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Questions created by joberts
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Optimizing a URL/menu structure
Hi Mozzers, I'm working on Content Strategy at my job, and I'm close to making some recommendations on short/long-term direction. While I'm there, I want to tackle the URL/menu structure (correct term?), which is a bit of a mess as pages have been created without any consideration for it over time. For ease, let's just say we have 3 main subdirectories of the site (Section A-C), and let's also say that section A also has 3 important subdirectories. From a UX perspective at least, we want a page to look like: example.com/sectionA/subsectionAA/page1 but currently it's example.com/page1 We have dozens and dozens of these examples. To complicate matters a little further, Sections B and C have been earmarked to be consolidated into a new section (D), as they're currently confusing and overlapping, and create roadblocks in user journeys. So a page that is, say: example.com/sectionB/page2 may well want to be: example.com/sectionD/subsectionDA/page2 I'm comfortable enough with technically doing this, as I'm experienced enough in Drupal and have an agency on hand too, BUT - I don't know if there are any SEO pitfalls I need to be wary of when I'm doing this, beyond resubmitting sitemaps, and the trickle-down effects of redirects. Any advice, wise forum? thanks!
On-Page Optimization | | joberts0 -
HTTPS for form pages?
I am creating a small business website for a friend in Recruitment. It’s very small and mainly just a shop window for the business. There’s no login area for the website, but there are two areas were users can enter information: General contact us form (giving email and phone number) Applying for a job (attaching a resume) The forms are using Ninja Forms – which I believe are secure in passing information. But am I missing anything? Do I need to make these pages https at all? I’m quite new to building sites from scratch. Thanks for your help
Technical SEO | | joberts0 -
Drupal, http/https, canonicals and Google Search Console
I’m fairly new in an in-house role and am currently rooting around our Drupal website to improve it as a whole. Right now on my radar is our use of http / https, canonicals, and our use of Google Search Console. Initial issues noticed: We serve http and https versions of all our pages Our canonical tags just refer back to the URL it sits on (apparently a default Drupal thing, which is not much use) We don’t actually have https properties added in Search Console/GA I’ve spoken with our IT agency who migrated our old site to the current site, who have recommended forcing all pages to https and setting canonicals to all https pages, which is fine in theory, but I don’t think it’s as simple as this, right? An old Moz post I found talked about running into issues with images/CSS/javascript referencing http – is there anything else to consider, especially from an SEO perspective? I’m assuming that the appropriate certificates are in place, as the secure version of the site works perfectly well. And on the last point – am I safe to assume we have just never tracked any traffic for the secure version of the site? 😞 Thanks John
Technical SEO | | joberts0