@chris_mc Title looks exactly the same as in code.
You have some unnecessary/garbage things in code. For example why do you need title meta?
Take a look here: developers.google.com/search/docs/advanced/crawling/special-tags?hl=en
Posts made by piotrstarzynski
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RE: Home Page Title - Google Overriding my Title Tagposted in Intermediate & Advanced SEO
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RE: Redirects, 301's & 404'sposted in Technical SEO
@sammecooper 404 is not the desired, nor expected action. Your user will not get the information, they are looking for if the 404 not found page is presented to them. So this will result in bounce. Bouncing is not good, cause Google can and probably is taking into account bounce rate.
As a result you will loose the ranks you had for the old addresses. The best approach is to 301 to the most matched new address. If you carry about some keyword you should be sure to still have the place for them in new structured website.
Cheers, Piotr Starzynski
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RE: Clarification on duplicate contentposted in Content Development
@smiller76 If I were You, I would create a specific page for a keyword you mentioned as long as it's worth your effort. That means it's a kewyord with some popularity.
It should raise up conversions. If the content doesn't match to keyword the position may be temporary. So if the keyword popularity is decent I would add some more content to the current page to match the keyword.
If you choose new address, don't forget to link it well.
I am doing exactly the same stuff. My business website is about SEO in general, but I prefer to have exact address with the details about SEO.
Take a look:
https://piotrstarzynski.com
https://piotrstarzynski.com/pozycjonowanie/I choose the second approach to have one page, but stronger at start. In the end I plan to add dedicated address for few the most important SEO subservices.