Page Titles... question about which is better
-
Hi,
I'm kind of a newbie and I'm working on an e commerce website.
I would love to be able to optimize the site so that the keyword "dog boutique" was ranking for the homepage.
B/C a lot of the pages call from php to create the meta data, most of generated page titles look like "Product Name, Category - Moondoggie Dog Boutique"
My question is would it be more helpful to just have Moondoggie Dog Boutique on the page title on the page I would like to rank for "dog boutique" and use Moondoggie Inc. or Just Moondoggie in it's place on all of the other pages?
Would this help or make it worse?
Thanks!
KristyO
If you would like to see hte site: http://www.moondoggieinc.com
-
1. Export all links from Open Site Explorer and additionally any other link profile tool like majestic SEO or anything else.
2. Review the links (depending on the numbers) and spot by domain names first the ones that are looking spammy.
3. Review as much as possibile all / other links from the profile to see if those make sense, if there are any "bad neighbors", sites that are delisted etc.
4. Make a "bad boys" list with the links that you don't like, ask someone else to review them to have a second opinion and if those are not targeting the home page move those urls if possibile and set the target pages to 404 and when that's not an opinion try at least to go after the removal of the links - it's a pain, it's hard work but better safe then sorry.
There are also some services online that can do that - lately those are popping up like mushrooms after rain.
-
fishy links? Can you help me and explain a little more?
The site was 7 years old before I took over and switched it from .asp to .php this past may. I know there's a lot of stuff that just fell through the cracks when they didn't have anyone working consistently on the site, I would love to know how to fix all of the problems.
Thank you so much!
-
fishy links? Can you help me and explain a little more?
The site was 7 years old before I took over and switched it from .asp to .php this past may. I know there's a lot of stuff that just fell through the cracks when they didn't have anyone working consistently on the site, I would love to know how to fix all of the problems.
Thank you so much!
-
They used to be more confussing with numbers and such. Plus I set up my google parameters for that cat sorts
#.UA6rr-51DRg gets put onto the end of all the URLs b/c of the "add this" sharing tools I put in, it tracks the social media stuff. Is that not good and hurting me?
again, thank you so much for your help
-
glad to be of help! I like your site by the way, nice and clean and easy to find the products. I'd just have a look at the URLs that are sometimes generated when clicking on the navigation. It adds some dynamic stuff such as ?cat=plush+toys#.UA6rr-51DRg that could lead to some canonicalization trouble (though it doesn't seem to be an issue at the moment, fixing this might increase rankings a bit more).
-
Some suggestions:
1. Title Tag: cut down a little from TT lenght. Starting with the KW is ok but do the overall TT shorter. ( as long as it make sense)
2. You have a big Title on the page: move (if it make sense) the KW in front or closer to the front. Don't make that title identical with the Title Tag.
3. You don't have enough incoming links with the KE in the anchor text to make Google know your site is about the KW (dog boutique). You have some, some brand + KW combination and that is ok but not enough.
Also you have some links from goldenlinks.com.ar - those are not really helpful.
4. Change your inner structure as far as links (anchor text) to link to the home page with that KW incorporated some how.
5. if you can afford it have some social signals with the KW incorporated some how that will point to that page. Some posts on third party articles sites / blogs about that topic with some links to the home page will surly help.
I would say it's a good start if you can focus on those.
Please make sure you manage your link profile - there are some fishy links there in my opinion. You need to pay attention to those especially now with all the fus about unnatural links and all.
Hope it helps.
-
Thanks soo much! you kinda confirmed what I was thinking.
I appreciate the help!
-
Personally, I don't like using such keywords in sitewide page titles. I mostly stick to just adding the brand name at the end of titles. In terms of ranking, it doesn't help to have "dog boutique" on several pages, as only one will be ranking for this term. IMO your site looks quite okay, i.e. the home page will be ranking for your targeted term.
I think your other page titles look good too - if you added "Moondoggie Dog Boutique" on all page titles, those might lose some relevance for the specific keywords you want to target there.
In short, adding "Moondoggie" at the end of your titles seems a good choice.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Canonical questions
Hi, We are working on a site that sells lots of variations of a certain type of product. (Car accessories) So lets say there are 5 products but each product will need a page for each car model so we will potentially have a lot of variations/pages. As there are a lot of car models, these pages will have pretty much the same content, apart from the heading and model details. So the structure will be something like this; Product 1 (landing page) Audi (model selection page)
Intermediate & Advanced SEO | | davidmaxwell
---Audi A1 (Model detail page)
---Audi A2 (Model detail page)
---Audi A3 (Model detail page) BMW (model selection page)
---BMW 1 Series (Model detail page)
---BMW 3 Series (Model detail page) Product 2 (landing page) Audi (model selection page)
---Audi A1 (Model detail page)
---Audi A2 (Model detail page)
---Audi A3 (Model detail page) BMW (model selection page)
etc
etc The structure is like this as we will be targeting each landing page for AdWords campaigns. As all of these pages could look very similar to search engines, will simply setting up each with a canonical be enough? Is there anything else we should do to ensure Google doesn't penalise for duplicate page content? Any thoughts or suggestions most welcome.
