Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What to do with outdated and irrelevant content on a website?
-
Hi everyone,
On our corporate website we have a blog where we publish articles which are directly related to our company (house heating systems and gas cylinders) and some articles which are completely irrelevant to our core business, but which might be of interest to our potential clients.
Recently I've been told that it is not a good idea to include these not directly related posts to our core business, because Google might be somewhat confused at to what our core business is all about. I was advised to research this topic and think of completely removing blog posts that are irrelevant to our core business from our blog. By removing I mean completely removing pages and setting a 410 status to tell Google that it is not a 404 error but that these pages were intentionally removed.
I would like to hear some independent advice from Moz community as to what I should do?
Thank you very much in advance.
-
You are welcome!
Ross
-
Hi Ross,
Thank you very much for your reply. This is exactly what I've done - I decided to delete all these irrelevant blog posts from our website and assigned a 410 status to them with custom page for users who land on any of these pages to make the user experience a little bit better.
Thanks for taking your time to answer my question
Alex
-
Hi there,
I would only keep the content that is related to the business unless you are getting a lot of traffic from these articles that are not related to heating systems and gas cylinders. Getting traffic it is always good to show Google that your site is interested enough to get visitors. If you decide to remove these blog posts, I would check if any of these irrelevant posts have any backlinks before you remove them. If they do have some links should try to redirect them to relevant pages that you would on your site or just keep them because of the high-quality links. It is a good idea to set up these deleted pages to 410 ( Page Gone) so Google will remove from the index much faster.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website is not getting indexed
Hi,
Content Development | Mar 27, 2024, 9:26 AM | Aman0022
Hope you all are doing great!
I have created a dog blog a few weeks back which talks about all things about dogs (http://pawspulse.com/). I am publishing couple of articles everyday which are more than 5k words long with proper keyword research but still Google is not indexing my content. My content is systematically categorized in proper categories related to dog guides, nutrition, accessories, dog breeds etc.
Can anyone help me how to get the website index faster fully. Any help will be much appreciated. Thanks0 -
Does a "Read More" button to open up the full content affect SEO?
As we've been refining our metrics for gauging whether or not a blog is effective -- if people are engaging with it -- one of the strategies we've seen (e.g. NYT, WaPo, Yahoo!) is "Read More." I've read a few articles with some who advocate using it and others who discourage it. Does anyone have any history adding "Read More" to their content and the effect it had?
Content Development | May 23, 2017, 6:25 PM | ReunionMarketing0 -
Is it ok to have two blogs for my website?
Hi Pep's The blog for my website is integrated, but does not have a URL that matches the text. The company I use for my site say that it can't be changed. Basically it displays numbers instead of text in the url. So I thought, what about starting another blog as well as the original. Would this have any effects on my SEO, negative or positive? Any advice greatly appreciated! 🙂
Content Development | Jul 20, 2016, 4:58 PM | MissThumann1 -
How much should I pay for one hour of content creation work?
Hi I have recently been looking for some new content creators to work with. And I recently asked a blogger that I know of how much he would charge for some content creations. I told him that I'm looking for some good compelling content that is about 400 to 500 words. And he told me that he would charge $180 an hour. I sorta feel like that's a bit to much, but I don't want to jump to conclusions without any advice from you all. I'm very well versed in my SEO and do most of the work for my site. But I think a fresh touch would really be helpful.
Content Development | Mar 12, 2019, 3:29 PM | LittleDog1 -
Duplicate content between my web and Youtube
I have a web with 90 vídeos hosted in my Youtube channel and each video have an description in single url, but Youtube videos have no description. If I copy description from my web and paste to Youtube description, this is duplicate content for Google ?
Content Development | Feb 18, 2015, 10:20 AM | VisualService1 -
Can I post my MailChimp articles on my blog without getting hit for duplicate content?
I would like to post my newsletters on my blog, but am afraid of duplicate content since you can click a link on the MailChimp email blast to view the Newsletter online. Is this considered dup content?
Content Development | Aug 7, 2014, 5:25 PM | RoxBrock0 -
How many articles are ok to publish a day on my website blog?
I have a blog on my website which is a part of the website. Currently I publish one article a day. Is it ok if I increase it to 2 a day? Is there any limitation in order not look negative to Google
Content Development | Feb 25, 2014, 11:21 PM | AlirezaHamidian0 -
Is it possible for a website with only 20 pages to be ranked in top?
Hi, I want to ask is it possible for a website with about 20 pages to be ranked well in Google for keywords with middle concurency? Most of the web sites in the top for such keywords are with much content and many pages. This is the web site: http://logos-sofia.com/ And that's are the comeptitors: https://www.google.bg/search?q=курсове+по+немски&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-GB:official&client=firefox-a
Content Development | Oct 10, 2012, 6:30 PM | vladokan0