Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Does anyone know how to fix this structured data error on search console? Invalid value in field "itemtype"

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Does anyone know how to fix this structured data error on search console? Invalid value in field "itemtype"

    Intermediate & Advanced SEO
    3
    5
    1498
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Alexanders
      Alexanders Subscriber last edited by

      I'm getting the same structured data error on search console form most of my websites, Invalid value in field "itemtype"

      I take off all the structured data but still having this problem, according to Search console is a syntax problem but I can't find what is causing this.

      Any guess, suggestion or solution for this?

      1 Reply Last reply Reply Quote 0
      • Alexanders
        Alexanders Subscriber last edited by

        Hi,

        Thanks for your answer.

        As I say before I'm having this problem even when I take off all the structure data from tag manager. Not sure what is generating that schema. Any ideas?

        Regards,

        1 Reply Last reply Reply Quote 0
        • Alexanders
          Alexanders Subscriber @Train4Academy.co.uk last edited by

          Hi,

          Thanks for your answer, but I'm having the problem on most of my websites, even before I put some JSON schema with tag manager. I tried to disallowing all the schema from the tag manager and still happening the same. All these sites are on WordPress I'm starting to think tath there is a problem on the code or something.

          You can have a look on the page, https://alexanders.co.nz/ please let me know if you have any suggestions.

          I run a test on https://search.google.com/structured-data/testing-tool and is highlighting this problem, but as I say before even when I took out all the schema from tag manager so I'm not sure what is generating that code or schema.

          testing-tool#url=https%3A%2F%2Falexanders.co.nz%2F

          1 Reply Last reply Reply Quote 0
          • josellamazares
            josellamazares last edited by

            Hi,

            Have you incorporated structured data into your website using html code (json, schema, etc)?

            Maybe there is some data not completed.

            A greeting

            1 Reply Last reply Reply Quote 0
            • Train4Academy.co.uk
              Train4Academy.co.uk Subscriber last edited by

              Hi,

              Are you able to provide a link to the page?

              From experience it's placing the wrong schema together which causes it to not validate.  Search console is usually 3 days behind in terms of collecting data so to sort it out immediately test the page through here => https://search.google.com/structured-data/testing-tool

              If after all this and your'e still having problems, go check out a website that serves up similar content and check how they've marked up their page.

              Alexanders 1 Reply Last reply Reply Quote 0
              • 1 / 1
              • First post
                Last post

              Got a burning SEO question?

              Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


              Start my free trial


              Browse Questions

              Explore more categories

              • Moz Tools

                Chat with the community about the Moz tools.

              • SEO Tactics

                Discuss the SEO process with fellow marketers

              • Community

                Discuss industry events, jobs, and news!

              • Digital Marketing

                Chat about tactics outside of SEO

              • Research & Trends

                Dive into research and trends in the search industry.

              • Support

                Connect on product support and feature requests.

              • See all categories

              Related Questions

              • jeremyskillings

                Website Snippet Update in Search Console?

                I have a company that I started working with that has an outdated and inaccurate snippet coming up.  See the link below. They changed their name from DK on Pittsburgh Sports to just DK Pittsburgh Sports several years ago, but the snippet is still putting the old info, including outdated and incorrect description. I'm not seeing that title or description anywhere on the site or a schema plugin.  How can we get it updated?  I have updated titles, etc. for the home page, and done a Fetch to get re-indexed.  Does Snippet have a different type of refresh that I can submit or edit? Thanks in advance https://g.co/kgs/qZAnAC

                Intermediate & Advanced SEO | | jeremyskillings
                0
              • rmehta1

                [Very Urgent] More 100 "/search/adult-site-keywords" Crawl errors under Search Console

                I just opened my G Search Console and was shocked to see more than 150 Not Found errors under Crawl errors. Mine is a Wordpress site (it's consistently updated too): Here's how they show up: Example 1: URL: www.example.com/search/adult-site-keyword/page2.html/feed/rss2 Linked From: http://an-adult-image-hosting.com/search/adult-site-keyword/page2.html Example 2 (this surprised me the most when I looked at the linked from data): URL: www.example.com/search/adult-site-keyword-2.html/page/3/ Linked From: www.example.com/search/adult-site-keyword-2.html/page/2/ (this is showing as if it's from our own site) http://a-spammy-adult-site.com/search/adult-site-keyword-2.html Example 3: URL: www.example.com/search/adult-site-keyword-3.html Linked From: http://an-adult-image-hosting.com/search/adult-site-keyword-3.html How do I address this issue?

