Local service site link building
-
I have a local service site http://winecountrycarpet.com/ and I have been link building as much as possible for my landing pages (which aren't local to my city, but are within 20 miles). I would like to keep my link building as above board and white hat as possible (so i do a lot of forum sigs and links in do follow forum in my industry) I do not seem to be seeing any results though. My pages are on the first page for their targeted keywords, but I think this has more to do with onsite SEO and non competitive keywords.
I am wondering if anyone can recommend any strategies that I might find more effective. I have thought about leaving blog comments on do follow blog's but it just seems so spammy its hard to imagine it working. I am open to any ideas.
-
I probably will add a page for our presence in the community that is a good idea. My wife is a teacher so I am always getting talked into providing raffle prizes and donating to this or that.
For now though I would love to increase our presence in organic search results outside of our main service city. I am curious what are some white hat methods of building links that don't cost a fortune. It seems like there must be something I can do that will produce something pr2-3 that would help substantially. So far the best I have come up with are relevant forum comments that were on pr 1 pages. I have written some articles but they never seem to do well.
-
Oh yes, I had forgotten things like the little league, chamber of commerce, any associations you are a member of or support. Show (not just tell) me that you're a member of the local community and that you know the area. You might even have a page for you in the community, showcasing any volunteer work that you've done or projects you've supported, pictures of your team on a float in a parade, etc.
I'm glad you like the boats! My husband got into the hobby while finishing his mechanical engineering degree at Cal Poly. Sadly, there's nothing local to the central coast, but we have battles in the San Jose area, and if you're into all kinds of mechanical things, come up to Maker Faire in San Mateo in mid-May. We'll be battling at a pond there as part of a huge event (makerfaire.com).
-
Thank you Keri, i am doing my best to pursue all local connections that I can. I have so far gotten great responses from our customers and they have become our number one source of new jobs, so I can imagine if I could target specific groups of people it would be amazing. We are in the process of sponsoring some local events a baseball team. This area is so not tech savvy though, that really there are no links involved in any local advertising.
BTW i checked out your site and that is an AMAZING hobby. I love water, I love sinking things, I love mechanics, it is PERFECT. I actually bookmarked it LOL.
-
I'm thinking about both links and just natural advertising. I'm from Santa Maria originally, so am familiar with the area. My first thought is Cal Poly students needing carpet cleaning (and general cleaning) before move-out at the end of the school year. Do you have any connections there with students who could tell you of any appropriate online newsletters where you could advertise your services?
Could you sponsor the monthly lunch of a group of realtors or property managers in exchange for a mention in a blog post or a list of resources?
I'm thinking people from your industry aren't your potential customers. Links are for more than just building links, they are also for building customers. Build some quality content that your potential customers might want to link to. For example, you might want to target Cal Poly students or Cuesta College students with mentioning that in your SLO area, and tips on carpet cleaning for an apartment, and why they should hire you instead of taking the cheap way out and renting a rug vac from the local hardware store.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
AllTop Linking Me to Other Sites Feeds, Webmasters Reporting Lots of Broken Links
I submitted my blog to All Top awhile ago and something seems to be wrong with their feed. They're sending people to mysite.com/truth-o-meter.com/this-is-a-post. It's not just truth-o-meter either. I'm getting links that are supposed to go to all kinds of political blogs. As a result, I'm getting a ton of broken links reported on Google Webmasters. I couldn't find any real support option on alltop.com, and when I log in, there are no sites for me to manage. Instead, I resubmitted the site with the correct feed address and in the comments, I mentioned the problem. All I got was a message saying the site was rejected. I believe because I already added the site. But I'm thinking they didn't pay attention to the comments. (In fact the message may have gone through an auto-filter considering how quickly it was rejected.) Is there a way to solve this? Is this a situation in which I would use the disavow tool? If All Top continues to create bad links, how do I stop the issue once and for all? Thanks!
Link Building | | eglove0 -
Link Building On a Budget
Hello! We are a small online business with a tight budget. Most of the content, social, ppc is done in-house to keep things under control & cost down. Can anyone suggest a local or offshore link building agency that we can trust or that someone else has used with good success? Some of the local agencies we've contacted quoted us 150-200/mth per keyword, is that typical? Has anyone been successful with agencies overseas? Thank You!!
Link Building | | TP_Marketing0 -
DA of External Link Sites
Curious as to how you separate a "good" link from a "bad" one. I go through Open Site Explorer and see a variety of sites linking to our page. Some have good Domain/Page Authority and others do not. When looking for links, where do you determine whether a link from a specific page will help/hurt you in terms of their DA/PA? Translated another way: How much DA/PA does a site/page need to have before you decide it will pass good link juice to yours via a link?
Link Building | | Greatmats0 -
Multiple links from a single web-site
When one good web-site (PR5) has a link to my web-site - it's great. But, if this site has a second link to my web-site from another page, is this also good? Or, let me ask in a different way, will my web-site get "double benefit" from that web-site?
Link Building | | ditoroin0 -
How to link building 5days domain
i like to start give some backlinks to my brand new domain any advices for new domain ?
Link Building | | cutekid10 -
For a new site, does it matter which sites I get back links from first? I.e., are the first back links more important than later ones?
I've heard that when a site is new, the sources from which it gets its first back links are very important -- that the early links are more important for ranking than later links. Is this true. If so, what would be some good places to get these very first links? Thanks.
Link Building | | sigma3x0 -
Why aren't links to my site showing up in open site explorer?
My site is http://www.thesquarefoot.com Google analytics shows many more (though more than a handful of links that we have gotten recently still don't show up there). Definite newbie here so please be kind... Thanks!
Link Building | | TheSquareFoot0 -
Local Search Citation Building - 2 links on 1 page?
I have the opportunity to display information about a business on a handfull of high PR web pages (with relevant content, not directory listings). I'd like to use these listings to build local search citations and homepage authority/rank for chosen anchortext. The format allows name, address, phone number, email & url plus a description of the business (short paragraph that can contain a link) - see below. Should I link from the homepage url and body anchor text? Will search engines ignore the anchor text used in the 2nd link? Example Limited, 123 Example Road, London N12 3AA United Kingdom Tel: 020 712 3456 Email: ** hello@example.com** **Web: www.example.com ** A unique service offering special widgets to customers in the London area
Link Building | | Tman30