SEO for bigcommerce site
-
I have a site on bigcommerce platform .from Where do i need start SEO for these types of ecommerce sites.Looking for Experts ideas . Thank you.
-
Sure.
It is fairly simple Chandana. Much like marketing yourself offline, you need to establish valuable contacts and relationships within your professional industry. The same goes for the web. Search engines derive authority from links, citations, likes, tweets and any measurable metric they can tally. However, links are still the most important.
Showing Google your companies digital footprint (or web presence) is vast, robust and mentioned on sites they trust will actually make a site with GOOD on-site SEO very powerful. Without that, you'll only see a handful of your pages indexed and served in positions of prominence.
If link building truly is a priority, I would look up Garrett French and read his articles, look at his tools and the Ontolo link building book.
-
Thank you "driving authority to the domain" can u explain about this plz
-
Here's what you need to know:
- Big sites require domain authority or scalable long-tail strategies.
- You must always focus on driving authority to the domain.
- Build links. Lots of links. Diversify the link profile.
Don't believe me? Look at how many search-results pages walmart.com has ranking now across all their verticals. Sure, on-site is very important but driving authority to the domain is something that NEEDS to happen and can take months to process, let alone, facilitate the link building campaigns.
Linking Strategies:
- Outreach campaigns.
- Linkbait.
- Linkable assets.
-
The biggest compliance issue with most large ecommerce sites is product pages creating tons of duplicate and often empty pages with little or no content and often just product info repeated on multiple pages. Rel next, canonical, noindex metas, and adding content are all issues needing to be configured properly. In addition, quite often duplicate and untargeted title and meta tags is also a big issue with very large sites with autogenerated pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can Image Quality In Online Store Effect Main Site SEO?
My client is building a new shopping cart that will be mobile friendly BUT will have terrible image quality - tiny images, with text on them. How will these tiny images impact the SEO on the main site? Should they put the store on the mainsite.com or on a subdomain (store.mainsite.com)? Does google see subdomains as part of the main site? I would think that having thousands of shopping product pages could be beneficial to the main site SEO, as long as the images don't negate the content. Thoughts?
Intermediate & Advanced SEO | | jerrico10 -
Best way to do site seals for clients to have on their sites
I am about to help release a product which also gives people a site seal for them to place on their website. Just like the geotrust, comodo, symantec, rapidssl and other web security providers do.
Intermediate & Advanced SEO | | ssltrustpaul
I have notices all these siteseals by these companies never have nofollow on their seals that link back to their websites. So i am wondering what is the best way to do this. Should i have a nofollow on the site seal that links back to domain or is it safe to not have the nofollow.
It wont be doing any keyword stuffing or anything, it will probly just have our domain in the link and that is all. The problem is too, we wont have any control of where customers place these site seals. From experience i would say they will mostly likely always be placed in the footer on every page of the clients website. I would like to hear any and all thoughts on this. As i can't get a proper answer anywhere i have asked.0 -
Where do we focus from an SEO perspective?
I run a digital business development consulting company. Our core has always been centered around consulting with client to develop strategy and then working with a set of vendors in a variety of different services types to implement the strategy. I'm struggling right now to determine the best approach for our own SEO. Our website is http://phase2solutions.net. What suggestions would you have on the approach here? Feel free to share your service as well as the tactical end is something we are looking to outsource. Thank you.
Intermediate & Advanced SEO | | phase2solutions0 -
SEO for Metasearch sites like KAYAK or Trivago
Interested in getting some opinions of best practices for large dynamic sites? My main question is, should we be focusing on a different "strategy" if we have a similar type site or does the same principles still apply? Second question is would building a blog presence in our community be a better strategy than trying to get our dynamic pages to rank? If there is a great step by step or white paper resource anyone could recommend, would be greatly appreciated, as our technical team is just diving into SEO. If anyone cares to take a look, our site is SupremeGolf.com
Intermediate & Advanced SEO | | Blake_Davis0 -
Need opinion to split the site for speed up the SEO process
We have two versions of our website English and Arabic. Arabic is in a sub-directory www.oncarx.com/ar (Not a Sub Domain). When we started SEO, we found that most of our Articles are plagiarized and contain non-original content. We are almost done with the optimization of our Arabic articles. English site contains too many articles and are not optimized for SEO. For getting good results and speed up the process, which of the following idea is better? We should separate the English and Arabic sites. We should remove most of the articles from English site. If there is any other good option, please let us know.
Intermediate & Advanced SEO | | sagha0 -
After Receiving a "Googlebot can't access your site" would this stop your site from being crawled?
Hi Everyone,
Intermediate & Advanced SEO | | AMA-DataSet
A few weeks ago now I received a "Googlebot can't access your site..... connection failure rate is 7.8%" message from the webmaster tools, I have since fixed the majority of these issues but iv noticed that all page except the main home page now have a page rank of N/A while the home page has a page rank of 5 still. Has this connectivity issues reduced the page ranks to N/A? or is it something else I'm missing? Thanks in advance.0 -
Development site crawled
We just found out our password protected development site has been crawled. We are worried about duplicate content - what are the best steps to take to correct this beyond adding to robots.txt?
Intermediate & Advanced SEO | | EileenCleary0 -
One platform, multiple niche sites: Worth $60/mo so each site has different class C?
Howdy all, The short of it is that I currently run a very niche business directory/review website and am in the process of expanding the system to support running multiple sites out of the same database/codebase. In a normal setup I'd just run all the sites off of the same server with all of them sharing a single IP address, but thanks to the wonders of the cloud, it would be fairly simple for me to run each site on it's own server at a cost of about $60/mo/site giving each site a unique IP on a unique c-block (in many cases a unique a-block even.) The ultimate goal here is to leverage the authority I've built up for the one site I currently run to help grow the next site I launch, and repeat the process. The question is: Is the SEO-value that the sites can pass to each other worth the extra cost and management overhead? I've gotten conflicting answers on this topic from multiple people I consider pretty smart so I'd love to know what other people say.
Intermediate & Advanced SEO | | qurve0