Does Google penalize for duplicate blog posts?
-
Occasionally, I get asked by another blogger if they can repost (in full) one of our blog posts on their blog as a guest post. I've always been under the impression that Google penalizes this type of behavior, but I haven't seen any evidence. Is this true?
-
Would you recommend the rel=canonical tag for other page types as well, like informational pages?
For example, Website B has been given permission by the content-creating Website A to use A's original content on B's site. Should site B be required to include the rel=canonical tag on each URL where they are using copied content?
The content still exists on Website A - is using rel=canonical the best way to ensure they continue to get credit for it?
-
Brilliant, thank you!
-
This should answer your question. Kat rose is asking the question and rand fishkin is answering
The following quote is taken from http://www.katroseconsulting.com/search-engine-optimization/attention-bloggers-should-you-be-worried-about-duplicate-content/
KR: Does reposting blogs on other’s blog sites hurt search engine rankings?
RF: It is possible that if you re-publish your content on another site, it could rank in the search engines rather than your own, original version. A link back is often enough to negate this, but there’s also a technical way to make it work 99.9% of the time and that’s with the “Rel = canonical” tag (http://googlewebmastercentral.blogspot.com/2009/12/handling-legitimate-cross-domain.html). If you use this (or have those blogs you guest post on use it), you can feel very confident that your own post will be the one to rank.
If you feel a little lost at the mention of rel: canonical tags, as many do, I’m going to break it down for you with the help of another great source—my friend and SEO guru, Tisho Richardson, Web Associate at ThomasNet.com (formerly the Thomas Register). Very simply, you put this type of html tag between the “head” tags on the blog post page of the ORIGINAL post; this way the search engines know that this is the one true original version and should rank this version above all others. This is an example of what a rel: canonical tag looks like behind the scenes of a website:
For example, with the first scenario I referred to–guest posting on another blog, the rel: canonical tag should appear on their site on the page where the blog is posted. In the second, where others are sharing your already published content, the tag should appear on your blog page (and always be sure that they link back to your original post).
If you have a wordpress blog, as I do, there is a plugin called “Canonical URL’s”. Once the plugin is installed, you will see a box under the post marked “Canonical”. In there you put the link to the post."
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blogging , do I create a huge blog which links to all my sites
Blogging , do I create a huge blog which links to all my sites or do i create a blog on each site, or do i guest blog to each site from other peoples blogs 😞 which is best ?
Content Development | | SocialAssist1 -
Shopify Blog vs Wordpress
We are moving our Ecommerce site to Shopify. Currently we run our blog on Wordpress and I'm wondering if anyone has an opinion on using the Shopify blog vs Wordpress?
Content Development | | Glaze0 -
What are your favorite "reverse guest posting" techniques?
There's plenty of content out there that teaches how to become a guest author on other blogs. However, I'm looking for ideas on how to attract other authors to post on our own blog (www.reviewjump.com/blog). Specifically, we're targeting agencies and marketers to write for us. Admittedly, it's a fairly new blog, but we've done quite a bit of outreach so far, and this hasn't been brought up as a concern. Ironically, we've found that many agencies we've spoken with don't even maintain their own blog. I'm guessing if they don't author their own, why would they spend the effort to write for ours? Anyway, to make it easy for authors to apply, we even created a specific page for it (www.reviewjump.com/guest-author/). And I know that while some sites charge $100's for guest posts, this would be free for our published authors. We are making some headway with our outreach, but I was searching for any helpful ideas you can share on what works for you and your "reverse guest posting" strategies. Thanks in advance!
Content Development | | bdiddy
Brodie Tyler0 -
URL Structure for Blog
Hi guys, Hope you are all doing well today. I have a questions with regards to our blog URL structure. The URL for the blog is /blog - however when you click on a blog post the "/blog" disappears completely and is replaced by the title of the post. So it is ".com/title-of-post" for example. Would it be better to keep the blog subdomain in the URL so it is ".com/blog/title-of-article" Any insight would be appreciated. My thoughts are that surely the second option above is ideal? Thanks Tom
Content Development | | National-Homebuyers0 -
My Guest Blog: Still A Good Link Building Resource?
In an effort to build some links, we want to really work on improving our blog content and exposure. We want to write two quality posts per week, and submit 1 quality guest post every 1-2 weeks. However, we're not sure how to go about submitting guest posts or who to submit them to? I found an all article from SEOmoz http://moz.com/blog/4-valuable-link-building-services but it's from 2010. Is myguestblog still a good source? Are there better ways of doing it? Also, is ever advisable to pay to submit a post? Some of the legal blogs (we're a law firm) have this option, but that strikes me as spammy or low quality links. Just to reiterate, we are striving to write high-quality useful content audiences will find beneficial, not just junk or salesmanship. If it takes longer than a week to write posts like that, that's fine. We just really need some specific advise on who we should be submitting our guest posts to and who we should avoid. Thank you all so much for any advice or suggestions, Ruben
Content Development | | KempRugeLawGroup0 -
Blog for SEO
Hello, When setting up a blog for seo, are same rules applied as far as keyword density, exact, phrase & broad match etc? We are in the process of setting up a blog on our site, with wordpress and want to start off on the right foot. Thank you
Content Development | | TP_Marketing0 -
How often should I write a blog post?
I'm sure this has been asked before but I've searched for it in the Q&A Forum and couldn't find any relevant answer. I was thinking that a weekly post would suffice for my blog because the audience isn't one which would be checking frequently + there aren't very many new developments in the industry I'm in that would necessitate more than that. However, I was told that if I can't blog consistently 2-3 times per week, I really shouldn't start a blog, as it would need that much posting. Thoughts on this?
Content Development | | NiallTom0 -
Transfer existing blog to wordpress.org or start a new blog
My blog sits on the wordpress domain http://gardenbeet.wordpress.com/ - it has good page rank and has around 300-400 visits per day - should i move it to my website or Should I start a new blog? i have a page set up for it on my website but it now has good rank http://www.gardenbeet.com/content/design-blog.html - and now want to keep this URL am a bit confused - what is the best strategy in terms of SEO?
Content Development | | GardenBeet1