CTR split testing
-
Can anyone explain how to use Tom Athony's SERP Turkey tool with the Smartsheets crowdsourcing service?
Thanks
-
Thanks Tom, I will give it a go.
Cheers
John
-
Hey John,
Great to hear you are interested in SERP Turkey!
I've used Amazon Turk directly always, so have myself never gone the Smartsheets route. With Smartsheets, annoyingly, you have to pay a monthly subscription to access the service.
Once you have an account, the best option to use would be the 'web research' option detailed here and here:
http://www.smartsheet.com/help-categories/smartsourcing-amazon-mechanical-turk
http://www.smartsheet.com/files/MTurk-Brochure-Intro.pdf
In that you can direct people to the testing URL supplied by SERP Turkey, and ask them to complete the test and then as a response in Smartsheets they can enter the response code SERP Turkey gives them after the test (which confirms they chose a response). The SERP Turkey URL will divide people between the different result sets you are testing, so that should be all there is to it.
Sorry I can't give you really specific details about the innards of Smartsheets. Let me know how you get on, and there is a link in it for you if you document the process!
-Tom
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Improving SEO for a Niche Blog - Seeking Advice
I am a college student studying Information Sciences and was "hired" by my uncle over the summer to work and maintain his baseball-related website, which he started in 2016. His posts provide very in-depth information but were created without a focus on SEO. I've noticed that a competing site, which seems to have started as an e-commerce site, is ranking higher than my uncle's site for the query "how much does a baseball weigh." Interestingly, this competing site ranks for keywords like "mass of baseball," even though these exact keywords are not present in the post. Given the recent Google updates and changes in rankings, I'm trying to understand: How can an e-commerce site with seemingly less specific content outrank a detailed blog post?
Competitive Research | | sf9090
What strategies can I employ to improve the ranking of my uncle's site for this specific query?
Are there tools or methods I can use to analyze why the competitor is ranking higher and how to address it?
I recognize I am not well-versed in SEO, so any insights or advice would be greatly appreciated. Thanks!0 -
How to set up a competitor URL with a language slug for a campaign
Hello, I am trying to set up a competitor with language slug for my (subfolder) website with a language slug. Let's say my website is something like: websiteholding.com/de/website
Competitive Research | | Siir
My competitor is: competitor.com/de When I go to Campaign Settings > Comptetitor Sites > type in competitor.com/de > Hit Save Competitor > Then it shows the saved competitor without the language slug as competitor.com I am not sure if this is a correct method of tracking since for my DE website I would like to track the DE page of the competitor, not their global page. Please correct me if I am wrong and help me out on possible solutions? I am quite new to SEO & Moz , so any help on the topic would be appreciated.0 -
Does keyword showing up in the body affect page score?
I noticed that when I search for a keyword and look at competitor sites, the keyword shows up in the "Body" under On Page Grader. For some reason, the keyword doesn't show up in the "Body" on Wowhead.com. I'm looking at the url and clearly it is in the body. This might be a technical issue and not showing in the body that MOZ is pointing out. How do we fix this? And will fixing this affect page score? Here are some examples of keywords and comparing the page score for competitors.
Competitive Research | | amandale
https://lookerstudio.google.com/u/0/reporting/f45144a0-2af4-4ec5-a03b-6f605b353d0a/page/p_t87q085z6c0 -
Visibility Score Against Top Search Competitors
Top Search Competitors
Competitive Research | | PhoebeK
The competitors that compete for the same keywords as this domain, ranked by visibility. Other websites that compete with this domain for the same keywords, ranked by visibility. Visibility (What does the visibility rating mean on this report)?
For example: If you have a visibility of 8.33 on this report and your competitor has a rating of 6.21 or 4.64, is your visibility better than theirs?0 -
Is it allowed to buy an old website with external links en redirect it to your own site??
Hello, We noticed at MOZ that one of our competitor's websites has increased the number of external backlinks from 5k to 25k within a month. Upon investigating the links, we found that the competitor had acquired an old, unknown website with completely different content and external links in that month. The competitor then redirected that purchased website to their own website, instantly gaining 20k external links. This seems to be against Google's guidelines as it is an extremely unnatural way of link building and should be penalized by search engines. However, the website's Domain Authority (DA) has increased by 10 points in that month, and its rankings have greatly improved on Google. So it appears that acquiring an old website with many external links unrelated to your own website is highly profitable. We try to obtain links honestly, but we cannot reach 25k links naturally. Is there any way to report these practices to Google? Does anyone know how to do this?
Competitive Research | | Femamedia0 -
How do you select which keywords to push in SEO?
Hi Guys Selecting the right keywords that a website can realistically rank for is a key to gain top rankings relatively quick. I am just curious to hear how you guys do it (the methodology) when selecting which keywords to push? I mean you need to check the competition for each keyword as well so how to check this quickly to see what we realistically can rank for? Cheers John
Competitive Research | | igniterman751 -
Competitors' paid search analysis tool
Hi, What tool will do the following: will tell me paid keywords our competitors are using. Ideally, I could narrow down by country. Thanks. Katarina
Competitive Research | | Katarina-Borovska0 -
Any way to project what AdWords CTR will be?
Hi All, I've just agreed to undertake an AdWords campaign for a client, and I was wondering if there was any competent way to project an estimate for what their CTR might be before the actual campaign begins? I do know that the average Google gave in 2012 was about 2%, although I've read that a diligent content marketer can certainly achieve double digits. I'm just trying to figure out how to roughly quantify what CTR might be for the client before we get started, and if there was a way to do that **per keyphrase **that would be so much the better. Does anyone have a formula they use? Any ideas? Thanks!
Competitive Research | | G2W0