Anchor Text the best way to use it
-
Hi i am wanting to gain links to my site and make the links relevant and have seen many sites that do not have the keyword on their site and have been told as well as having the keywords in the image that they will also have anchor text from other sites.
Can anyone please tell me the important of anchor text and how i should use it. Is it wise to build anchort text links within your own site and what other sites should you be looking for.
I have used a few article sites to gain anchor text links but most of these are no follow which does not help me.
any advice would be great
-
thank you for this.
-
Hi Diane,
Yes, anchor text does matter. Anchor text on inbound links can help you with keyword rankings. However, as you've probably noticed, most inbound links to our site will be linking to your brand name. Here are some articles that can help you have a deeper understanding about anchor text: Anchor Text 101 and some more advanced stuff Beyond Exact Match Anchor Text To Next Generation Link Signals and Which Type of Link Anchor Text is the Most Effective? [An Experiment].
As for getting link (link-building), commenting on blogs/articles in your niche can be a great way to get backlinks. However, as you noted, many sites no follow links on their blogs/articles. Here is our 101 article on link-building which can get you started on other ideas to go after backlinks to your site.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best way to change the URL along with the brand name change & having a minimal affect on the traffic
We are changing our brand name & hence our URL should change as well What is the best way to do that keeping in view we donot want to take a hit on the existing traffic to our ecommerce site as we get a good revenue from the site. Can someone give me the best strategy to approach this or share there experience with a similar issue they have dealt earlier
Technical SEO | | sharp_instincts1 -
Which url should i use? Thanks!
I have a question regarding how to use my url, we are a Swedish-based website which have the url, http://interimslösning.se/ (that contains the Swedish letter “ö”) so the url can also be written as http://xn--interimslsning-3pb.se/. Which of the following url should I use for my backlinks, http://interimslösning.se/ or http://xn--interimslsning-3pb.se/ ? What is the difference between them regarding SEO? And is it good or bad to use letter like "ö" or other characters like that in your url? I was thinking that maybe it is good to use the letter "ö" for local search optimization in sweden, but i don't know.. Thanks in advance! Greetings,
Technical SEO | | Kiwibananlime
Paul Linderoth0 -
Best Way to Break Down Paginated Content?
(Sorry for my english) I have lots of user reviews on my website and in some cases, there are more than a thousand reviews for a single product/service. I am looking for the best way to break down these reviews in several sub-pages. Here are the options I thought of: 1. Break down reviews into multiple pages / URL http://www.mysite.com/blue-widget-review-page1
Technical SEO | | sbrault74
http://www.mysite.com/blue-widget-review-page2
etc... In this case, each page would be indexed by search engines. Pros: all the reviews are getting indexed Cons: It will be harder to rank for "blue widget review" as their will be many similar pages 2. Break down reviews into multiple pages / URL with noindex + canonical tag http://www.mysite.com/blue-widget-review-page1
http://www.mysite.com/blue-widget-review-page2
etc... In this case, each page would be set to noindex and the canonical tag would point to the first review page. Pros: only one URL can potentially rank for "blue widget review" Cons: Subpages are not indexed 3. Load all the reviews into one page and handle pagination using Javascript reviews, reviews, reviews
more reviews, more reviews, more reviews
etc... Each page would be loaded in a different which would be shown or hidden using Javascript when browsing through the pages. Could that be considered as cloaking?!? Pros: all the reviews are getting indexed Cons: large page size (kb) - maybe too large for search engines? 4. Load only the first page and load sub-pages dynamically using AJAX Display only the first review page on initial load. I would use AJAX to load additional reviews into the . It would be similar to some blog commenting systems where you have to click on "Load more comments" to see all the comments. Pros: Fast initial loading time + faster loading time for subpages = better user experience Cons: Only the first review page is indexed by search engines ========================================================= My main competitor who's achieving great rankings (no black hat of course) is using technique #3. What's your opinion?0 -
Does anyone use inspect firebug for their site
Hi, i am using wordpress for the first time, i normally use joomla, but now i have been recommend to use inspect firebug to help me sort problems on my site which includes the title of the home page, www.cheapflightsgatwick.com being called - lanzarote reviews - cheap flights gatwick but it should say cheap flights reviews magazine The problem i have with firebug is understanding what it is telling me and where things are, i would like to know if anyone uses this product and if so how easy or hard have they found using it
Technical SEO | | ClaireH-1848860 -
Best TLD for china
In China there are 2 commonly used tlds .cn and .com.cn. We own both versions for a new domain. Does anyone know if there is research done which one is the best TLD "in the eyes" of the search engines Baidu and Google? Or maybe there is a methodology to select the best? Thanks!
Technical SEO | | Paul-G0 -
What Google uses in search result descriptions
Recently, Google has started including certain information from our web pages in their search results description that is a bit puzzling. For example if you google 'Wedding Band Raleigh' the description they are using for our site's (GigMasters) page begins with the text 'Results 1 - 10 of 1005' Not sure why they are pulling that information. That is in on the page but its not high up on the page or marked with any special h1, h2, or h3 tag. We do have that information inside of a div which we have named 'Results'. Maybe that's why? Did we inadvertently use some sort of Google rich snippet or schema.org naming convention?! Any insight would be hugely appreciated.
Technical SEO | | gigmasters0 -
Best blocking solution for Google
Posting this for Dave SottimanoI Here's the scenario: You've got a set of URLs indexed by Google, and you want them out quickly Once you've managed to remove them, you want to block Googlebot from crawling them again - for whatever reason. Below is a sample of the URLs you want blocked, but you only want to block /beerbottles/ and anything past it: www.example.com/beers/brandofbeer/beerbottles/1 www.example.com/beers/brandofbeer/beerbottles/2 www.example.com/beers/brandofbeer/beerbottles/3 etc.. To remove the pages from the index should you?: Add the Meta=noindex,follow tag to each URL you want de-indexed Use GWT to help remove the pages Wait for Google to crawl again If that's successful, to block Googlebot from crawling again - should you?: Add this line to Robots.txt: DISALLOW */beerbottles/ Or add this line: DISALLOW: /beerbottles/ "To add the * or not to add the *, that is the question" Thanks! Dave
Technical SEO | | goodnewscowboy0