Yes, but a lot of the topics discussed are still key concepts. The fundamentals of SEO haven't really changed, just the means of achieving optimization has. On Page SEO is still extremely important along with the creation of quality content, and quality links. Even though the book is dated, you can still learn a lot from it.

The industry is also constantly changing, which is why, in my second response, I recommended to subscribe to some of the prominent SEO Blogs' RSS Feeds.

On a second thought, there are other venues you may want to look into as well. I love SEOmoz, it is one of my favorite websites of all time (user friendliness) and has one of the most active online communities i've ever seen. There are however, other websites that provide great information on SEO, I personally subscribe to 20-30 feeds on web design and SEO that gives me constant fresh content to look through and learn more SEO. The YouMoz Blog, and the SEOmoz blog are two of my favorite subscriptions, but there are at least another half dozen solid blogs you could use.

I have two favorites

Search Engine Optimization (SEO) Secrets- Danny Dover, he was the lead SEO when SeoMoz still did consulting

The Art of SEO: Mastering Search Engine Optimization (Theory in Practice) - This is an older book, but a classic. Rand Fishkin, actually contributed to this one.

That is really interesting, what is the url of your website?

Hello,

By creating blog posts on the content your trying to rank for is a very smart move, actually, if it is done right. When your writing a blog post on Vanilla Ice Cream, every time you write about a page that relates on other content on your website, for example, if you mentioned ice cream, place a link there to your ice cream page. Also, with blogs, a very powerful tool is to have a  "related posts" section, not only does this help build an internal linking structure, it also can interest readers to read other articles or content on your website.

Remember not to go overboard with focusing on keywords, you need to make sure that your website is friendly to the readers. If you are forcing yourself to change the structure of the content to change the keywords your optimizing for, it may lose it's readability. Google, along with many other search engines have put a lot of time into semantic cues, so they may infer that even though your not using the same keyword (something like Popsicle instead of ice pop), they can infer that your referring to the same thing.

My recommendation is to place a link on the blog post to the page you want to rank, and you should be okay,

Hope this helps

Zach

Yes, but a lot of the topics discussed are still key concepts. The fundamentals of SEO haven't really changed, just the means of achieving optimization has. On Page SEO is still extremely important along with the creation of quality content, and quality links. Even though the book is dated, you can still learn a lot from it.

The industry is also constantly changing, which is why, in my second response, I recommended to subscribe to some of the prominent SEO Blogs' RSS Feeds.

On a second thought, there are other venues you may want to look into as well. I love SEOmoz, it is one of my favorite websites of all time (user friendliness) and has one of the most active online communities i've ever seen. There are however, other websites that provide great information on SEO, I personally subscribe to 20-30 feeds on web design and SEO that gives me constant fresh content to look through and learn more SEO. The YouMoz Blog, and the SEOmoz blog are two of my favorite subscriptions, but there are at least another half dozen solid blogs you could use.