When a competitor site jumps from 4000 to 10000 links in 2 months are they most likely spamming?
-
One of my competitors site's jumped from about 4000 links 2 months ago to about 10000 links today. That seems REALLY unnatural to me given the market (roofing products), but if it isn't what are they doing? My gut tells me it's fake, but I'm just curious what some of your takes on it are.
-
Spamming, or doing something really awesome - a quick look at the links themselves and the ratio of new links to linking sites should give you an idea. If it's 2000 solid links from 2000 sites then they have knocked it out of the park else if it's more like 2000 anchored links from 20 sites then they have likely just bought themselves a spell in the penguin cage.
-
My thoughts:
Maybe one of their campaign, like videos, went viral. For that amount of new links, it has to be a link or content or video that is shared, syndicated or reposted, a lot of times.
My other thought would be using automated software and buying links. (Though I'm not saying your competitor did those).
You could check your competitors' site using tools like Raven Tools or Website Analyzer or Link Detective, to see where those new links are coming from. That will help you figure out if those are "natural" links.
-
well yes and no , it can be that they are but it can also be that they getting 2000 links from the same site that have many pages, so look at c class also
hope that help
Mike
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Paid Subscription Directory with Low Moz Open Site Explorer Spam Score
Looking at different backlinks of my competitors and came across a few directories that require a 1 time payment for the year. Is this considered the same as paying for a link or would this be considered something like getting a listing on your local Chamber of Commerce site? Also, I put the site through Moz's Open Site Explorer and it had PA:22 and DA:20, which is nothing incredible, but also had a spam score of 2. So would a site like this hurt my rankings? I know that's a good spam score, so I am a little confused with what to do. Here is the site: http://scl-online.net/en.htm Thanks for any help! Love this site.
Link Building | | aua0 -
Is ListofDomains.org a bad linking site?
I am trying to clean up/disavow bad linking domains and ListofDomains.org appears numerous times. Any idea what this site is about and should it make the disavow list?
Link Building | | khull0 -
Link Anchor Text post Penguin 2.0
I have heard a great variety of views concerning the anchor text used for link building post Penguin 2.0 but have yet to hear some consensus. Some say the anchor text for external links should be different than internal. Some say brand should be used on external and keywords on internal. Some say brand and a variety of keywords on external. Any thoughts on a strategy consistent with google expectations and guidelines?
Link Building | | casper4340 -
2 links from 1 website -> 2 domains 1 hosting
Hello Guys, I have a little question, i got 2 websites that are hosted on the same host. Now i could get 2 links on one website to direct to each of the websites on the same host. Does this effect my seo ranking, because the websites are on the same host? Thank you for your advice! Kind regards,
Link Building | | MennoO0 -
Observation on Linking to other sites
Hello, I have a blog for one year now and in the overwall is going great. In all this time it was an awesome way to discovery some SEO mysterious and learn with experience wich in my point of view is the best way to do it. Now my observation is about links to other sites and what does that do. At the present I have about 35 keywords in the 3 first places in Google, bing e Yahoo. All good. I notice that the posts that I have links (dofolow) to other sites are performing better then those ones that only have internal-links. And Its curious that this change as starting to surface in Dezember of 2011. Now the confusion is about the SEOmoz observation towards external links. "You should avoid having too many (roughly defined as more than 100) hyperlinks on any given page. When search engine spiders crawl the Internet they are limited by technology resources and are only able to crawl a certain number of links per webpage. In addition, search engine algorithms divide the value of some popularity metrics by the amount of links on a given page." Now hell with this observation I say. Its working for me and for now on I will actually apply this SEO strategy when Im talking about a subject in a post:) What do you guys think? Whats your experince on this? Regards, Pedro M Pereira
Link Building | | PedroM0 -
Does Seomoz Help Me Identify The Most Linked Articles From My Competitor Site
Does Seomoz Help Me Identify The Most Linked Articles From My Competitor Site -- Is there a feature to help me sort the results by this parameter I would like to set ?
Link Building | | helpwanted0 -
New domain ranking higher. Looks like spam backlinks.
A new site has appeared in our industry, and has taken the number 1 spot that we had for some time (years), in addition to some other great rankings above us for good keywords. The site to my eyes is no better than ours, but what it does have is lots of links from different root domains. However these root domains are spam, as far as I can see. You know the type, nonsensical blog comments, even links in nonsensical content on other sites. You couldn't make any sense out of the text if you tried. I think this is the reason this site is ranked above ours now. His domain and pages have higher mozTrust and mozRank already, despite it being a brand new site. I realise the importance of incoming links, especially from different, good quality individual domains, but my question is, do we join him by getting spammy links everywhere?
Link Building | | freebetinfo0