How to determinate current site situation?
-
Sorry for probably stupid question. But we are asking it ourself during last few month and can't make a decision.
After reading this article (http://www.seomoz.org/blog/whats-better-on-page-seo-or-link-building) it is hard to say which case is for us.
We have the eCommerce site, but we are using category pages in addition to eCommerce. So we put on this page images, specifications and videos for a bunch of products. On the specific product page from eCommers we have only general information about products and a canonical tag that goes to the category page described above. This was done to avoid duplication content for similar products. So we concentrated on these main category pages.
SEOmoz shows to us:
Duplicate Page Content - 179 (why is canonical tag not working?),
Duplicate Page Title - 746 (why is canonical tag not working?),Long URL (> 115 characters) - 117
Temporary Redirect - 1,306(eCommerce login redirect)
Title Element Too Short - 63
Title Element Too Long (> 70 Characters) - 2,357(why is canonical tag not working?),
Too Many On-Page Links - 616
Missing Meta Description Tag - 873(why is canonical tag not working?),For main pages, on-page reports look like:
Factor Overview
Critical Factors 4 / 4
High Importance Factors 4 / 7
Moderate Importance Factors 8 / 9
Low Importance Factors 7 / 11
Optional Factors 3 / 5And according to SEOmoz we have 7,865 External Followed Links
So please help us to decide which case from article is the best for us.
Thank you.
Duplicate Page Title
-
It's the same link as Public Q&A, but you can request a private question under the "Privacy" section at the bottom. PRO members get a monthly allotment:
Unfortunately, we can't "move" a question from Public to Private.
-
How we can post private Q&A here?
And could this duplication be reason of this http://www.seomoz.org/q/main-page-deindexed-by-google?
-
I'm seeing a chunk of product pages with an identical, generic title tag and no canonical in place (as far as I can tell). I don't want to publish the exact URL here, since it's a public question and you. It could be that we're not recognizing all of the canonical tags properly, but I'm seeing pages where they aren't in place and there are near duplicates (same title, not copy, small product thumbnail).
-
Thank you.
About (2) We use canonical tag almost for all our online store pages, but look like it is not working correctly. I'm not sure if this issue of seomoz crawling or this canonical tag is wrong.
- If everything ok here?
-
Ultimately, you have to pick something and just get started. I can't full audit a site in Q&A, but a few starting points:
(1) Your home-page title is over 200 characters long. It's just too much, and it may look keyword stuffed. I have the feeling you're trying to target everything, and that just doesn't work. Pick a focus and target a couple of keyphrases with each major page at most.
(2) Many of your online store pages have the same title tag, and all your product pages start with the same long phrase. The "Online Store" in the title is almost useless, and I'd move the brand to the end. Put the most unique keywords up front - it's better for SEO AND users. You probably want to control or even canonicalize some of these pages, but that's a complicated topic.
(3) You seem to have a bunch of pages doing a 302 to a 404 page, but the 404 returns a 200 code. In other words, your 404 isn't actually 404'ing. So, Google is never clearing out these old pages. If that's a common occurrence on the site, you need to fix it, or you're just filling the index with junk and hurting your ranking ability.
Obviously, that's not everything, but hopefully a few useful starting points.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facebook Likes count and site migration to HTTPS
Hi everyone, We are currently migrating our website to HTTPS and, in the process, have read lots of different things about what happens to the social share counts afterward. My primary question is about the Facebook "Likes" count that is displayed on a website's Facebook page - does anything happen to that data when a website switches to HTTPS? My hope is that this data would not suffer at all, but I wanted to pose the question, because i can't seem to find info about that. Thank you in advance for your help! Eric
Social Media | | Eric_R0 -
Is there an SEO benefit/drawback to streaming social media to your site?
I understand how streaming social media, especially if you have a great social media community, can be effective in terms of capturing customers. However, I'm purely interested in knowing what it does for SEO. For example, does streaming social media make it look like your home page (or whatever page(s) has it) are constantly being updated? Or, does streaming g+ have a positive effect but facebook not so much? Or, does it have a negative effect for whatever reason that might be? Thanks, Ruben
Social Media | | KempRugeLawGroup0 -
My site has dropped, I'm a little lost - help
Hi guys, my site www.platesbypost.co.uk ranked #1 for replacement number plates for years about 6 months ago it dropped to 3rd then 5th now 8th. As a result the traffic has dropped off a cliff. Some of the sites above me don't look stronger on moz's metrics. About two weeks ago I had an unnatural external links notice in webmaster tools, I no followed all external links in the blog and sent a reconsideration request the day I had the notice and it was revoked within a week. The rankings didn't seem to be effected by the manual action notice. I would welcome any help you can give me.
Social Media | | timmiewheeler0 -
Social Media + MOZ Open site explorer
Hello Everyone, When i run a report on Open site explorer, it says that our website has 129 Facebook likes and 129 tweets. However, our website has had over 4k Facebook likes and i imagine much more than 129 mentions of our url on twitter. Can any one shed any light on this? Thanks 🙂
Social Media | | Alexogilvie0 -
How to implement products in facebook to generate maximum traffic to site and facebook profile page?
Lets take the example of a hotel reservation site offering 500 hotels. Any suggestions on how to present the 500 hotels within their facebook page so that they generate maximum traffic and interaction? No intention to offer checkout on facebook. E.g. adding image of each hotel in the photo album with link to website and some information about hotel. Any ideas? Any good posts or articles on the topic?
Social Media | | lcourse0 -
So I am my coworker have a differing opinion on social networking sites.
One of us says to join one or two, Linkedin being one of them and just work those. The other says to build profiles on multiple pages - everything from Merchant Circle to fastpitch , essentially any and all, and not worry about activity level, just get the link. What are your thoughts? Which approve will result in more effective optimization for clients?
Social Media | | belocally0 -
What happens with Likes etc when we change site structure
Hi, we are planning to make major changes in our site (SEO optimalization) and recently I read post in some kind of blog speaking about problems with FB Likes, Tweet etc when we change URLs. So the question is: Is it true that we lose social rankings when we change URLs structure( e.g. from http://domain.com/aaa/213/aa to http://domain.com/category/text/text), even with proper 301 redirects?
Social Media | | DELETE_b1 -
How much weight do Twitter Lists carry in Google's determination of user influence?
I have come across a number of Twitter users that have 1000+ Followers, and they typically follow 1000+ people. I've noticed as of late that many of these people are found on fewer lists. I also know that many twitter users are selective about who they actually allow in their main twitter stream and therefore create lists to manage who they follow. Any thoughts on if /how twitter lists contribute to a user's authority and/or influence from the SERP's perspective?
Social Media | | Thos0030