Site comparison - what is wrong with me?
-
www.bcspeakers.com/
vs
with the search term "speakers" why does BC speakers show up in around #50-60 and PSB is not in the top #1000?
From all metrics on seomoz PSB kicks BC in every area by a large margine! can anyone see why BC is listed for that keyword and PSB is not?
-
Thanks for your great suggestions.
Although BC has 6000 + pages the vast majority seem to be pdf's of their parts catalog. with no pr at all.
Nether one of BC or PSB have many links back with anchor text as "Speakers" the vast majority are the company names:
<a class="clickable title link-pivot" title="See top linking pages that use this anchor text">b c speakers</a> - 250+
PSB Speakers - 3000+
Do you think that google is seeing "psb speakers" as the company name and ignoring "speakers" as a relevant term?
-
The first thing I notice is that bcspeakers has many more pages indexed by Google, about 6000 to 700.
http://www.google.co.uk/search?q=site%3Awww.bcspeakers.com%2F&pws=0&gl=us
http://www.google.co.uk/search?q=site%3Awww.psbspeakers.com%2F&pws=0&gl=us
This in itself doesn't begin to explain why one site might rank higher than another, but it illustrates that not all things are equal between these two sites. Link metrics like Domain Authority are great for comparing sites under the theoretical assumption that all other factors are equal. So given two equally optimized sites with identical inbound link metrics, one with a DA of 50 and one with a DA of 40, the DA 50 site will likely rank higher.
But with large complex sites like these, things are never equal. Both sites have different anchor text, the internal link structure varies (I suspect PSB has a better internal link structure) and dozens of other factors.
To get a clearer answer, I'd run both these URLs through the SEOmoz Keyword Analysis Tool, and then run an advanced report (if your a PRO member) The tool will examine on-page factors and might paint a clearer picture.
-
Not really concerned on what page each one is on, or how generic the term is...
the question is why is one listed and the other is not when the metrics point in the opposite direction.
-
"Speakers" is a super generic term! You may be better off targeting something more specific.
In my mind there is very little difference between being on page 5-6 or >10. No one is going to search through 5 pages of serps to find a site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is SEO as Effective on AJAX Sites?
Hey Everyone, I had a potential client contact me about doing SEO for their site and I see that they have an AJAX site where all the content is rendered dynamically via AJAX. I've been doing SEO for years, but never had a client with an AJAX site. I did a little research and see how you can setup alternative pages (or snapshots as Google calls them) with the actual content so the pages are crawlable and will get indexed, but I'm wondering if that is as effective as optimizing static HTML pages or if Google treats AJAX page alternatives as less trustworthy/valuable. Also, does having the site in AJAX effect link building and social sharing? With the link structure, it seems there could be some issues with pointing links and passing link juice to internal pages Thanks! Kurt
Intermediate & Advanced SEO | | Kurt_Steinbrueck1 -
Merging 11 community sites into 1 regional site
I am merging 11 real estate community sites into 1 regional site and don't really know what type of redirect should I use for the homepage?, for instance: www.homepage.com redirect to www.regionalsite.com/community-page Should I 301 this redirect? If yes, how could I 301 redirect a homepage to an internal page in my new site? Cheers 🙂
Intermediate & Advanced SEO | | mbulox0 -
Will an inbound follow link on a site be devalued by an inbound affiliate link on the same site?
Hey guys, quick question I didn't find an answer to online. Scenario: 1. Site A links to Site B. It's a natural, regular, follow-link 2. Site A joins Site B's affiliate program, and adds an affiliate link Question: Does the first, regular follow link get devalued by the second affiliate link? Cheers!
Intermediate & Advanced SEO | | ipancake0 -
On-Site Directory - Delete or Keep?
We have 2 ecommerce sites. Both have been hit by Penguin (no warnings in WMT) and we're in the process of cleaning up backlinks. We have link directories on both sites. They've got links that are relevant to the sites but also links that aren't relevant. And they're big directories - we're talking thousands of links to other sites. What's the best approach here? Do we leave it alone, delete the whole thing, or manually review and keep highly relevant links but get rid of the rest?
Intermediate & Advanced SEO | | Kingof50 -
What to do if the wrong page is ranking?
What to do if the wrong page of your website is ranking and you cannot 301 it? Apparently an outsourced company the previous manager hired build anchor text links to the homepage, when those links should have been pointing to a deeper page. As a result, the hompage is now ranking for that term. But I think we can convert a lot more of the visitors if the deeper page is there instead. Obviously, I can't 301 the homepage. What would you do?
Intermediate & Advanced SEO | | andrep0 -
Clone sites at new company
I just came in house to our company for SEO. We have one main site and 182 that are exact duplicates and almost exact clones of the main site. It's no surprise that half of these clones are deindexed already. The meta tags are just the domain name URL. I want to add unique text on the home page to each site, fix the meta tags and switch them up so they aren't clones. Other than a huge rewrite of the code for each site, I'm not sure what else to do to prevent the rest from getting deindexed. Is there any way to prevent the rest from getting deindexed?
Intermediate & Advanced SEO | | CFSSEO0 -
Were small sites hit by Panda?
It seems that primarily large sites were hit by Panda, but does any one know of / own a small site that was hit by Panda?
Intermediate & Advanced SEO | | nicole.healthline0 -
Critique My Site For SEO
Hi Everyone, I was wondering if someone might critique my site and let me know what you think. I've done pretty much everything I know to do proper seo for my site. I'd love to hear some critiques about what I am doing wrong. I'm not sure if my titles are okay, being that they are similar amongst pages. The other thing is that for all the javascript buttons on the top I have no followed them since they don't have any anchor text. The way google will crawl my page is through the links in the footer. I was thinking of moving them throughout the body of the page since I hear google isn't giving as much weight to footer links. I also wanted to hear what you think about putting a blog on my site and updating with fresh content as opposed to creating a separate blog and then linking back to my website with anchor text. Thanks for all the help. And glad to be a member Bill
Intermediate & Advanced SEO | | wsh150