Why is it that certain keywords in my seomoz report card are for the wrong urls
-
Hi Guys,
why is it that seomoz's
On Page Optimization Reports for Google TH
are attributing certain keywords with certain urls which are wrong?
What mean is an example keyword - 'chiang mai villas for rent' has been scored an F against my home page url rather than using our 'Chiang Mai' url, why is this, is there a coding issue on my site? Is it that seomoz is finding something on my home page to suggest I want it to rank for this keyword?
-
Hi Ewan,
My sincerest apologies I did not get an opportunity to respond in time. However Doug gave you an absolutely fantastic answer. Thumbs up Doug. If I can be of any more help please let me know however I believe your question has been answered successfully.
Sincerely,
Thomas
-
Hi Doug,
Thanks for taking the time to give such a detailed answer, this has help a lot.
-
Hi Ewan,
From the On-page help:
"The On-page summary automatically generates reports for any of your campaign keywords that rank in the top 50 of your primary search engine. The URL that it grades is the same URL that appears in the search results.
For instance, if you have 75 keywords ranking in the Top 50, you should have 75 On-Page Reports. This generation happens automatically within 24 hours of when your rankings are updated."
So, looking at the particular example you've mentioned, it means that your homepage is ranking higher than your specific "Chiang mai" url. If you do a search, where are your pages ranking? Where is your homepage and the particular landing page ranking?
Your home page is likely to have significantly higher page authority than one of your sub pages. but shouldn't have as much relevancy than the specific landing page you've created.
You can manually check the on-page optimisation by using the On-Page Optimisation under the Research Tools menu: (Here: http://pro.seomoz.org/tools/on-page-keyword-optimization/new )
As well as your keyword, you can enter the specific URL that you want to check. You can use this tool to make sure that your specific topic page is optimised for the topic keyword.
You may want to take a look at articles on Keyword Cannibalization such as this one:
http://www.seomoz.org/blog/how-to-solve-keyword-cannibalization
Is your specific page included in the search engine/google's index?
You may find that if it's a newly created page that hasn't been crawled yet, or if the page contains significant amounts of duplicate content it may not appear in Google's index. You can check this by using site:[URL] in google.
If your page doesn't appear, you might want to check your site navigation to make sure that your page is crawlable (also think about how any link equity is going to flow to your target page from your homepage/high page authority pages.) You may also want to check your robots.txt and your sitemap if you have them.
You can try using the Fetch as Googlebot option in Google Webmaster tools. Once you've fetched your target page you can submit the page for inclusion in google's index.
Hope this helps.
-
Hi Thomas, thanks for your answer, but how do I go and change the url so it is the correct one. When I started I just loaded all my keywords with no option to chose a url for each. Many of my keywords they have used the correct url (not just my home page either). Basically, i need to be able to tell them what keywords are for what url otherwise the whole seomoz reporting card is a waste of time.
-
when you select the keywords you want to research you must have the domain but say it is www.example.com/for-rent/ then keyword "chiang mai villas for rent"
you will get the problem you're describing if you do not put the parameter after the /
so to not use just www.example.com/ then keyword "chiang mai villas for rent"
you must have full URL typed in or selected for that keyword. Many reasons for getting on page SEO F's are because there is no mention of the keyword in the title or the keyword is not as close to the beginning of the URL.
Please let me know if I can help you anymore.
Sincerely,
Thomas von Zickell
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
"On-Page Report Card"- why is still showing " F grade" after introducing the keyword in page and title.
Hello, "On-Page Report Card"- why is still showing " F grade" after introducing the keyword in page and title. After changing the title and putting the keyword inside the title, in this section, "Exact Keyword Usage in Page Title", it shows the first title, without updating my changes. I have updated several times. In some cases worked, in this case doesn't. For example "online project management software" grades F, and "project management software" grades A, even if I've put the "online" word in title an so on. Now I have the same issue with "stock management software" which grades F. "stock management" grades A, even if i've put exactly "stock management software" thanks.
Moz Pro | | directspark0 -
Order of urls in SEOMoz crawl report
Is there any rhyme or reason to the order of urls in the SEOMoz crawl report, or are the urls just listed in random order?
Moz Pro | | LynnMarie0 -
How to remove Duplicate content due to url parameters from SEOMoz Crawl Diagnostics
Hello all I'm currently getting back over 8000 crawl errors for duplicate content pages . Its a joomla site with virtuemart and 95% of the errors are for parameters in the url that the customer can use to filter products. Google is handling them fine under webmaster tools parameters but its pretty hard to find the other duplicate content issues in SEOMoz with all of these in the way. All of the problem parameters start with ?product_type_ Should i try and use the robot.txt to stop them from being crawled and if so what would be the best way to include them in the robot.txt Any help greatly appreciated.
Moz Pro | | dfeg0 -
Use of the tilde in URLs
I just signed up for SEOMoz and sent my site through the first crawl. I use the tilde in my rewritten URLs. This threw my entire site into the Notice section 301 (permanent redirect) since each page redirects to the exact URL with the ~, not the %7e. I find conflicting information on the web - you can use the tilde in more recent coding guidelines where you couldn't in the old. It would be a huge thing to change every page in my site to use an underscore instead of a tilde int he URL. If Google is like SEOMoz and is 301 redirecting every page on the site, then I'll do it, but is it just an SEOMoz thing? I ran my site through Firebug and and all my pages show the 200 response header, not the 301 redirect. Thanks for any help you can provide.
Moz Pro | | fdb0 -
Question about difficulty score of keywords
I have a question regarding keyword selection and the difficulty score. I get the idea that you need to temper your desire to go after keyword phrases that generate lots of traffic with the reality of competition for that keyword, which is conveyed by the difficulty score. But how do we know when the difficulty score is too high? And isn't this relative to a website? If my website is in the top 1% of traffic, can't I go after more difficult keywords than if my traffic is in the top 10%? Are there guidelines or best practices to help with this decision? How do I know whether my website is "strong" enough to compete for a keyword that has a high difficulty score. If we already rank on page one of Google for numerous keywords with difficulty scores of 50 or so, is that an indicator that we can try to rank for other keywords with a difficulty score of 50? When do we know that we can start trying to rank for more diffcult keywords?
Moz Pro | | espressob2b0 -
0 values reported in anchor text distribution report
Can anyone explain the rows of 0 values for the majoity of anchor text reported in the Anchor Text Distribution section of OSE ? e.g I ran a report for a website which has around 2,500 inbound links and when I looked at the CSV file, there are about 1,500 anchor texts showing as 0. I'm sure there's either a simple explanation for this or its just a glitch. Can anyone help?
Moz Pro | | Websensejim0 -
Discrepancies in PA and LRDs reported in different SEOmoz tools
I've noticed a difference in the reported PA and LRD numbers for URLs depending on whether you use Open Site Explorer, or look at the same metrics from within the rankings history (in your campaign set up). I've checked this for a few URLs and what I'm seeing is the reported scores for PA and LRDs is different 9 times out of ten. The PA is sometiomes higher on one report, lower on another, or vice versa. Same for LRDs. I thought it might be because one report was lagging behind and using old data, but that would only make sense if I was seeing an increase in reported LRDs, but it just as often shows a decrease ! Is this just a bug in the campaign>rankings history report or is there a reason for the discrepancies?
Moz Pro | | Websensejim0