Thanks!0 -
Google indexing only 1 page out of 2 similar pages made for different cities
We have created two category pages, in which we are showing products which could be delivered in separate cities. Both pages are related to cake delivery in that city. But out of these two category pages only 1 got indexed in google and other has not. Its been around 1 month but still only Bangalore category page got indexed. We have submitted sitemap and google is not giving any crawl error. We have also submitted for indexing from "Fetch as google" option in webmasters. www.winni.in/c/4/cakes (Indexed - Bangalore page - http://www.winni.in/sitemap/sitemap_blr_cakes.xml) 2. http://www.winni.in/hyderabad/cakes/c/4 (Not indexed - Hyderabad page - http://www.winni.in/sitemap/sitemap_hyd_cakes.xml) I tried searching for "hyderabad site:www.winni.in" in google but there also http://www.winni.in/hyderabad/cakes/c/4 this link is not coming, instead of this only www.winni.in/c/4/cakes is coming. Can anyone please let me know what could be the possible issue with this?
Intermediate & Advanced SEO | | abhihan0 -
Should my back links go to home page or internal pages
Right now we rank on page 2 for many KWs, so should i now focus my attention on getting links to my home page to build domain authority or continue to direct links to the internal pages for specific KWs? I am about to write some articles for several good ranking sites and want to know whether to link my company name (same as domain name) or KW to the home page or use individual KWs to the internal pages - I am only allowed one link per article to my site. Thanks Ash
Intermediate & Advanced SEO | | AshShep10 -
Drop in indexed pages!
Hi everybody! I've been working on http://thewilddeckcompany.co.uk/ for a little while now. Until recently, everything was great - good rankings for the key terms of 'bird hides' and 'pond dipping platforms'. However, rankings have tanked over the past few days. I can't point my finger at it yet, but a site:thewilddeckcompany.co.uk search shows only three pages have been indexed. There's only 10 on the site, and it was fine beforehand. Any advice would be much appreciated,
Intermediate & Advanced SEO | | Blink-SEO0 -
Which index page should I canonical to?
Hello! I'm doing a routine clean up of my code and had a question about the canonical tag. On the index page, I have the following: I have never put any thought into which index path is the best to use. http://www.example.com http://www.example.com/ http://www.example.com/index.php Could someone shed some light on this for me? Does it make a difference? Thanks! Ryan
Intermediate & Advanced SEO | | Ryan_Phillips1 -
Site structure question
Hello Everyone, I have a question regarding site structure and I would like to mastermind it with everyone. So I am optimizing a website for a Ford Dealership in Boston, MA. The way the site architecture is set up is as follows: Home >>>> New Inventory >>> Inventory Page (with search refinement choices) After you refine your search (lets say we choose a Ford F150 in white) it shows a page with images, price information and specs. (Nothing the bots or users can sink their teeth into) My thoughts are to create category pages for each Ford model with awesome written content and THEN link to the inventory pages. So it would look like this: Home >>> New Inventory >>> Ford 150 Awesome Category Page>>>>Ford F150 Inventory Page I would work hard at getting these category pages to rank for the vehicle for our GEO targeted locations. Here is my questions: Would you be annoyed to first land on a category page with lots of written text, reviews images and videos first and then link off to the inventory page. Or would you prefer to go right from the new inventory page to the actual inventory page and start looking for vehicles? Thanks you so much, Bill
Intermediate & Advanced SEO | | wparlaman0 -
Should I use the main keyword in the title tag for the site on all category pages?
I am pretty excited about changing all my title tags (for the most important 7 pages) since I have seen my rankings jump up in the SERP just by adding the main keyword for my website in the title tag. To make it easier I will explain my business. Simply, I run an online jewelry shop, so basically the keywords I want to use is "Jewelry online" and for the main categories "Necklace", "Rings" and "Bracelets". What I am unsure about is whether to use all the keywords in the main pages title tag or should I just use the main keyword "Jewelry online". I don’t want to create competition between my own pages of course. Jewelry Online - Trendy Fashion Jewelry | Homepage Or Jewelry Online - Necklace, Rings, Bracelets | Homepage And the same goes for the main categories, should I include "jewelry online" or not, like: Bracelets - Fashion Jewelry Online | Homepage Or Bracelets - Trendy_ Bangles_ and Arm Cuffs | Homepage Any suggestions what is the best practice for the title tag on main page and the main categories? Thanks
Intermediate & Advanced SEO | | ikomorin0 -
We are changing ?page= dynamic url's to /page/ static urls. Will this hurt the progress we have made with the pages using dynamic addresses?
Question about changing url from dynamic to static to improve SEO but concern about hurting progress made so far.
Intermediate & Advanced SEO | | h3counsel0