Is there a tool that looks at an existing domain and scores how spammy its link graph is?

[greg36]

We are building a report for a customer and want to do an independent analysis of the domain to see if it is sketchy.  Where sketchy is defined by artificial content, link building activity, etc?

[PeterAlexLeigh]

Gregory - Check out this new blog post, might contain just what you're looking for;

http://www.seomoz.org/blog/link-profile-tool-to-discover-linking-activity

[PeterAlexLeigh]

The only tool that does that successfully is Google I'm afraid, otherwise it's a process of using Open Site Explorer to look through the links and make a judgement based on what the profile looks like;

1. Look at the domain list and see what sort of domains are linking. If you see lots of directory links then that's a tell tale sign of spammy

2. Look at a few links and see what sort of links they are. Lots of blog comments doesn't bode well whereas some links in a news story on the BBC site would bode very well indeed

3. Have a look at the MozRank and MozTrust metrics. Although these are only a rough guide, MozTrust will give you a good idea of the quality of the site. A MozTrust higher than the MozRank is a good sign because it tells you that good sites are linking to the domian

There's a tool in the Moz toolbox that checks the spammyness of the domain itself, but otherwise it's gut instinct really.

[EGOL]

The human nose works best for this job.