Thank you for your kind answers.

Just to make sure I understand i have three  more questions:

1. should I set the analytics property on domain.com then set a view pointing to lp.domain.com AND a view pointing to www.domain.com, having both properly filtered ?

2. At the moment I have the UA property set on lp.domain.com: wouldn't it be good as well to create a new property for www.domain.com (rather than two child views of the same parent Analytics property ? I guess this way I wouldn't need filtering.

3. By the way I omitted to tell that I am using Universal Analytics: will the references you provided still be applyable to me?

In the mean time I'll figure out how to actually do the filter and to make sure that this procedure is directly suitable with a Wordpress Plugin called Yoast Analytics, cause I am not sure I can edit the analytics code directly.

Thank you all again.

D.R.

Hello Mozers!

I have a website with organic visits/goals on www.site.com and a few AdWords Campaign landing pages on lp.site.com whose goals are tracked with both adwords conversion monitoring AND analytics (not imported from analytics into Adword).

The landing pages of the campaign have nothing to do with the web site (different cms, they don't link each other, totally isolated) and viceversa.

Given that, what would it be the best practice to configure Google Analytics to track the website (www.site.com) AND a PPC campagin (lp.site.com)?

I have been told to set up different views of the same property, but do I really need that?

Please let me know what are you thinking.

Thank you very much.

DoMiSoL Rossini

Thank you David and JasmineA, because you've made me think, and I'd  like to rephrase my question as it follows:

Do the so called "off-site factors" affect Quality Score in Adwords (which affects Cost Per Click) ?

Will I spend one cent less per click if I'd publish my same landing page under the NASA home page (rather than my ordinary domain site) ?

I know landing pages only play a small part in the QS system but even 10% could make a huge difference.

And yes, JasmineA, I have reasons discouraging me from publishing the landing pages under the www subdomain.

Thank you all again.

DoMiSol Rossini

Hello,

I have an AdWords account whose landing pages point to (i.e.) http://www.domain.com/landing01.php

I've  been using this account for ages, it has a good score and history, so I want to keep it.

The first question is: may I use landing pages on different subdomains within the same AdWords account (and in the same root domain)?

I.E. (http://cheese.domain.com/landing01.php and http://wine.domain.com/landing02.php)

2nd question: the www subdomain has good subdomain metrics (authority /trust and, generally, links) while the "cheese" subdomain has not (no backlinks at all).

Do I get any benefit in Adwords (like quality score or other) if I publish my landing pages under a subdomain with better subdomain metrics (or number of links)? Or should I just go with http://cheese.domain.com even it has no authority at all?

Thank you,

DoMiSoL Rossini

I have a PPC campaign for a client with standalone landing pages with a form, not reachable from the website (although in the same domain).

1. I've added the AdWords conversion code to the "thank you" page and I also added a Goal in
   Google Analytics whose counter is increased every time the thank you page is reached.

This way I can track conversions with both AdWords and Analytics.

Is that correct?

Should I import back in AdWords the goals from Analytics, as suggested in the AdWords account?

2. I have another landing page with a form in the website, where I send users coming from
   organic search, so I set up a second goal in Analytics for the thank you page of this form.

Is this the reason why  I am supposed to import in AdWords the analytics' goals, so that I could see both kind of conversions in both accounts?

3. But the most important question is:  If I send both PPC/organic visitors to the same landing page is there still a way to separate PPC from Organic conversions?

Thank you very much for your advice.

DoMiSoL Rossini

Thank you David and JasmineA, because you've made me think, and I'd  like to rephrase my question as it follows:

Do the so called "off-site factors" affect Quality Score in Adwords (which affects Cost Per Click) ?

Will I spend one cent less per click if I'd publish my same landing page under the NASA home page (rather than my ordinary domain site) ?

I know landing pages only play a small part in the QS system but even 10% could make a huge difference.

And yes, JasmineA, I have reasons discouraging me from publishing the landing pages under the www subdomain.

Thank you all again.

DoMiSol Rossini