Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Category pages, should I noindex them?
-
Hi there,
I have a question about my blog that I hope you guys can answer. Should I no index the category and tag pages of my blog? I understand they are considered as duplicate content, but what if I try to work the keyword of that category?
What would you do? I am looking forward to reading your answers
-
Hi,
I am using category pages on my blog, but what to do with a view all page of all the articles?
Example: articles 1-10 are in category A, articles 11-20 in category B and articles 21-30 in category C. But there is also a view all category page with articles 1-30.
Should I 'noindex' this page (although this isn't really duplicate content since the articles per page are not the same as in the separate categories) or can I just let it be indexed?
-
I'm Agree with EGOL
Taxonomies: Categories and Tags
Implementing categories and tags on your website is an important way to add structure to it. These taxonomies group content on a certain topic. When used properly, Google will understand the structure of your site better.
Categories have a hierarchical structure. There can be subcategories within categories. Tags do not have a hierarchical structure. Think of it like this: categories are the table of contents of your website, and tags are the index.
Duplicate content
Duplicate content means that the same content is shown in multiple locations on your site. As a reader, you don’t mind: you’ll get the content you came for. But it confuses a search engine: it has to pick which one to show in the search results, as it doesn’t want to show the same content twice.
Above that, when other websites link to your product, chances are some of them link to the first URL, and others link to the second URL. If these duplicates were all linking to the same URL, your chance of ranking in the top 10 for the relevant keyword would be much higher.
The solution for duplicate content is a so-called canonical link. A canonical link tells the search engines: yes, this content is duplicate, and this one is the original content.
Structure of your website...why? The importance of site structure for SEO
The structure of a website or a blog is of great importance for its chances to rank in search engines. In my opinion, there are two main reasons for this:1 - A decent structure makes sure Google ‘understands’ your site.
The way your website is structured will give Google important clues about where to find the most important content. Your site’s structure determines whether a search engine can understand what your site is about, and how easily it will find and index the content relevant to your site’s purpose and intent. A good structure could, therefore, lead to a higher ranking in Google.
2 - A decent structure makes sure you do not compete with your own content.
On your site, you will probably write multiple pages about similar topics. Let's take an example you have a recipes website and you want to create a structure for your website. So you several recipes on your website and you have several categories such as Italian recipes, French recipes, Mexican recipes and so on. On the other hand, your tags can be used in another approach such as breakfast, dinner, lunch, low cab ect on this way you do not compete with your own content resulting in higher rankings.
-
I believe that you can get rid of tags and archives in most situations. However, good use can often be made of categories, author and pagination.
Let's imagine that you have a website or a blog (there is no difference) about "Widgets". Every time you find a new widget you photograph it and write a post with substantive content about it. You are a widget expert and know an awful lot about them. Widgets are a popular collectable and lots of people are interested in them. So you start your blog (or website) and publish posts (or pages) about two or three different widgets every week.
You realize that there are different types of widgets based upon what they are made from and everybody knows about this. Lots of people search for wooden widgets, brass widgets, copper widgets, plastic widgets,etc. So you make these the categories of your blog (or website) and all of the post about wooden widgets are posted to the "wooden widgets" category page. Same for "copper widgets" and "brass widgets" etc.
Your post pages display the full size photo and everything that you had to say about that widget. Your category pages display a small photo of the widget and the first paragraph of your article. Soon, you have posts about 10 brass widgets, 12 wooden widgets, and 22 plastic widgets and those category pages are starting to look healthy. They might start ranking for in the SERPs for keywords like "plastic widgets" and "brass widgets" and pull in more traffic than all of your posts combined.
After you have about 20 post showing on a category page you might start using pagination to keep that category page from being enormous. Then when people read to the bottom they see a link for "earlier posts" and click it. That takes them to the older posts for this topic and you get more ad impressions. Now the pagination pages have become valuable.
Your author page might have some bio information about you, noting that you are the president of the Ohio Widget Collecting Society and are a professor of design at a college, where you teach a course on the History of Widgets in America. You can construct the author page to display your bio and credentials information at the top, your most recent ten posts below that, and your most popular posts below that. Author pages are valuable because people want to know about you. Google wants to know about you too because they want to determine if you are a credible author for "widgets".
From experience I can say that category pages can pull in a LOT of traffic, and a REALLY LOT of traffic if you rank well and the topic of your page is heavily searched. Your author page can help people to decide to link to you, invite you to speak at a convention, ask you to teach a course at a local university, Google might use information from your author page to decide that you deserve better rankings than other authors who post prattle about widgets. And, your pagination pages can make a lot of extra ad impressions.
So, carefully consider the potential category pages that fit your blog, try to find keywords that are logical fits, optimize those pages to rank for heavily searched queries. Wordpress gave you lots of options. Decide how you can use them in a planned way for visitors, searchers, and your own goals.
Good luck.
-
Hola Lucía,
I strongly recommend you to noindex the category and tag pages of your blog. As you say they are considered duplicate content and it is usually very complicated to work that keywords. In fact if I where you I would mark as noindex the following: categories, tags, author, archives and even the pagination of the blog.
I hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it better to keep a glossary or terms on one page or break it up into multiple pages?
We have a very large glossary of over 1000 industry terms on our site with links to reference material, embedded video, etc. Is it better for SEO purposes to keep this on one page or should we break it up into multiple pages, a different page for each letter for example? Thanks.
On-Page Optimization | | KenW0 -
To NoFollow or to NoIndex internal links
I all, I have recently taken over a fairly large e-commerce site that I am trying to "fix" and have come across something that I need a second opinion on. A Semrush audit has revealed that there are a heck of a lot of internal nofollow links (over 90 000) that point to predominantly 4 pages from the Header of each page in the site, these are change currency pages to show clients different currencies and a members login page. The pages are: /?action=changecurrency¤cy=EUR /?action=changecurrency¤cy=USD /?action=changecurrency¤cy=GBP /members/ My opinion is that these pages should just be no index pages and they should be followed. instead of being indexed and no followed? Any thoughts on this out there?
On-Page Optimization | | cradut0 -
Canonical URL, cornerstone page and categories
If I want to have a cornerstone "page", can I substitute an actual page with a category archive of posts "page" (that contains many posts containing the target key phrase)? This way, if I make blog posts about a certain topic/ key phrase (example "beach weddings") and add a canonical URL of the category archive page to the individual posts, am I right then to assume google will see the archive page as the cornerstone page (and thereby won't see the individual posts with the same key phrase as competing)?
On-Page Optimization | | stephanwb0 -
Home page or landing page?
Hello, I want to ask a question related to that - Should we put keywords in the home page title if we wish to position another landing page better for particular keywords? I have read in one website about SEO that it's good the main keywords of your website to be positioned in homepage title also. f.e. Let's say we have website about web-design and our company is named Company Ltd. The title of the home page is "Company Ltd. - Web design, SEO, etc" We have also another inner page named "Web design | Company Ltd.". So should we leave the first page name only "Company Ltd." and the landing page's name "Web design | Company Ltd." . I don't know if they both have the same keyword in their title they won't compete with each other.
On-Page Optimization | | HrishikeshKarov0 -
How much copy should there be on an e-commerce category page?
I'm not looking for a precise number, obviously. I'm more interested in a general range. More text means more long-tail and synonym opportunities, but of course you don't want too much copy above the fold, pushing your products down. Maybe you can get away with a short paragraph or two at the top of the page. You can always put more copy below the products, but in a recent SEOmoz e-commerce webinar, the presenter seemed to think that was silly and unnecessary. He even suggested that the algo might intentionally ignore text below products, since it's clearly not intended to be read. What do you think?
On-Page Optimization | | CMC-SD0 -
Missing meta descriptions on indexed pages, portfolio, tags, author and archive pages. I am using SEO all in one, any advice?
I am having a few problems that I can't seem to work out.....I am fairly new to this and can't seem to work out the following: Any help would be greatly appreciated 🙂 1. I am missing alot of meta description tags. I have installed "All in One SEO" but there seems to be no options to add meta descriptions in portfolio posts. I have also written meta descriptions for 'tags' and whilst I can see them in WP they don't seem to be activated. 2. The blog has pages indexed by WP- called Part 2 (/page/2), Part 3 (/page/3) etc. How do I solve this issue of meta descriptions and indexed pages? 3. There is also a page for myself, the author, that has multiple indexes for all the blog posts I have written, and I can't edit these archives to add meta descriptions. This also applies to the month archives for the blog. 4. Also, SEOmoz tells me that I have too many links on my blog page (also indexed) and their consequent tags. This also applies to the author pages (myself ). How do I fix this? Thanks for your help 🙂 Regards Nadia
On-Page Optimization | | PHDAustralia680 -
301 redirects from several sub-pages to one sub-page
Hi! I have 14 sub-pages i deleted earlier today. But ofcourse Google can still find them, and gives everyone that gives them a go a 404 error. I have come to the understading that this wil hurt the rest of my site, at least as long as Google have them indexed. These sub-pages lies in 3 different folders, and i want to redirect them to a sub-page in a folder number 4. I have already an htaccess file, but i just simply cant get it to work! It is the same file as i use for redirecting trafic from mydomain.no to www.mydomain.no, and i have tried every kind of variation i can think of with the sub-pages. Has anyone perhaps had the same problem before, or for any other reason has the solution, and can help me with how to compose the htaccess file? 🙂 You have to excuse me if i'm using the wrong terms, missing something i should have seen under water while wearing a blindfold, or i am misspelling anything. I am neither very experienced with anything surrounding seo or anything else that has with internet to do, nor am i from an englishspeaking country. Hope someone here can light up my path 🙂 Thats at least something you can say in norwegian...
On-Page Optimization | | MarieA1 -
Category Pages with Sub-Categories
The image will explain it all... Each category page starts on the subject of the first sub-category page. This happens twice (well actually 3 times since this section of the site is called showroom and it starts on the tab mowers). Is this a terrible approach? If so, how could a site like this be better navigation-ally organized. cat-subcat.png
On-Page Optimization | | drewschmaltz0