Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Keyword Planner not showing exact match
-
hi guys
I'm currently trying to optimize a site for 'Recruitment Agency North West' when I enter his term into keyword planner it gives me no results for the exact match, but offers me figures for 'Recruitment Agencies North West'
Am I to assume that nobody has ever searched 'Recruitment Agency North West'?!!! and that I should be focusing on 'Recruitment Agencies North West' as my main key phrase?
Is there another site other than keyword planner that will give me results for 'Recruitment Agency North West'?
cheers
M
-
thanks for this mr whippy
-
Hi,
When I use the keyword tool, as you can see in the image attached the search results for both the keywords you have mentioned have a monthly volume that is very low.
Either 11 - 50 keywords for recruitment agency north-west or 51 - 100 for recruitment agencies north-west.
The results for the keyword you enter are directly under the keyword with the graphs.
I would revisit your keyword research and see if you might be better of targeting different keywords.
The MOZ tool you are using is excellent. You also have the below tools you can try
https://app.neilpatel.com/en/ubersuggest/keyword_ideas
These are just a couple, but I find them an excellent place to start.
Steve
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Inconsistent Keyword Search Volume & Difficulty Across Tools (e.g., Moz, Google Keyword Planner, Ahrefs, Semrush)
Hi there, Moz Community! I'm reaching out for some guidance on keyword research discrepancies. I'm currently targeting the keyword "sui gas bill" for my blog, sngplbill, which focuses on information related to Sui gas bills. I've used several keyword research tools, including Moz, Google Keyword Planner, Ahrefs, and Semrush, and each platform provides different search volume and keyword difficulty scores: Moz: No search volume data, Keyword Difficulty (KD) 24
Keyword Research | | Faizali.786
Google Keyword Planner: Search volume 100k-1M, Difficulty (Low)
Semrush: Search volume 90k, KD 31
Ahrefs: KD 1 (Very Easy)
These varying results are causing some confusion. Ideally, I'd like to understand which platform offers the most reliable data for search volume and keyword difficulty. Here are some additional details that might be helpful: My target location: Pakistan My Questions: What factors might contribute to these discrepancies in keyword data across different tools?
Considering my niche (Sui gas bill information in Pakistan), which platform would you recommend for the most accurate search volume and keyword difficulty estimates?
Are there any additional factors to consider beyond search volume and keyword difficulty when selecting keywords for content strategy?
Any insights you can provide would be greatly appreciated!
Capture sui gas bill semrush.PNG Capture moz sui gas bill.PNG Capture gkp sui gas bill.PNG Capture ahref sui gas bill.PNG
Thanks,0 -
Finding less competitive keywords
Hello, How Moz can help me in finding less competitive keywords for a site based on omega masticating juicer. I had tried other tools but i am not satisfied with it. Kindly tell me the process to find it. Thanks.
Keyword Research | | romanjames0 -
Is it a bad idea to hyphenate keywords?
Hello, my understanding was that Google reads hyphens in keywords as spaces, but if that's accurate how come keywords with hyphens that I research with Keyword Explorer — for instance, hospital-acquired infections — rank lower when I include the hyphen? If the hyphen hurts SEO, do I have to remove them all from the blog or page in question? Removing hyphens means a blog or page will have punctuation errors, which is irritating to an editor, but I don't want to sacrifice the effectiveness of keywords, either. Thanks, in advance, for your response!
Keyword Research | | SallieJ0 -
Bye Bye Keyword Difficulty Tool :(
So the Keyword Difficulty Tool will be retired from the end of this month. Is anyone else worried about this? - because I just don't trust the numbers coming back from Keyword Explorer. Never have. I've even raised this with Moz staff previously, when there was a huge difference between the score given by the keyword difficulty tool vs keyword explorer. From what I see in Domain and Page authority and in the SERPs then the score from keyword difficulty tool, was always more accurate, and thankfully have been able to use both tools, but from next month I feel somewhat uneasy about solely relying on the score from Keyword Explorer. Thoughts? and feel free to run your own tests on keywords and I'm sure you'll see what I mean.
Keyword Research | | GregDixson0 -
Has the keyword planner search volume metric gone crazy?
I use the search volume found in keyword planner to score and weight my keywords in a similar way as Rand showed us in this WBF. This week I've found that in many cases suddenly the singular and plural version of the keyword have the same search volume. This seems crazy to me as singular and plural is not the same, the intent is different but more importantly they behave very differently from each other when looking at their track record in Adwords (impressions, clicks, conversions, CTR, CVR etc...all different). For example, here's a screenshot of 4 keywords (singular and plural versions of 2 phrases) with search volume captured a couple of months ago. Now here's another screenshot of the same keywords taken from Keyword planner today. Any ideas why this would be happening? Does it makes sense to you? It just seems buggy to me. Thanks!
Keyword Research | | E_F0 -
Why does this keyword have much greater volume in Bing Keyword Research Tool than Google AdWords Keyword Planner?
I'm using the Google AdWords keyword planner and Bing Webmaster Keyword Research tool. For both, I'm trying to get accurate search volume for the exact term "advertising sales". Over the last thirty days, Bing reports a volume of 5,988. Google's average monthly search volume is 880. Given the market share Google has, I would expect a much higher volume, especially when compared to Bing. Can you offer some ideas of why this might be happening?
Keyword Research | | Kevin_P0 -
Adding qualifiers to keywords?
I know that it's worth adding qualifiers to high value keywords to create long-tail variations which will later have the potential to rank well for the main keyword as well... My questions is, how important is it that the newly-formed keyword/phrase also be evaluated for search volume? E.g. "tips for job interviews" has a high search volume, but scores 72 in the Keyword Difficulty tool - quite high. I would therefore be tempted to create a "10 tips for job interviews" articles or something similar, yet THIS particular phrase is searched for <10 times per month... If there are not any easy-to-find qualifiers that also create a well-searched for keyword/phrase, is it still worth adding them?
Keyword Research | | staingurus0 -
Broad Vs. Exact Match
My question seems basic in nature but some recent keyword research has caused me to re-think broad vs. exact match. I was taught to focus on exact match for the short term and broad match for the long term prospects of a keyword. Today I was researching a niche of keyword phrases where the local search volume (broad) was, for example 33,000. The local search volume (exact) was only 500. What I know about broad vs. exact doesn't help me to determine if this keyword is worth going after. The keyword difficulty score by the way was 35% Yes, I do know that I will probably go after this keyword anyway but to refine my question, how do I get an idea of how "big" this keyword is? Is it more on the broad or more on the exact match of things? How do I determine the various derivatives of the phrase that occur under the broad match?
Keyword Research | | leaseman0