Am I using my Blog properly? -- Advice Please
-
Hello...
I am just looking for some feedback in regards to the blog on my website.
I am using the blog to create unique and fresh content, hoping that it will in turn help my site attract visitors and better rankings...
My question is, does each post have to be at least 500 words or is a 300 word post fine? I do put hyperlinks back to the correlating pages on the site inside each of these posts, just wanted some feedback on if everything i write needs to be roughly 500 words.....
Here is my blog if you want to take a look at what I've been doing and provide any feedback..... thanks!
-
Thanks to all of you for the advice and feedback.
I appreciate it!
-
Hey Prime85-
With regards to your question, I have found that the more information you provide on a blog subject the better. However, that does not mean that every blog post needs to be super long. It's good that your focusing on creating unique, fresh content for your blog. I can imagine it's difficult to really get a cult following from a blog on storage bins but providing relavent information and addressing consumer and commercial storage concerns and techniques will give your users the best information possible.
Some feedback for your blog.. and I mean this in the nicest and most constructive criticism way :).. maximizing the user experience for your blog is the best way to gain a loyal following and consumer trust. Not only in relavent and informative content but also in design and usability. As a third-party looking at your blog for the first time I have to say that it's not very appealing to the eye. It looks a bit cluttered and your color scheme could use some work. Consider color matching more aspects of your site to your logo to create a uniformity that flows on every page.
Good luck with sales!
Mike
-
From our experience, we've found the longer posts tend to perform better in search (500+). That being said, you don't want to write for the sake of writing - the topic should drive the word count.
When writing longer pieces you should break them up with subheadings to make them a bit easier to get through. They're also natural H2s.
You should also be linking externally (looks like you're only linking internally). It will make your posts look more authoritative and will ultimately act as a better resource for the reader. You're giving them access to more information through those links.
Happy blogging!
-
Hi - I have heard that over 300 words is optimal, so I don't think you'll need to write 500 word posts all of the time.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Get Free High Quality Backlinks To my Blog
hello, i would like to get quality backlinks to my blog youtubewala.com , anyone please suggest me to bet backlinks to my site. my web site is related to youtube to mp3, youtube to mp4 , online youtube video mp3 converter
Link Building | | vidi03940 -
Relaunching a site that has had thousands of posts linking to the same 20 articles. How to properly setup internal linking?
I'm in the process of relaunching a music news site (www.prefixmag.com) that once did quite well in search (over a million monthly search visits in its prime). The site got crushed by Panda, etc. and we stopped updating it. I'm starting to do more research but one thing that I noticed was we have modules in the right rail (desktop) that are found on all of our article pages that point to the same posts. (Edit: Added attachment. The links in the right rail under Editor Picks, Features, News, Media, etc. are found on every page of the site). In other words, we have thousands of posts that all link to the same 20 or so articles. Should we not do this if we're not trying to emphasize these posts in Google? Assuming this is the case, what is the proper way to do internal linking? Do we simply setup a sitemap and link to it? I'm hoping to have the thousands of articles we've published over the years have a chance to rank in search again. Also, we have a number of posts that are thin in content should those pages not be submitted in the sitemap? Thanks in advance! 2KmX0
Link Building | | leggo0 -
What outreach tools do you use?
I was wondering what an SEO with years of experience used to perform outreach campaigns? What software (Buzzstream, Inkybee), what email service (MailChimp), what prospecting tools (Buzzsumo)? What's the ultimate pairing of software and tools for maximum results (with the best client-facing KPIs)?
Link Building | | TinaMumm0 -
Has anyone used Fat Joe as an outsource solution for blog links?
Hi guys, I have seen a company on social media a lot recently who offer a guest blog posting service. It seems to be reasonable quality from the reviews and the blurb they give as they at least seem to find you a relevant blogger to match up with, actually write good content with as many reviews as is needed and then post it to just that one page. I noticed on their site they have claimed that their service is Loved by Moz but I couldn't find any reference to them anywhere on the Moz site. My question is - has anyone used them and are the links going to be any good for my site?
Link Building | | OrderBlinds1 -
14,000 blog comment spam links placed on one domain!!
Trying to clear up a manual link penalty a client has received and I have found the client's site has been blog commenting 14,000 times on just one domain!! I need to do a reconsideration request and show Google that I have cleaned up the mess (the client has 50k backlinks, of which I am not happy with about 75% so far!!) but I cannot expect the website in question to go through 14k pages. What would people advise here. Would you state the sheer number of links on this site in the reconsideration request and use the disavow tool? Doesn't this suggest that I have been lazy and not put the effort into to clearing things up up
Link Building | | GrumpyCarl0 -
Does using "pring2web" hurt SEO?
I've never really seen this before but one of my clients has 4000+ links from Print2Web. Their rankings are falling back a bit but I'm wondering if this is part of the problem. They don't seem to say their service is about SEO so I'm not so sure this is counted as spam or not. The main concern is that the next closest number of links from one site is only 97. Has anyone heard of this service? Can someone tell me from experience if using this service has hurt SEO efforts? Thanks!
Link Building | | BenRWoodard1 -
Should we imitate our competitor's blog network?
One of our competitors has built a little blog network, and I'm wondering if it's worth it for us to imitate it. Here's how they have it set up: They have domain.com, their e-commerce site, and blog.domain.com. They also have a half-dozen EMD blogs set up that all link to each other and to the e-commerce site, each one supplying content related to one niche of their busines (e.g. kitchenwidgets.com, widgetsforkids.com, etc.). It seems they've been doing this since December 2011. In my opinion, the content on these EMD blogs is pretty low value. Sure enough, they have basically no inbound links from outside the blog network, and it's not getting shared socially. I'm having a hard time imagining a lot of long-tail searches that would bring in qualified shoppers, since they basically just write up 300-word long descriptions of photos. Based on SEMrush data, it doesn't look like this approach is hurting them -- they didn't take a Penguin dive in April, for example. But how likely is it that this approach is helping them enough to justify the time they must spend writing (probably ~30-60m a day)? It would be trivial for the algo to determine that these are not natural links and completely devalue them. Would it not be better to consolidate that time into 2.5-5hrs a week spent researching and writing a valuable, link-worthy, long-tail-rich post for the main blog and then promoting it in hopes of attracting natural links?
Link Building | | CMC-SD0 -
301 redirect blog network to main site, good or bad?
Hi, Here is a newbie question. When we launched our web shop 18 months ago I started eight blogs on a different host with keyword rich domain names to get some links to the shop. Today I don't update them, but they have a lot of links to our shop and the blogs have something like DA 20 and PA 30-40. There are lots of links between the blogs as well. Can I do 301 redirects of the blogs/posts to the web shop to rank higher in the SERP for the keywords? If I do, what happens to the links from the blogs to the shop? Will the shop loose a lot of links, but gain in PA, DA, mR etc? Overall, would the shop/main site benefit from this? Or should I just leave the blogs and not mess with them? They don't have much traffic. I appreciate any input, thanks!
Link Building | | DanielSndstrm0