Traffic has dropped from my site.
-
Hello,
I never had amazing traffic, but during the last week my site seems to have almost dropped of search engines. Nothing drastic has changed during this time that I can see would have caused this.
The site is http://www.comparebestodds.com
Does any one have any ideas that can help?
Thanks
-
Thanks for the nice words Ryan and I am above now
-
Google recommends around 100 however they say they will crawl 10K + so I wouldn't worry at all.
-
Thanks Sha, appreciate you taking your time to give me feedback. Will look at implementing your points. Thanks.
-
Thanks for your help, I will give it a go and see what happens.
Quick side question, would this page (just created) have to many internal links, or isnt that ever a problem?
http://www.comparebestodds.com/news/2011/09/upcoming-rugby-world-cup-fixtures
-
Sha,
I'm sorry but I don't think the link profile is big enough yet to be drilling down into these kind of areas, he said he is losing a small amount of traffic, not that he had tons and now he receives none.
1. True however the link profile is only small so it'd probably not of been focussed on that much so far.
2. True again but same as 1.
3. This is only a VERY small ranking factor and for you to even suggest this as a reason as to why his traffic has dropped by 90% is quite ludicrous.
4. You've mentioned this already, nice link though
I'm not attacking you or saying that you are wrong, actually, all your points are 100% correct however with such a new site and the amount of traffic being so small and with a such a small link profile, I think the suggestions above are too advanced at the moment and the problem lies elsewhere.
If you look at the crawl date, then the traffic decrease happening around now also makes perfect sense because Google has had time to drop you down the rankings for example.
-
Hi Jon,
While it is difficult to pinpoint exact reasons for traffic fluctuations without detailed information on the site, there are some things that come to mind.
First, since one of the pages you mentioned relates to the Rugby World Cup, I would check the originating country(ies) for the traffic. It is quite possible that the visitors were interested in betting on matches involving a team or teams who have been eliminated, or whose playing schedule has been less frequent in recent days.
Also, when I took a look at the Metrics for your site in Open Site Explorer, I noticed a few things that could certainly be negatively affecting your rankings.
1. The anchor text distribution for the small number of external inks that you have is quite narrow. This Whiteboard Friday Video gives a good explanation of using a diverse range of anchor text.
2.All of your links are followed. Cyrus gave a good explanation of the negative correlation for high percentage of followed links in this video.
3. When checking the load speed of your home page with the Mozbar, I see that it took 13.5 seconds to load the entire page. The impact of page load speed is also mentioned in the video on negative ranking factors above.
4. All of your external linking root domains are from dot com domains. This means that your link profile does not really have any diversity. Justin Briggs wrote a great blog post which explains the signals that search engines take into account when looking for low quality sites. In the explanation he talks about the importance of a diverse natural link profile.
My guess would be that a combination of all these factors is responsible for your drop in traffic. While the playing schedule is not something that you can control, all of the other things can be improved with a little work.
Hope that helps,
Sha
-
In terms of Social Bookmarking, it MAY help but it's pretty positive. Try Digg.com
-
I'm just glad I noticed it
I think this is your problem to be honest and the rest of the site is fine but as your site is currently as it is, I would expect fluctuation anyway.
I think you should see Kieran's comment below and follow the steps, there is no need for me to repeat everything when he has done such a good job below. I'll take credit for the spot but I think Kieran deserves credit for his willingness to expand in detail.
Thumbs up to Kieran from me.
Regards, Ryan.
-
Hi irldonalb,
Thanks for your comment, I am a little unsure what you mean? This is the cached page in Google
it looks like it all loads fine, but there is a Google logo showing a 404 in the news section, would that effected the whole page indexing? the news is just pulled in through an xml reader, would it be worth removing the news from the page?
What Social Bookmarking would you recommend to get Google to re-cache my site?
Thanks for your help
Jon
-
I'd tend to agree based on your response with irldonalb and your post is quite pertinent as there is an YouMoz Blog by chadburgess post that doesn't exactly point to this (it is realted to noindex but the tactics to get back on Google eyeline are still relevant)
To possibly (badly) summarize some of his tactics that relate to you
- Create some fresh content 1-X pages depends on your capacity and do some internal linking and Google will see this.
- Get some social juice going with your links and recruit some help of friends and associates to spread the word.
