Hi Eric

I agree with Moosa the days of simply using Google Analytics to see a good picture of keywords is gone.

Have you looked at your Google Webmaster Tool?

In Webmaster tool goto 'Traffic' > 'Search Queries'. Here you will find useful information in terms of search terms, clicks, click through rate and average positions.

Here it is recommended you review the query list for expected keywords. Also compare impressions and CTR to identify how you can improve your content.

On the left hand side of this Webmaster Tool page click 'Search Queries' for more detailed info.

Hope you find it useful

Richard

Hi For 1: I would suggest a custom friendly 404 page. This means the user sees a page saying something like 'Sorry the product / page you were after no longer exists. Here are some useful options ( then list a handful of popular page links). You could even includes a site search or your tel number / email to contact. This means the user knows what has hppened, had somewhere useful to go but it returns a 404. For 2: If the page is being moved - use a 301 redirect on the existing page. If you are simply not selling that product anymore than do a 404 as above. In both cases monitor your GA and GWT for 404s and fix where applicable. All the best. Richard

Hi, sorry its a Friday question...

Page A: www.example.com/house/

Page B: www.example.com/house/kitchen

Can I 'no_index' page A without it effecting page B being indexed?

Views?

Many thanks!

Hi Abi Don't worry about the left hand side or global navigation items - Google will focus its attention to the copy and links within the main body of the page. You are correct - if the body copy has two links going to the same location then only the first will count. Links nearer the top of the copy will get more link juice than those further down the page, so put the important stuff nearer the top. The more links you have the more diluted (less effect) those links will have so don't try and cover everything - for example if you sold many different types of cars you could have a 'BMW cars' link, then on the BMW cars page have links to the different models. Make sure you have copy referring to your location / zip / postcode. Have a contact us page with your full address and map. Make sure you have listings / links on local websites.... All the tells Google your location. Finally check Google Webmaster is targeted on your country. Best of luck Nigel

My pleasure.

To answer your question - the post code does not need to be a link to the contact us page - just have a link called 'Contact us'

The contact us page should have tel, your full address and postcode and good idea to imbed a google map.

I have not tried it but there are some wordpress plugins that allow for multiple addresses in one map.

By the way on your home page your heading 'Looking for a expert locksmith? Welcome to Lock City.....' is currently a H2 - it should be a  H1.

It could be cut back and more focused eg Expert Locksmiths covering Bristol, Bath, Gloucestershire, Somerset and Wiltshire' ... even that is a mouthful so consider do you really need to mention all locations?

I would also suggest adding in a paragraph of home page copy - maybe this could include reference to the locations (so you can get the H1 back) and end with the 'Contact us' you asked about.

Also give your images alt text which makes reference to location. The urls for the images could also include a location.

Hope this helps

Nigel

HI Abi

Well done, much better and visually looks good to.

One thing though.... you still have two H1's on the home page. It looks like the rogue H1is related to your logo. Look around line 139 in the source code.

If you are a pro member try running the SEO web crawler (goto Research Tools). Its a good way to pick up other things. Otherwise drop me a line.

Enjoy!

Richard