Should we 301 redirect our old domain to the new domain
-
We have a product that when started was under the domain appnowgo.com. We've since changed the name and the domain is now knackhq.com. The latter domain doesn't rank nearly as well as the former for many of the keywords we are targeting. For example... "online database builder" and "web app builder" are two of those keywords. Obviously having app in the domain is not a bad thing but it is our old name.
The question is, should we 301 the appnowgo.com domain to knackhq.com? Or should we use that better rank and just link users to knackhq.com from the appnowgo.com site until we can increase our ranking for knackhq.com? We don't plan to update the content on appnowgo.com anymore and we obviously don't want to drop off rank if at all possible.
Thanks!
Eric
-
Thanks, that most recent answer helped and confirmed our suspicions. There is in fact a different website for each domain. We will leave the old site in place for the time being and just link folks to the new one from there. Thanks again and sorry about any confusion.
-
Ok, in a way you are saying you have two different website one is the old one and one is the new one… or both domains open up a single website? If both websites are different then I would advise you to play safe and do not redirect instantly because redirection can cause a dip in conversions…
In that case you should focus on building links for new domain and rank it on keywords where your old keywords are located and then redirect if you want…
If this is two domains open up one website only, then isn’t it redirect already?
Still a little confusing but I am trying to answer!
-
Sorry for any confusion. The new domain (knackhq.com) is the one that doesn't rank as well. The old one (appnowgo.com) does rank pretty well for many of our keywords. This is why we are still getting 60%+ of our converts through that site. So, while I know we will have to 301 that domain eventually, we are apprehensive about doing it now if we stand to loose a large amount of that convertible traffic. We are still focusing efforts on the knackhq.com domain but just want to know if we should wait until that domain ranks better before redirecting the old domain, or just switch now.
-
Now this is confusing again... you said your old domain is not ranking or any phrases....if this is the case then redirecting 301 to new domain is the option and you will not see any dip in traffic or conversions...
but if you are saying that your old domain is ranking then the strategy will be different.
-
We are getting about 60% of our converted traffic by way of the old domain. How much dropoff should we expect when we do the redirect. I'm assuming that all of the result pages for the old domain will just go away instead of adapt to the new domain, right?
-
Check the back link profile of your Old domain at step one if it is fine and no junk link is there in the link profile... then go ahead and redirect it 301 to the new URL... It’s always good to get link juice that you are wasting anyways...
But if there is a lot of junk in the link profile of the old URL i will consider dropping that and go for the new URL as a standalone property...
In both the cases your future link building and SEO efforts should be on the new domain.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page for page 301 redirects from old server to new server
Hi guys:
Technical SEO | | cindyt-17038
I have a client who is moving their entire ecommerce site from one hosting platform (Yahoo Store) to another (BigCommerce) and from one domain to another. The old domain is registered with the Yahoo as of yesterday and we have redirected the old domain (at the domain level) to the new domain. However, we are having trouble getting the pages to redirect page for page. Currently they are all redirecting to the new domain home page. We did just move the old domain from GoDaddy to Yahoo yesterday thinking this would solve it however as of this morning the old pages are still redirecting to the home page of the new domain. To complete the 301 redirect picture, we uploaded the redirects (all relative links for both from and to) to BigCommerce. And while the domain was hosted at GoDaddy with a redirect to the new domain, they were working. We moved the domain to Yahoo because of email issues thinking it should still work. Is it possibly just a waiting game now as the change populates across the DNS? old url to test:
rock-n-roll-action-figures.com/fender-jazz-bass-miniature-guitar-replica-classic-red-finish.html0 -
Best practice for eCommerce site migration, should I 301 redirect or match URLs on new site
Hi Guys, I have been struggling with this one for quite some time. I am no SEO expert like many of you, rather just a small business owner trying to do the right thing, so forgive me if I say something that makes no sense 🙂 I am moving our eCommerce store from one platform to another, in the process the store is getting a massive face lift. The part I am struggling with is whether I should keep my existing URL structure in place or use 301 redirects to create a cleaner looking URLs. Currently the URLs are a little long and I would love to move to a /category/product_name type format. Of course the goal is not to lose ranking in the process, I rank pretty well for several competitive phrases and do not want to create a negative impact. How would you guys handle this? Thanks, Dinesh
Technical SEO | | MyFairyTaleBooks0 -
Where to put 301 redirects in Magento?
I will be changing the URL structure in a magento store from "base/category/subcategory/product" to "base/product" which means i have to make over 1000 URL 301 redirects so our old links still work. Should i put the redirects in a .htaccess file so they stay intact no matter what or should i just put them in with all the other rewrites (in Magento 's URL rewrite manager)? Thanks
Technical SEO | | tilenkrivec0 -
301 redirect blog posts from old URL to new one
I moved a wordpress blog from domain.com to domain.com/blog . I want to redirect the links in google from the old domain.com to the new one, but I also want to put a new site/application at domain.com..so I'm thinking an .htaccess 301 redirect at the root wouldn't work. Any tips?
Technical SEO | | callmeed0 -
301 redirect or 302
A client of mine has an international company named www.taxglobalizers.com if you come from Holland they 302 redirect you to the www.taxglobalizers.com/en version of the site and if you come from Holland they redirect with a 302 to www.taxglobalizers.com/nl version. I think it is best to change this in a 301 redirect. Am i correct in this? Kind Regards, Ruud
Technical SEO | | RuudHeijnen0 -
Rel=cannonical + 301 redirect
Hi All I am currently working on a DotNetNuke site. I have enabled friendly URL's which have changed the url structure from the default setting of TabId=x to whatever the page name is set as. I will use the following page as an example - www.notarealdomain./graphicdesign.aspx Now I would like to know if it would be worth my time to change this to "/graphic-design.aspx through the use of a 301 redirect and/or a rel=can. Any help would be much appreciated. Thanks
Technical SEO | | masterpete0 -
New domain
Hi, I have a domain with no keywords on it, and I´ve been using it for years. Now I bought another domain with the keyword on it. I whant to work on seo for the second domain, with the keyword. What is the better way to work this out? 301? Duplicate de site? redirect in another way?
Technical SEO | | mgfarte0 -
301 Redirects Change?
Hi, Mozzers- I've noticed pages that are getting 301 redirected are staying out there longer. It used to be that you would implement a 301 redirect and then after a couple of months the old page would disappear out of Google's index. Over the last couple of months I've noticed pages lingering, popping up.... What gives? Thanks in advance! LHC
Technical SEO | | lhc670