Latest posts made by ghuegerich
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RE: Big drop in Domain Authority on 17 Nov 2015
I saw a similar effect across campaigns. 9 out of 10 dropped, just last week. Whenever I see that across a number of campaigns, I assume it is one of two things:
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A simple algorithm tweak for the DA calculation.
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Google is tuning their main algorithm, it caused real DA impact to sites, and creates a cascading effect across the DA ranks.
The last time I saw this effect was late april early may of this year, right as google was starting to push out the update that they eventually rolled back. A few months later, I saw the DA ranks all go up to where they were before, again, across 9 campaigns.
I guess the question is, is Google moving again? Or is Moz simply tuning?
Thanks,
Greg
posted in Moz Pro
Best posts made by ghuegerich
-
RE: Big drop in Domain Authority on 17 Nov 2015
I saw a similar effect across campaigns. 9 out of 10 dropped, just last week. Whenever I see that across a number of campaigns, I assume it is one of two things:
-
A simple algorithm tweak for the DA calculation.
-
Google is tuning their main algorithm, it caused real DA impact to sites, and creates a cascading effect across the DA ranks.
The last time I saw this effect was late april early may of this year, right as google was starting to push out the update that they eventually rolled back. A few months later, I saw the DA ranks all go up to where they were before, again, across 9 campaigns.
I guess the question is, is Google moving again? Or is Moz simply tuning?
Thanks,
Greg
posted in Moz Pro
Director of IT & Inbound Marketing Services - Greg has worked at Frantz Group since 1997, spearheading a large number of innovative and leading edge projects in that time. From building dynamic content websites in the mid-2000's, optimizing traditionally sales orientated CRM environments for marketing use, to extending functionality into a variety of marketing automation applications as they became available, Greg's experience with the use of technology to extend marketing reach and drive ROI is extensive.