- Resubmit your sitemap to Google Webmasters
The full post is here and it is quite an interesting one - http://www.seomoz.org/ugc/accidental-noindexation-recovery-strategy-amp-results
Good luck with it and report back with your success levels..
Kieran
-
If you do a cache check on your homepage then you'll see a logo come up that normally means a 404 error on Google so I think there was some problem with the latest cache, either on your side or Google's. I would recommend Social Bookmarking to get Google to visit your site and re-cache and I think then, everything should stabilise.
-
Hi Kieran,
Thanks for your reply.
The main keywords I am focusing on at the moment 'Rugby World Cup, Best Odds, Best Betting Odds, Compare Odds'
The page that were getting the most traffic from search engines were...
http://www.comparebestodds.com/rugby-union-betting/world-cup/rugby-world-cup-fixtures.php andhttp://www.comparebestodds.com/The site is 2 years old, but about 9months ago I did a complete rebuild and fresh content as I made lots of errors.
Last week I was getting 60 unique visits per day, and this week I am down to 5 unique visits.Appreciate your help.Jon.
-
Hi Jon
How old is the site and what keywords / niche (well it is clear betting) were you ranking for? FRom a quikc OSE check your site is just developing.
Kieran
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site Hack In Meta Description
Hey MOZ Community, I am looking for some help in identifying where the following meta description is coming from on this home page - https://www.apins.com. I have scrubbed through the page source without being able to locate where the content is being pulled from. The website is built on WordPress and metas were updated using Yoast, but I am wondering if an installed plugin could be the culprit. On top of this, I have had a developer take a look for the "hack" and they have assured that the issue has been removed. I have submitted the URL in GSC a couple of times to be re-indexed but have not had much luck. Any thoughts would be much appreciated, the displayed description is below. The health screening plays http://buyviagraonlineccm.com/ a significant and key role in detecting potentially life-threatening illnesses such as cancer, heart ...
Technical SEO | | jordankremer0 -
Organic Traffic Dropped By Half
My company website (https://factoryexpodirect.com/) organic traffic is dropped in March 2017 and after that it never recovered. I am not sure what is the reason. Can anyone help me out to figure out the reason.
Technical SEO | | christmaslaserlights0 -
Transfering Site from Http to HTTPS
Migrating all of our pages from HTTP to HTTPS. I am listing few of my concerns regarding the same: Currently, all HTTPS traffic to our Homepage and SEO page is 301 Redirected to HTTP equivalent. So, when we enable HTTPS on all our pages and 301 all HTTP traffic to HTTPS and stop current 301 Redirection to HTTP, will it still cause a loop during Google crawl due to old indexing? Will we move whole SEO facing site to HTTPS at once or will it be in phases? Which of the two approach is better keeping SEO in mind? what all SEO changes will be required on all pages.(eg. Canonical URLs on our website as well as affiliate websites), sitemaps etc.
Technical SEO | | RobinJA1 -
Mobile site backlinks?
Hello, Our mobile site redirects to desktop in a desktop browser and vice versa; however, they are different sites. This said, shouldn't the backlinks for our mobile site be the same as for our desktop site since one redirects to the other. We show no backlinks in my analysis? Any help or insight would be extremely appreciated! Thank you!
Technical SEO | | lfrazer1 -
Shutting down a site, where do I 301 it?
I'm working with a few international sites that we are going to collapse into one main site. Our current plan is to 301 the 4 other sites into our main site home page. Is this ok? Is there a better way to do this? Thanks
Technical SEO | | MarloSchneider0 -
Moving an eCommerce Site to Wordpress
I'm evaluating moving an established eCommerce I own over to a WordPress based site with a woocommerce plugin. My question is, does the added /category/ slug hurt SEO rankings at all?
Technical SEO | | CobraJones950 -
Optimize flash site
Hello, How can we optimize a site like this - http://www.ziba.com.au/ . The whole site is in flash. What are the alternatives ?
Technical SEO | | seoug_20050 -
Merging two sites into one
I have two websites, www.joecline.com and www.affinityproperties.com. Originally, I wanted joecline.com to be focused on west austin only. I now realize that I only have time to really handle the promotion of one site. I'm wondering SEOwise, which url would be better to keep. I would consolidate all content on one site and 301 the migrated site to the new URLs in the domain which I would keep. Any ideas would be great. Thanks Joe
Technical SEO | | simplesimon0