Is is better to write something on Squidoo or do a guest post?
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I've got a blog that has a good follower count, moz score, twitter fan base and PR offer to let me do a guest post, as long as the approve it. Is it better to do that vs. a Lens on Squidoo? I'm thinking the blog post would be best but Squidoo has huge domain authority. Would that get the content out there more and hopefully get others to link to it?
And yes I know I should be writing something for both. I probably will but let's just pretend I'm not going to. I'm like everyone else, too little time and too much to do.
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Thanks guys. That's about what I was thinking too.
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I would focus more on Guest blog posts for multiple reasons.
1. You get a contextual, relevant link, if the blog is within your niche.
2. The referral traffic from the blog can be more powerful than the link equity you receive from the post
3. The relationship you build with the guest blogging approach is priceless and can only lead to bigger and better things.
Squidoo can be extremely effective in certain niches for driving real traffic. For my niche, it took me a 2-3 hours to prep a nice Squidoo lens which does shockingly well at driving traffic to my site. The Page Authority (Moz) also shot up to 62PA relatively quick, so that's an extra perk. The real value on Squidoo is creating content that delivers people to your site, not so much for getting a boost from the Domain's authority.
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Squidoo, and indeed HubPages are great, I use the frequently and as you kind of picked up already yes the real answer is you should look at both guest blogs and Squidoo lenses. The one thing you should focus on here is relativity i.e. how relevant is the blog and it's audience to your market. If there is a real opportunity of a great blog to guest blog on, I would jump on it. Google is placing a lot more emphasis on relativity and of course understands that anyone can add to Squidoo with it begin an open platform.There is always tomorrow for Squidoo, it's not going anywhere, so I would take any quality distinguishable exposure you can get.
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