Happy Friday Everyone,

I have a quick question:

I am in the process of crunching some numbers to try and figure out an organic traffic forecast for a client.

One of the crucial metrics I can't seem to figure out is traffic rate of growth over the next year or so.

The reason this is complicated for me is that I have only ever done this sort of thing for an established business before, and had plenty of past organic traffic data to work with.

What I am looking for is a source that could give me a reasonable idea of what kind of growth rates I might expect for a startup with practically no data; I would be perfectly happy with a national average for online retail startups.

Any help would be greatly appreciated.

Thanks!