Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Pages vs. Posts for SEO
-
Hi,
I would like your thoughts about pages vs. posts for SEO. I understand the difference in terms of WP structure and have read the SEOmoz blog post about setting up your site for SEO success (http://www.seomoz.org/blog/setup-wordpress-for-seo-success). However, if you're trying to rank for a particular keyword, it seems that either one could work, from an on-page SEO perspective, as far as title tag, URL, meta description, etc. So how do you decide whether to set up a page vs. a post? What are the pros and cons, from an SEO perspective, about using one vs. the other?
Thanks in advance!
Carolina
-
Thanks for the feedback! You've all answered my question.
-
You don't think that pages or posts rank higher in Google. It seems like my "pages" tend to rank higher than my "posts" regardless of length, quality, links, etc.
Have you noticed this?
-
Marketing strategy/plan first! Then you will understand what where and why. SEO for everything as it is a part of Marketing and idea of the content.
Best,
Jungles
-
Publishing on "pages" or "posts" is not the consideration.
What is important is the quality of what you publish and how you organize your content and present it to your audience.
-
Let me be the first to set your mind to rest. This isn't something that you need to worry about.
Instead of worrying about which one to use for SEO, make your choice based on your development limitations. Posts and Pages have different limitations and built in funcinalities (for Wordpress) but not for SEO. All of that being said, if you can customize, or hire someone to customize your theme for you, there are not any limitations. For example, the home page of our website pulls in excerpts from posts marked "services" and displays them in the "service" section of our home page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Mega Menus and SEO
Hi Everyone, I know this has been brought up before, but wanted your opinion for 2020. I have a new client that is hesitant to do a mega menu for their huge site due to the amount of links and "dilution". I have quite a few clients with mega menus with no problems at all from an SEO standpoint. But I can understand his perspective. I am suggesting that we have the main links (looking at GA) as the the navigation, then clicking them takes you to subcategory page listing all the subcats within. Problem is that the developer/designer has made this mega menu already and it is pretty slick. Now they already are killing it search-wise on Google, but don't have a mega menu or a secondary category page. Just a a category with too many products, so we are trying to go one way or the other. Any opinions on which route to best take from a user and SEO perspective?
Web Design | | vetofunk0 -
Should i be using shortcodes for my my page content.
Hello, I have a question. Sorry if this is been answered before. Recently I decided to do a little face lift to my main website pages. I wanted to make my testimonials more pretty. Found this great plugin for testimonials which creates shortcodes. I love how it looks like, but just realised that when I use images in shortcodes, these are not picked up by search engines 😞 only text is. Image search ability is pretty important for me and I'm not sure if I should stick with my plain design and upload images manually with all alt tags and title tags or there is a way to adjust shortcode so it shows images to search engines. You can see example here. https://a-fotografy.co.uk/maternity-photographer-edinburgh/ Let me know your thoughts guys. Regards, Armands
Web Design | | A_Fotografy1 -
How to optimize SEO value of links in a calendar
Hi All- I am building a website about outdoor activities (cycling, kayaking, hiking, etc.). The site will most likely be built with either Joomla or Wordpress. A key piece of the site will be a calendar of upcoming events. The calendar will list the basic attributes of each event like date, time and location. However if an event has a webpage of it's own I will also include a link to that page in the details of the event. My question is: How can I create a calendar that will capitalize on the SEO value of the links included in the event descriptions? I've noticed many similar sites put events into a Google calendar and then embed the Google calendar into their webpage. In that situation would Google even see any external links included in the descriptions of the events? Thanks in advance for any input. -Chris
Web Design | | 1968Rouleur0 -
Multiple Local Schemas Per Page
I am working on a mid size restaurant groups site. The new site (in development) has a drop down of each of the locations. When you hover over a location in the drop down it shows the businesses info (NAP). Each of the location in the Nav list are using schema.org markup. I think this would be confusing for search robots. Every page has 15 address schemas and individual restaurants pages NAP is at the below all the locations' schema/NAP in the DOM. Have any of you dealt with multiple schemas per page or similar structure?
Web Design | | JoshAM0 -
Yes or No for Ampersand "&" in SEO URLs
Hi Mozzers I would like to know how crawlers see the ampersand (& or &) in your URLs and if Google frown upon this or not? As far as I know they purely recognise this as "and" is this correct and is there any best practice for implementing this, as I know a lot of people complained before about & in links and that it is better to use it as &, but this is not on links, this is on URLs. Reason for this is that we looking to move onto an ASP.Net MVC framework (any suggestions for a different framework are welcome, we still just planning out future development) and in order to make use of the filter options we have on our site we need a parameter to indicate the difference on a routing level (routing sends to controller, controller sends to model, model sends to controller and controller sends to view < this is pattern of a request that comes in on the framework we will be using). I already have -'s and /'s in the URLs (which is for my SEO structuring) so these syntax can't be used for identifying filters the user clicks or uses to define their search as it will create a complete mess in the system. Now we looking at & to say; OK, when a user lands on /accommodation and they selects De Kelders (which is a destination in our area) the page will be /accommodation/de-kelders on this page they can define their search further to say they are looking for 5 star accommodation and it should be close to the beach, this is where the routing needs some guidance and we looking to have it as follow: /accommodation/de-kelders/5-star&close-to-the-beach. Now, does the "&" get identified by search engines on a URL level as "and" and does this cause any issues with crawling or indexation or would it be best to look at another solution? Thanks, Chris Captivate
Web Design | | DROIDSTERS0 -
Javascript, PhP and SEO Impact?
What are the Pro's and Con's of using Java Script and PHP in a site when factoring in SEO?
Web Design | | bronxpad0 -
Live Text in Navigation Vs. Image - Does this affect SEO
I recently was asked the question if having live text in the navigation vs and image affect seo. For example, refer to this link http://markup.io/v/avsaenq856kw the navigation highlighted is seperate images. The html elements read : /images/procedures.png"> Live text html reads like this: Breast » What is better for seo value, or does it now matter having live text or an image?
Web Design | | Red_Spot_Interactive0 -
Does using Wordpress Multisite have any negative SEO impact?
I manage multiple websites in Wordpress and the idea of managing them all under one Wordpress install is very attractive. Are there any dangers SEO-wise to doing so? I know that all of the sites would live under the same IP address, but that's not something I'm really concerned with anyway because I don't do a lot of inter-linking between the sites. Thanks for your help! -El Juano
Web Design | | JonathanFashbaugh0