How do I help an author of family histories and biography's reach her niche's
-
Please have a look at this site for me http://www.louisewilson.com.au/ louise also has about six blogs on different books she has written. She has sold a few thousand copies which is great and has help people find out where they came from.
Not many of these people have linked to her site's and she is not getting the traffic she deserve's for lots of long tail keywords and some broader ones.
What simple on page changes can she make and what would be the best broader keyword's to go after.
What would a good strategy be she has a very small ( tiny ) budget but can write and is enthusiastic , It's also a great way for her to be involved with people who are interested in simalar thing's.
Oh yeah she has never used facebook of social networks how could she effectivly market her books and engage with potential reader's.
Thanks in advance Oh and by the way Im not getting paid to help her Just incase you think i'm trying to get you to do my work for me. I just think this is an interesting case.
I do do sales for an IT and SEO company but she is not one of our clients.
So far I have just explained to her about keywords in titles meta tags and internal linking and just explained to her a bit about link building. But really need some help thanks very much.
PS was this question too long?
-
Hi Mate,
The site needs a few touch ups I can see some SEO considerations that need help.
I would also advise to link all the sites up so people can cross buy products.
Furthermore I would also advise on Forums and message boards where people are talking about books and this type of niche.
I would also do some keyword research around this area, see what you can use to optimize the sites.
Another niche idea if you are limited on money is to find other bloggers in the space and say you will make content for them if you link back to the sales site, it is a easy way to build traffic and links. I have seen some niche book sites around.
Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain authority of competitor went up drastically
Hello Moz community, I’m following one of my competitors on Moz, and I noticed a huge bump in his domain authority overnight, going from 8 to 53. I figured there must have been a reason for that, so I checked their links overview, and noticed they got tons of new external followed links, followed linking domains and total linking domains (see screenshot 1). I clicked on the external followed links to see what they are, and I saw tons of redirect notices (see screenshot 2). The links are from google: maps.google.co.fr cse.google.co.fr images.google.co.fr And .fr is just an example, they have tons of other cctlds like .it .ca .es… the list goes on (see screenshot 3) Do you know where these redirect notices are from? It may be worth noting that some of these redirect to the http version of his website, while others redirect to the https version. I’m guessing this must be a bug on Moz’s end or some sort of SEO trick, but did his DA really go up that much, and does it positively affect his website or will Google penalize this? Thank you in advance for your answers! f9pZoJ3.png M0Z0s9x.png BNQryzR.png
Link Building | | Gael_Regnault0 -
301 redirect of PR 6 domain to PR 1 site, Will it improve my site's seo?
I have a pagerank 1 website but i recently purchased one old pagerank 6 domain, if I 301 redirect this pr6 domain to my currrent pr1 site, will it will increase my site's pr and improve seo ?
Link Building | | IndiaFPS0 -
Help! Someone's inserted my link in the footer of another site!
There's a site in my industry where (I'm guessing on flawed SEO advice) all of their pages contain footer links to rival sites – with each page containing a different set of links. One page has a link to my site, which I've just found out from GWT as the link now produces a 404.
Link Building | | Jeepster
Should I
a) ignore it?
b) ask them to replace it with a live link from my site (their site's highly relevant to mine)? or
c) ask them to remove it altogether as no-one wants footer links?0 -
Duplicate Website.. Please Help!
Hi, My Client's Website has been duplicated, exactly the same website theme and etc. It's like a mirror site and my client couldn't figure out who duplicated his website. Actually, it has been hit by Penguin update last May and didn't fully recover yet, because of unnatural links but there's a little improvement with its ranking. I have already fix the keyword stuffed from his homepage with a link to it and the footer links. After fixing it about a week, its ranking is moving up a bit from page 14 to page 8 but it's not stable. Sometimes it go back to page 10 then back to 8. But there still a lot of unnatural links pointing to his website using its targeted keywords to much. I guess the main issue here are the duplicate site and unnatural links pointing to his website. By the way, here's the original site of my client www.apparelus.com and here's the duplicate one www.fs-biz.info/ Thanks!
Link Building | | arlenea2z0 -
Should we imitate our competitor's blog network?
One of our competitors has built a little blog network, and I'm wondering if it's worth it for us to imitate it. Here's how they have it set up: They have domain.com, their e-commerce site, and blog.domain.com. They also have a half-dozen EMD blogs set up that all link to each other and to the e-commerce site, each one supplying content related to one niche of their busines (e.g. kitchenwidgets.com, widgetsforkids.com, etc.). It seems they've been doing this since December 2011. In my opinion, the content on these EMD blogs is pretty low value. Sure enough, they have basically no inbound links from outside the blog network, and it's not getting shared socially. I'm having a hard time imagining a lot of long-tail searches that would bring in qualified shoppers, since they basically just write up 300-word long descriptions of photos. Based on SEMrush data, it doesn't look like this approach is hurting them -- they didn't take a Penguin dive in April, for example. But how likely is it that this approach is helping them enough to justify the time they must spend writing (probably ~30-60m a day)? It would be trivial for the algo to determine that these are not natural links and completely devalue them. Would it not be better to consolidate that time into 2.5-5hrs a week spent researching and writing a valuable, link-worthy, long-tail-rich post for the main blog and then promoting it in hopes of attracting natural links?
Link Building | | CMC-SD0 -
Forgot the name of a cool SEO Tool... Help!
I recently discovered a cool SEO tool. I didn't write it down, save it, bookmark, etc... And now I can't remember the name of the tool for the life of me, but I'd really like to use it again. I was hoping I could list of the features that I remember, and one of you Mozzers know what I'm talking about. It was a backlink analysis tool. It had a free version, and after you performed so many searches/searched so many backlinks, you had to pay. From what I remember it was a fairly nominal fee with the most popular package in around $25. The reason that I liked it so much was you could take an OSE csv file, dump it in there, and it would sort all of the links by link type, i.e, footer, comment, directory, etc... Then it would put it all into a nice pie chart for you and show you the % of the total links that each link type made up. It would also analyze the anchor text and would show you every anchor text used, and the % of the total each one made up.
Link Building | | stevefidelity0 -
When looking at creating a backlink strategy which is more important to look at, Domain auhtority or page authority?
Trying to see which one has more relevance when looking at back linking, if it;s what more important, Domain or Page Authority?
Link Building | | rvillanueva0 -
Why doesn't the Better Business Bureau show up in my link analysis
I've been working on SEO for one of the companies I've designed a website for and I'm confused by the company's lack of Better Business Bureau backlinks. The Company in question does have a BBB account and that account links back to the company's website. However, when I check in the link analysis for the site, the BBB link doesn't appear. My competitors, on the other hand, do have BBB links in their analyses. So, I'm wondering if I somehow don't have the right type of BBB account. The BBB seems to be a pretty good place to have a link from, and the company pays $300.00 per year for the membership, so I'd like to get the most out of it. Here's a link to the BBB page for the company http://www.bbb.org/utah/business-reviews/plumbers/platinum-plumbing-services-in-west-jordan-ut-22199778#bbblogo And here's the company's website www.slcplumbing.com Now, the company site I've just listed is 301 redirected to www.platinumplumbinginc.com, but even when www.slcplumbing.com was the main site, the BBB backlink didn't show up. Thank you Blake
Link Building | | BlakeMcGillis0