Best Way to Build up Likes
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Hello,
What's the best ways to build up "Likes" on Facebook. A friend of mine wanted to buy likes and I'd like to give him an alternative.
We're in the personal development training industry. We have a
nice website
110 Likes
No twitter or Google+
large number of past customers.
The strategies have to be very non-abrasive as our fan base really cares a lot about us. In other words, it's not the kind of audience you can send mass messages to or do anything that would seem like sales or advertising.
Thanks!
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Glad that you are planning to get links, the legitimate way… there can be several ways to get quality likes on your facebook fan page.
My suggestions are that you should go for the likes that are coming from your targeted audience and in order to do that here are my advices:
- As you said you offer a personal development training, so why not offer a special discount to your facebook fans only and if someone wants to avail a discount he/she have to be the facebook fan.
- Encourage targeted people to like you and share it with others though Tees, activities and others…
- Offer free lecture on personal development training and make it available for the people upon liking the page.
There can be many ideas so the more you can invest the more likes you can get out of it.
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Best way to get likes is to run a contest and pay for Facebook ads to your contest page. Make sure you target related interests and competitors.
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Let me give you an example of one of the best "like" campaigns a friend of mine recently launched. They're in the office furniture business. Snooooooze. Here's what they did:
1. Announced a contest to win a top-of-the-line office chair.
2. To enter, you had to submit a picture to them of your current office chair, the more awful and woe-begotten the better.
3. They posted all entries to an album on their facebook.
4. Their fans were asked to "like" the chair that was the worst off and most in need of replacing, whichever photo got the most likes won.
5. The photos went viral because they were funny, and the contestants and their friends were spreading the word.
Edit: Obviously, I'm suggesting you try to come up with something like this haha. I'm not just rambling on
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A friend of mine wanted to buy likes and I'd like to give him an alternative.
Glad you are looking for an alternative.
Suggest that your friend make a very visible place to display AddThis.com buttons or some similar service. Make it very easy for your visitors to "like" things.
Then, if it isn't happening that says something.... but, don't expect every visitor to "like" even the best content. If you get a few out of a thousand that is a pretty good rate if your site is visited by people who are not the types to be using social sites.
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Here's a great article that appeared on Mashable recently that outlines 6 different types of posts specifically for Facebook to build user engagement.
In addition to these types of posts, publishing great content to your blog that would be appealing to your users, and then promoting those posts through Facebook and other social media sites is also a good idea.
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At the risk of giving you a very bland answer, the best way to get "likes" is to create content that people like.
Take a look at your industry or niche... what common questions do customers have? Is there a dearth of information on some super-specific subject that you can assist with? Consider addressing common issues like these in a creative way that will really resonate with your current fan base and encourage them to share!
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