Just looking to get some opinions on this.
Some coupon sites use "coupon" in all of their URLs - this is a practice I would avoid, as to me it is a little spammy.
For example:
.com/amazon-coupons/
.com/ebay-coupons/
.com/walmart-coupons/
... and so on for thousands of other brands.
I don't think this is necessary, as Google will understand from the content, backlinks and the domain name (including the word "coupon") that brand pages are coupon-focused.
Any other thoughts on this?