no index" tag on duplicate pages will instruct Google to remove the duplicate url's it has already indexed. I know the tag will tell Google not to index a page but what if I apply it to a product already indexed?
Intermediate & Advanced SEO | | iBags0 -
Does my website have an Exact Match Domain or a "brand"?
I'd like to get some input from the Moz community about the domain name I use on a travel website I run as a hobby. I got heavily whacked by an update in September 2012 which some have said was because my site is an EMD. Others said it was because I had poor quality backlinks (but in fact I hardly had any). With the benefit of hindsight, I'd love to know what really happened. The website is www.traveltipsthailand.com (now www.asiantraveltips.com) and the "brand" I use is "Travel Tips Thailand.The traffic penalty I incurred was around 80% and despite a LOT of work overhauling the site and trying to build some better quality links, I don't believe it has really recovered much. It ranks for non-competitive, low-traffic key phrases (which means it's not penalised as such), but struggles to rank anywhere meaningful on any phrase likely to drive traffic to the site. At this stage I really just want to know whether to persist with the site (it's heartbreaking, to be honest) or drop it an build something new from scratch. I monitor the site's progress using Moz Pro, so I can see all the search ranking, authority and backlink data. 5254ab15dcaa91-52423790
Intermediate & Advanced SEO | | Gavin.Atkinson0 -
Can you appear in both Google local and universal results on the page?
I have a client that ranks 2nd for a google local result, and the local results are the first set of results being displayed, making it in fact the 2nd result on the page for the keyword. There aren't any blended results on this page, it's straightforward local results, then universal results directly after. They are concerned that they are not appearing in the universal results high enough (they're on page 5 with a different url than the homepage). I'm not sure why their #2 local ranking isn't good enough since those are consistently the same results, but I have to ask; Can you appear in both local and universal results on the same page?
Intermediate & Advanced SEO | | MichaelWeisbaum0 -
Is there a way to stop my product pages with the "show all" catagory/attribute from duplicating content?
If there were less pages with the "show all" attribute it would be a simple fix by adding the canonical URL tag. But seeing that there are about 1,000 of them I was wondering if their was a broader fix that I could apply.
Intermediate & Advanced SEO | | cscoville0 -
How are pages ranked when using Google's "site:" operator?
Hi, If you perform a Google search like site:seomoz.org, how are the pages displayed sorted/ranked? Thanks!
Intermediate & Advanced SEO | | anthematic0 -
"Duplicate" Page Titles and Content
Hi All, This is a rather lengthy one, so please bear with me! SEOmoz has recently crawled 10,000 webpages from my site, FrenchEntree, and has returned 8,000 errors of duplicate page content. The main reason I have so many is because of the directories I have on site. The site is broken down into 2 levels of hierachy. "Weblets" and "Articles". A weblet is a landing page, and articles are created within these weblets. Weblets can hold any number of articles - 0 - 1,000,000 (in theory) and an article must be assigned to a weblet in order for it to work. Here's how it roughly looks in URL form - http://www.mysite.com/[weblet]/[articleID]/ Now; our directory results pages are weblets with standard content in the left and right hand columns, but the information in the middle column is pulled in from our directory database following a user query. This happens by adding the query string to the end of the URL. We have 3 main directory databases, but perhaps around 100 weblets promoting various 'canned' queries that users may want to navigate straight into. However, any one of the 100 directory promoting weblets could return any query from the parent directory database with the correct query string. The problem with this method (as pointed out by the 8,000 errors) is that each possible permutation of search is considered to be it's own URL, and therefore, it's own page. The example I will use is the first alphabetically. "Activity Holidays in France": http://www.frenchentree.com/activity-holidays-france/ - This link shows you a results weblet without the query at the end, and therefore only displays the left and right hand columns as populated. http://www.frenchentree.com/activity-holidays-france/home.asp?CategoryFilter= - This link shows you the same weblet with the an 'open' query on the end. I.e. display all results from this database. Listings are displayed in the middle. There are around 500 different URL permutations for this weblet alone when you take into account the various categories and cities a user may want to search in. What I'd like to do is to prevent SEOmoz (and therefore search engines) from counting each individual query permutation as a unique page, without harming the visibility that the directory results received in SERPs. We often appear in the top 5 for quite competitive keywords and we'd like it to stay that way. I also wouldn't want the search engine results to only display (and therefore direct the user through to) an empty weblet by some sort of robot exclusion or canonical classification. Does anyone have any advice on how best to remove the "duplication" problem, whilst keeping the search visibility? All advice welcome. Thanks Matt
Intermediate & Advanced SEO | | Horizon0