Building on Brand for a keyword heavy domain with bad backlink profile
-
The domain is keyword heavy think along the lines of "mountainbikes.com" and they are ranking ok for mountain bikes, however on inspection they have a LOT of poor quality back links and a lot of those links are anchor text phrases (and far too much of it!).
A lot of people recommend building on brand in situations like this, however how would I go about doing this for a site without a branded domain name?
In this case their is a company name but it's not the same as the domain name, would you simply build links using the company name "Uber Bikes" or use the domain www.mountainbikes.com.
If the aim is just to build a more varied back link profile then I guess using both would be good?
Thanks in advance!
-
I would agree with targeting Mountainbike.com or www.Mountainbike.com
-
Hi,
I am too waiting for answer of this question. In this case, if you built link using Mountainbike.com or www.Mountainbike.com it would be better. Few day backs, I have faced the similar issue I have followed above approach.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinks
I hope you are doing great, I'm really sorry if its off-topic .I have been building lots of backlinks to my website but when I decided to check on moz it show small amount but in ahrefs it show a lot what is the difference?. Page for reference: coffeemarto.com
Link Building | | Amanza0 -
Backlinks from translated content
Hello, We have quite a few articles "out there" that give us backlinks. We were thinking of also translating the content and submitting it to local content websites, so it can provide us with more backlinks. The main questions here, will this content be recognized as the same content as the English version? Also, being in another language, some of the anchor text might not hit the English keyword. Not sure how Google sees it. Any advise on the matter? thx!!
Link Building | | PangeaLangs0 -
Why would backlinks trump content and keywords / DA?
While analyzing competition, I frequently see backlinks being the biggest factor at deciding rank for keywords, while content and keyword page grading can say great things, it always comes down to backlinks it seems. Even our DA is better or equal, Why would this be?
Link Building | | Deacyde0 -
Which Backlinks to Disavow?
I am a site owner just getting to learn more about managing things myself after outsourcing SEO to a firm a year back (they stopped all activities about 8 months back). The question I have is about disavowing the low quality links. After collecting all the data from many sites on the basis of this helpful posting - (http://moz.com/blog/ultimate-guide-to-google-penalty-removal), I am now left with around 2,800 back-links. I discovered most of the bad ones using ahrefs and majestic (and Google webmaster did not show many of the bad links). In fact, in the very first place, I realized that there was a spam problem when I saw the anchor cloud on ahrefs which showed many unrelated anchors for my site. I have three questions: **First, **Many URL's are actually from websites which have nothing to do with my line of business and I can sure spot them. What I get confused with is this - I can not say that these sites are downright spam. Some of them look to be good sites for example - a coffee machine vendor (with full business details and a fairly decent looking business), a Nike sports shoes mart etc. But they have nothing to do with my business. So my first question is - What is spam really? Would a back link from a high ranking website in the travel industry be considered spam from the point of view of someone who runs a website for medical equipment, specially if the back-link is from an unrelated anchor text like - "3 nights travel package" (which has nothing to do with medical business). I think I should disavow all the low quality back links with an erroneous anchor but Id like some views on this. Second, I see that in the disavow file, one could either upload a whole domain or a specific URL (could somebody please confirm this). I have some sites which have 8-12 (more in some cases) back links to my site. In most cases these sites are either really bad quality or have nothing to do with my business. I am tempted to disavow the entire domain for such sites instead of going by the URL's. Any views? Third, this is what I'd really like some help with. In case I delete the very pages (on my site) to which these back links point, should I still disavow the pointing domain? Finally: I have not created most of these backlinks. In fact, over the last 2-3 months we have started creating links from good sites in my industry. Most of the anchor cloud is good for me on ahrefs but there are these bad ones to which my question relates. I have not got any manual penalty from Google, though my traffic I think took a hit in the first week of October 2013.
Link Building | | sanar0 -
Why do we need proxy to so Backlinks?
Does Google knows the IP addresses that the backlinks are created from? if i create 200 backlinks for my site without proxies will google ban my site because it will look like i a the one who create all the backlinks? May i ask how many proxies do you guys need to create around 200 backlinks per day? If i already use the proxies today Can i use the same set of proxies to create backlinks tomorrow? THanks
Link Building | | locoto00071 -
A few questions about link building?
1. Is it worth gaining more then 1 link on a website when link building, for example if I did a guest post on a blog, is it worth doing another guest post on the same blog linking to the same website? So 2 guest posts on 2 blogs, or 4 guest posts on 4 blogs? 2. When building links through guest blogging, you have two options, a link in the byline and a link in the content. Will a link in the content have more benefit then in the byline as its surrounded by relevant content? 3. Does having a link higher up the page have more benefit then one lower down?
Link Building | | activitysuper0 -
Link Building Strategy
Hello Everyone, We have about 15 clients who we need to do link building for but I am at a loss on how to even begin. Does anybody have any tips or tricks to achieving quality back links in a short amount of time? Any help is appreciated!
Link Building | | imageworks-2612900 -
Linking domains on same ip
I don't know if i can post a link in the question so if you google 800 appliance and do a little reaserch on them you will see that it has many links with same content linking to the main domain and to each other. They hosted on the same ip which from what i read doesn't supposed to help in ranking. I saw many nich websites like this with the same idea. What am i missing here...?
Link Building | | atohad0