Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Am I accidentally Keyword Stuffing?
-
Hey Guys,
So I updated some copy on my site recently and noticed that whatever slender rankings I had (often on page
have completely disappeared. The copy was the only change I have made.
Now I haven't intentionally keyword stuffed however I have noticed that there happens to be a lot keywords in there. For example on my PPC page I use the phrase PPC 16 times however it has just naturally fallen into the content as that is what I'm writing about. I'm wondering if there are maybe too many mentions here?
16 repeats of the word PPC and on the page there are 490 words. Does that feel like too much repetition or am I barking up the wrong tree?
Thanks,
Matt
-
16 times out of 490 words is a 3.2% density, which is right where you want to be. You could actually use it more times. a 3-7% density is good. Also, make sure you have this target keyword synergized in your title, description, and Hs.
I would suggest the change in ranking is a temporary dip, since you changed the copy of the page. Think of your rankings like a stock market. Even the best stocks go up and down. Now that you have entirely new copy, Google is now reorganizing your content in it's index. Should be back up, if not better, soon.
Personally, I see pages with 1500+ words rank well. But then the challenge is user interface and design to allow an easy read.
-
Hi Matt,
I don't consider this to be an issue. If you would have mentioned it another 16 times it might get close to keyword stuffing. But it's for sure not something that would make your rankings drop like this.
Martijn.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does anyone know of a tool where you can get all of the keyword that any given landing page is ranking for?
I'd like to find out what landing pages are ranking for which keywords, but I haven't been able to find a tool that does it. I was hoping there would be something where I could submit the url and get a list of every keyword it is ranking for. Any thoughts or suggestions? Thanks!
On-Page Optimization | | Powerblanket0 -
Should you have two separate pages for synonym keywords?
Suppose that you want to rank for two keyword phrases that mean the same thing but are slightly different in spelling. When should you put both keyword phrases on one page versus two pages? What are the pros and cons?
On-Page Optimization | | ProjectLabs0 -
Target keywords on homepage or sub page?
Is it better to target main keywords on a site's homepage, or in a sub page. I would usually assume the homepage, but if the domain for the homepage doesn't include the keyword is it better to have a sub page with an exact match URL? For example we target the keyword "abc123" Is it better to optimise the homepage: brandname.com Or create a page to target it: brandname.com/abc123/ And leave the homepage to target brand keywords, but link to the "abc123" page. Whats the best option?
On-Page Optimization | | timscullin0 -
Is it good to have a subdomain with keyword?
Hi, I want to ask do you thing that it is good and necessary to have a subdomain with a keyword in it when the domain doesn't include it? f.e. you have a website named domain.com but there is no keyword in it. And if you add subdomain keyword.domain.com will this bring any benefit?
On-Page Optimization | | vladokan0 -
Do alt tags count towards on page keyword density?
Hello...I have written a bunch of content for my site using a useful tool called Scribe SEO which recommends keyword density at 5% if I remember correctly. So all my my newly written content is below this level but I am left wondering if by adding alt tags with my chosen keywords I will be considered to be over the limit and cause a red flag? Can anyone clarify this for me please?
On-Page Optimization | | Wallander0 -
Optimizing for another keyword than the menu name
Hi I would like to hear if someone could help me decide whether or not it is important regarding SEO that the menu name is the same as the keyword we want to rank for. The site is a static site and one of our most important keywords. To give an example. Our menu name is "cars" and we want to rank for "cheap rental cars".
On-Page Optimization | | KennethK0 -
301 redirect and then keywords in URL
Hi, Matt Cutts says that 301 redirects, including the ones on internal pages, causes the loss of a little bit of link juice. But also, I know that keywords in the URL are very important. On our site, we've got unoptimized URLs (few keywords) in the internal pages. Is it worth doing a 301 redirect in order to optimize the URLs for each main page. 301 redirects are the only way we can do it on our premade cart For example (just an example) say our main (1 of the 4) keywords for the page is "brown shoes". I'm wondering if I should redirect something like shoes.com/shoecolors.html to shoes.com/brown-shoes.html In other words, with the loss of juice would we come out ahead? In what instances would we come out ahead?
On-Page Optimization | | BobGW0 -
Repeat Keyword Phrase or Use Variations
Is it better to repeat a keyword phrase on a page's text that you have already used once, or to use a different variation of the keyword phrase?
On-Page Optimization | | SparkplugDigital0