Redirects 301
-
Hello,
I need to reedirect a URL of a page that I have in my site (http://digitaldiscovery.com.pt/servicos-de-marketing-digital/publicidade-online/) to a new URL with SEO porpuses. Whats the best way to this?
I use Wordpress btw.
Tks in advance!
PP
-
Awesome guys. I think I can manage from here. Tks alot for sharing the knowledge
-
Hi Pedro,
I agree with the replies so far. 301 is the best for SEO.
If you already have a .htaccess file then just put one more line into it, similar to the following
redirect 301 ./my-page.html http://www.mysite.com.au/my-new-page.html
If you don't then just make a plain text file and name it .htaccess, put this code into it, and then ftp it to the root of your site.
It will all just work like magic if you have an Apache server or similar. If you have a windows server or something else, then you may in for some more legwork to get the redirect to work.
This is the best approach for non cms websites. For websites like Wordpress you have many more options available through plugins... Yay...!
HTH
-
An htaccess file is one way to do it as a previous response suggested, but there are some easier options. If you're already using an SEO plugin on your Wordpress site, check to see if it has a 301 redirect field and then go enter the new url you'd like it redirected to on the post or page. If you don't have an SEO plugin or one with that option you can easily install a new redirect plugin. I've used "Quick Page/Post Redirect DEV" and I'd recommend it. This also allows you to copy and paste the new url in a field on the post or page and choose the type of redirect you'd like. Make sure to do a 301 if this is a permanent change.
-
The best way to do this is by adjusting the .htaccess file. The htaccess file directs traffic to the correct page very quickly and efficiently. (An alternative would be to go through WordPress but typically this isn't an efficient alternative.)
The htaccess file is located in the root directory - /httpdocs, /public_html, etc.
At the very end of the htaccess file, add a new line and on that line, you will want to use a line like this. Update the URLs to match whatever you want to redirect from and to.
redirect 301 /servicos-de-marketing-digital/publicidade-online/ http://digitaldiscovery.com.pt/new-page-url-here
The first URL (after redirect 301) is the old URL you are redirecting from. This needs to be a relative URL back to the root directory of the website. The second URL (after the space) is the URL to the new page you are redirecting to. This needs to be an absolute URL (even if it is on the same site).
A couple words of warning on the htaccess file:
First, make sure your URLs do not have any special characters and if they do, make sure you escape them. (Space becomes %20, for example.)
Second, before making any changes to your htaccess file definitely create a backup of what the current htaccess file is. If you make a mistake in the htaccess file it can return an internal server error for your entire site. So, be prepared to roll back if something doesn't go quite right!
There is a good resource on htaccess 301 redirects here. It also talks about a meta refresh option but I'd avoid that as it isn't as good for search engine purposes.
http://www.tamingthebeast.net/articles3/spiders-301-redirect.htm
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Delete old blog posts after 301 redirects to new pages?
Hi Moz Community, I've recently created several new pages on my site using much of the same copy from blog posts on the same topics (we did this for design flexibility and a few other reasons). The blogs and pages aren't exactly identical, as the new pages have much more content, but I don't think there's a point to having both and I don't want to have duplicate content, so we've used 301 redirects from the old blog posts to the new pages of the same topic. My question is: can I go ahead and delete the old blog posts? (Or would there be any reasons I shouldn't delete them?) I'm guessing with the 301 redirects, all will be well in the world and I can just delete the old posts, but I wanted to triple check to make sure. Thanks so much for your feedback, I really appreciate it!
Technical SEO | | TaraLP1 -
How do you fix redirect chains and temporary redirects?
