High DA Press Release Site
-
Hi Guys,
So we have just received a message from Google confirming that we have an un-natural link profile.
We are currently in the process of gathering all our links and going through them 1 by 1, at the moment I'm just stuck deciding if we should remove this link.
It's a high profile PR site, its updated every day with quality news??
What do you guys think of this?
Thanks,
Scott
-
Well, there's not quite enough detail in what you said for me to get a totally clear picture, but let me through some stuff out there and you can follow up to make sure you get a good answer.
It sounds like you have 20 links that are exact match. How big is your overall link profile. If you only have about 40 links, yeah, that's a problem. If you have thousands of links, it won't matter too much. It sounds like you don't have a big link profile. I'd spend most of my time right now not worrying too much about the bad links (though if you can write to webmaster of the site they are on and get them removed, it may not be a bad idea. We've worked with people doing that before). I'd spend most of my time building quality links. Make sure you have the standard directory type stuff, blog links, etc. That will help build up your profile and make sure the exact match aren't too high of a %. Then try to build some high quality links with generic (i.e. - natural) anchor text.
That's where I would start.
-
Adam,
What would you suggest if after everything you suggested you realized that your top 20 anchors are exact match money keywords? How do you recommend diluting the link profile if the site is an old site (12 years+) and has a large number of links.
-
I wouldn't necessarily count a press release site as 'unnatural' - you should be more focused on sitewide, direct match anchor text links, article marketing sites, blog networks, etc.
Just be sure you're only removing links that you know are there to manipulate rankings, and that usually means direct match anchor text. I wouldn't be concerned about brand-name links.
You may well be better served focusing your time on creating some high quality content and gaining some high quality, relevant backlinks.
-
That one probably isn't the issue (unless google specifically identified it as such).
Take a look at your backlink profile. Sort them by anchor text. Are there any blocks of links that have the same anchor text, likely keyword saturated? Take a look at the pages that they are coming from. It's likely that this is where your bad links are coming from. It's what we've seen most often. That's where I would start.
-
But they have asked us to remove the links that are un-natural?
Thanks,
Scott
-
It's pretty natural to have press releases in your backlink portfolio. I'd spend more time going after high quality links than trying to remove spammy ones if I was you. You'll never get rid of all the spammy ones, and all Google needs is one to penalize you.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How will it affect my site SEO, if I get backlink from a hign spam score percentage site like 70 % .
**Above how much percentage of spam score should I avoid getting backlinks. **
Link Building | | ShashankDubey10 -
301 redirect from a de-indexed site
Is link juice passed from a website that has been intentionally de-indexed by webmaster? The scenario is I had 2 websites with similar content. I decided to get rid of one by de-indexing. I also did a 301redirect from my de-indexed site. Not the whole domain but just the 2 URL's which I believe could pass on link juice. In this case how long the link juice would flow via 301 redirect?
Link Building | | riyaaaz0 -
Great site wide link or maybe not?
A client has done come work with company who has added there widget / link back to there website, at first thought this is great, but it has been added on the template so is site wide - which poses the question could this cause problems? You will see the widget on the left hand side (The Accessible Planet) here: http://www.jwsltd.co.uk Thanks
Link Building | | scottwolves0 -
How to add extension to my site on the organic result ?
Hello, i am trying to add extensions to my site on the organic result. i just wandering if it can be done from the google web master tool or i need to contact my web developer? leKJK0z
Link Building | | steve2150 -
Open Site Explorer
Typically when using Open Site Explorer to analyze links, how long does it take for them to show up? I have some links that are on high page ranking sites, yet they still do not show up with the Open Site Explorer. Thank you
Link Building | | TP_Marketing0 -
SEO Value of Press Releases
Is there still any SEO value of paid press releases services, such as PRWEB which let you embed keyword text links? Or would the associated cost be better spent elsewhere? Thanks
Link Building | | WCR0 -
Why aren't links to my site showing up in open site explorer?
My site is http://www.thesquarefoot.com Google analytics shows many more (though more than a handful of links that we have gotten recently still don't show up there). Definite newbie here so please be kind... Thanks!
Link Building | | TheSquareFoot0