                Intermediate & Advanced SEO | | rmehta1
                0
              • lcourse

                What is best practice for "Sorting" URLs to prevent indexing and for best link juice ?

                We are now introducing 5 links in all our category pages for different sorting options of category listings.
                The site has about 100.000 pages and with this change the number of URLs may go up to over 350.000 pages.
                Until now google is indexing well our site but I would like to prevent the "sorting URLS" leading to less complete crawling of our core pages, especially since we are planning further huge expansion of pages soon. Apart from blocking the paramter in the search console (which did not really work well for me in the past to prevent indexing) what do you suggest to minimize indexing of these URLs also taking into consideration link juice optimization? On a technical level the sorting is implemented in a way that the whole page is reloaded, for which may be better options as well.

                Intermediate & Advanced SEO | | lcourse
                0
              • BrandExpSteve

                Is their value in linking to PPC landing pages and using rel="canonical"

                I have ppc landing pages that are similar to my seo page. The pages are shorter with less text with a focus on converting visitors further along in the purchase cycle. My questions are: 1. Is there a benefit for having the orphan ppc pages indexed or should I no index them? 2. If indexing does provide benefits, should I create links from my site to the ppc pages or should I just submit them in a sitemap? 3. If indexed, should I use rel="canonical" and point the ppc versions to the appropriate organic page? Thanks,

                Intermediate & Advanced SEO | | BrandExpSteve
                0
              • Felix_LLC

                After reading of Google's so called "over-optimization" penalty, is there a penalty for changing title tags too frequently?

                In other words, does title tag change frequency hurt SEO ? After changing my title tags, I have noticed a steep decline in impressions, but an increase in CTR and rankings. I'd like to once again change the title tags to try and regain impressions. Is there any penalty for changing title tags too often? From SEO forums online, there seems to be a bit of confusion on this subject...

                Intermediate & Advanced SEO | | Felix_LLC
                0
              • CupidTeam

                My website (non-adult) is not appearing in Google search results when i have safe search settings on. How can i fix this?

                Hi, I have this issue where my website does not appear in Google search results when i have the safe search settings on. If i turn the safe search settings off, my site appears no problem. I'm guessing Google is categorizing my website as adult, which it definitely is not. Has anyone had this issue before? Or does anyone know how to resolve this issue? Any help would be much appreciated. Thanks

                Intermediate & Advanced SEO | | CupidTeam
                0
              • JenniferDacosta

                Is it a bad idea to have a "press" page and link to press mentions of our company?

                We've recently been getting quite a bit of press. Would it be wise to create a "press" page and link to mentions of us or would this devalue the links on the press pages as Google may think they reciprocal?

                Intermediate & Advanced SEO | | JenniferDacosta
                0
              • BeTheBoss

                Removing Dynamic "noindex" URL's from Index

                6 months ago my clients site was overhauled and the user generated searches had an index tag on them. I switched that to noindex but didn't get it fast enough to avoid being 100's of pages indexed in Google. It's been months since switching to the noindex tag and the pages are still indexed. What would you recommend? Google crawls my site daily - but never the pages that I want removed from the index. I am trying to avoid submitting hundreds of these dynamic URL's to the removal tool in webmaster tools. Suggestions?

                Intermediate & Advanced SEO | | BeTheBoss
                0

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy

              Looks like your connection to Moz was lost, please wait while we try to reconnect.