Hi, I have a lot of issues popping up with temporary redirects and redirect chains. I'm still confused as to what exactly redirect chains are and I don't know how to find where the "chains" are or how to fix them. I'm having two issues mainly:1. Temporary RedirectsI have around 100 pages on our www.twowayradiosfor.com website that are being flagged as temporary redirects. All of them have one thing in common: they are review pages (basically, when a customer clicks on the Review button to review a certain product, they are redirected to a review page for that product).URL Example: https://www.twowayradiosfor.com/reviewhelpful.asp?ProductCode=CLS1410-COMBO&ID=44&yes=noI went into our website and set any URL containing the following as noindex:/review.aspWill that fix the issue? If yes, will I also need to do that for any URL containing /reviewhelpful.asp?2. Redirect ChainsIt seems like basically every product page on my website has this issue (over 100 pages). Here's an example of one:https://www.twowayradiosfor.com/Motorola-CLS1110-p/cls1110.htmI don't see any broken links on this page or links that redirect to another page that redirects, etc. What is causing this? Is it something on my header bar that is redirecting (since that header bar appears on every page, maybe that is why this issue shows up on a lot of pages)?I am new to Moz and still trying to figure this stuff out. I really appreciate any help. Thanks, Sawyer
Technical SEO | | AllChargedUp0 -
.aspx 301 redirects on Business Catalyst
Hi I am have moved my website from .aspx to business catalyst. I have found out (when the site already migrated!) that Business Catalyst does not support .aspx 301 redirects. On a previous post from 2012 (https://moz.com/community/q/aspx-files-will-simply-not-work-as-redirects) , someone has recommended a java script re direct. I have tried this but google search console is classing this as a 404 resulting in no link juice and my website dropping pages on google. I have tried to do 301 redirects at my server level but wont work. Anyone know a solution? Thanks in advance Keith
Technical SEO | | EntertainmentIdeas0 -
301 Redirect & Linking Root Domain Count
Howdy Mozzers! If I do a 301 redirect from a domain that say has 200 linking root domains, to a fresh domain will the fresh domain now (when updated) have a linking root domain count of 200? Also, is it beneficial or detrimental to do a 301 redirect for an unrelated website i.e. garden hose website, to a children's playgorund equipment website in order to capture the link juice? Best
Technical SEO | | clickfactory0 -
Code for redirect
What is the code to redirect www.xyz.com/abc where abc is a folder to www.xyz.com/abc.html
Technical SEO | | seoug_20050 -
Redirects
If I redirect page A to page B does page A need to exist before Google sees the redirect. Or can I just put up a redirect and delete page A. If the page doesn't need to exist: You have all your redirects in place for a website. You want this website to redirect to another website. You completely delete the website and put up the htaccess, there should be no problem with this, because the redirects are in place correct? Thanks
Technical SEO | | tylerfraser0 -
Will rankings for my micro site rank better if I 301 redirect it to my main site?
This is my first time asking so I will try to be as clear as possible. Ok, I have a micro site that is an (exact match domain) and the domain is a couple 3-4 years old and ranks very well for several search terms. The main two terms it ranks for are like this. houses for rent in XXXXX XXXXX homes for rent (XXXXX equals a city name) The issue is this site has no backlinks, zero advanced SEO, I only did basic optimization to it when i set the site up. Even site structure, url structure all are not good.
Technical SEO | | Robbie8299
The only page I have ever even seen rank is the main root url. But with all that the site does really good in the top 1-2 results for key search terms. Now, I have a main site that is a very big site that has steadily been climbing in search terms every month with great backlinks, optimized for the city and all.
It currently ranks on second page for the listed search terms listed above. What I want to do is 301 redirect this microsite to my city page on my main site that is much better optimized for the key city terms.
The 301 redirect would point this "root domain" (mymicrosite.com) to my city page that looks like this. www.mymaindomain.com/city/XXXXXXX If I do this will Google rank my main URL city page as well as it ranks this microsite with zero links, seo, etc, etc. What happens if it does not? Will I be able to turn off the 301 redirect and keep the microsite rankings? My main reason for wanting this is I want this city page to rank well and I only want to optimize one site instead of both. Any help would be great!0 -
Does 301 redirect pass "freshness?"
Greetings! I work for an online retailer, and we recently launched a voting tool that allows customers to voice their opinion whether or not we should carry a new item. It's been a huge success and we've been generating thousands of comments. As a result, it's helped our SEO, and our products are showing up on the first page for some keywords without having any external links pointing to these pages. Our plan is to sell a product if it does well during the voting period. Unfortunately, we're not able to process the sale on the voting page, and need to redirect users to another page on our site. I understand that a 301 redirect transfers "linkjuice" to the new destination URL. But does it also transfer "freshness?" I ask because our new landing pages will not be updated as frequently as the voting pages. Example of our Voting Page:
Technical SEO | | znotes
http://www.uncommongoods.com/voting/product/50012/infant-fortune-cookie-booties Example of Redirected Item Page (where sale can be processed):
http://www.uncommongoods.com/product/baby-tube-socks-set-of-4 Any help/comments would be appreciated. Thank you!0