Recommended Min Amount of Content for "News" Bulletins
-
My company often puts out short news bulletins to announce short news updates. We have to write about these topics for our customers and to remain as an industry leader. However, there is not much real and interesting content to write about these topics.
What is the minimum length you think these articles should consist of so that Google won't see them as weak/useless pages and possibly give us a Panda penalty for them?
-
Glad to help
-
OK perfect, that was the exact answer I wanted to hear
-
OK, so, with what you gave me there, I would suggest simply adding a couple of sentences as to why or if your purpose is different, what they should do about it, etc.
Yes, you can say Stock X went up to $Y today and there is nothing wrong with that content. You can repeat it every day and there is nothing wrong with that. It won't serve you IMO beyond just being there, but with a date, a stock price, etc. there is nothing to "penalize."
-
The content is directly connected to what my company does but is by definition repetitive such as "stock x went up to y today"
It is important for users to see and for us to publish as an industry leader but by definition of the content will be somewhat of a repetitive template.
-
SaraSEO
I do not believe there is a minimum in terms of any type of penalty. My opinion is that any content should have a reason for being there and what you write should be what your customers are looking for in the way of information from an industry leader.
So long as they are not just the same article rewritten over and over or articles that say nothing in relation to what your company does/is, etc. you will be fine. Follow the rules of making the content interesting by creating good titles that will appeal to your customer: If you just improved customer service on a problem area for example: Why Does Everyone Keep Complaining About _____: The Answer Here! Things that make people want to go see what is there, etc.
Hope it helps.Best
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to handle "app" pages.
Hey guys, We've got an app - a drag & drop email builder - and we are looking to improve our seo efforts. That being said - we're not sure how to treat pages of the app that wouldn't tell google nothing at all basically (loads of duplicate content, lorem ipsum, etc). They're pages that are used by the clients to build their own templates ex: builder pages they are extremely useful for our clients, but GGL wouldn't prolly make too much sense out of them. That being said - rather randomly, before we nofollow noindexed them, some of them started ranking (probably given to the really great analytics data we have on them. Loads of clients, loads of time spent on page, etc). Can we harness them in a better way, or just nofollownoindex them? I don't really see how they can be "canonicalised" since they don't really provide any quality content for Google. Much like MOZ's keyword explorer tool for ex. Mucho quality for us - but not a google fan favorite content-wise. Thanks for your help 🙂
On-Page Optimization | | andy.bigbangthemes0 -
My target keyword is "moringa powder" but my product title is "moringa ultimate original powder". Is this a problem?
The focus keyword is "moringa powder". The product title and default H1 tag is "moringa ultimate original powder". The url also has "moringa ultimate original powder". Yoast is saying the keyword does not appear in the url or any subheadings. So should I change the product title and url to Original Ultimate moringa powder or is having them separated ok? https://greenvirginproducts.com/product/moringa/150-gram-moringa-ultimate-original-powder/ Thanks
On-Page Optimization | | Jeremy-Marion0 -
Duplicate Page Content
Hi, I am new to the MOZ Pro community. I got the below message for many of my pages. We have a video site so all content in the page except the video link would be different. How can i handle such pages. Can we place adsense AD's on these pages? Duplicate Page Content Code and content on this page looks similar or identical to code and content on other pages on your site. Search engines may not know which pages are best to include in their index and rankings. Common fixes for this issue include 301 redirects, using the rel=canonical tag, and using the Parameter handling tool in Google Webmaster Central. For more information on duplicate content, visit http://moz.com/learn/seo/duplicate-content. Please help me to know how to handle this.. Regards
On-Page Optimization | | Nettv0 -
Duplicate content issues?
Our company consists of several smaller companies, some of whom deal with very similar things. For instance, two of our companies resell accounts software, but only one provides after-sales support. Because of the number of different companies and websites we have, sometimes it would be easier to simply copy content from one site to the other, optimised in the same manner as, in some instances, we would want different websites to rank for the same keywords. I have been asked my opinion on the potential impact of this practice and my initial response was that we should avoid this due to potential penalties. However, I thought I'd garner opinion from a wider audience before making any recommendations either way. What do people think? Thanks.
On-Page Optimization | | HBPGroup0 -
Duplicate Content - Category Pages 2+
I have my Wordpress SEO settings to deindex past page 1 of each category. However, Google Webmasters is selling me I have 210 pages with duplicate title tags. My site tanked last weekend and I don't know if it was Google Panda or what. I have been getting some fantastic backlinks and it seems like they just decided to disregard all of them as I am completely off the SERPs. Is this duplicate content a contributing factor? How can I get google to deindex my category pages past page 1? (I do need the first page to index as that does bring me organic traffic) Thanks.
On-Page Optimization | | 2bloggers0 -
Depreciated content - Canononical, 301, or noindex?
I have a page that has existed on our website for many years, without ever being updated.This is what I would consider an "evergreen" content page, but it is now considered out of date and depreciated. It was never ranking high for any keyword in particular, but it is a page that has existed for many years. We have now created a more up-to-date version of the page, with much more informative content, a new URL, and of course it is SEO optimized. I am puzzled as to what I should do with my old page. Should I add a canononical link pointing it to the new updated page, or should I 301 redirect it to the new page, or should I no-index the old page? What are your thoughts and suggestions? I can give more information if needed. Thank you!!
On-Page Optimization | | jcph0 -
Sliders and Content Above the Fold
I was just inspecting a wire frame that is going out to a client and realized that the slider may interfere with the "content above the fold." Can't believe this had not struck me on others. If the Header has basic business info, etc. in it and you place a slider to display images in the area just beneath the Header or slightly down from it, does that decrease the amount of content seen a being above the fold? Or, is content above the fold established by virtue of H1,2, 3, etc.?
On-Page Optimization | | RobertFisher0 -
What's the best practice for implementing a "content disclaimer" that doesn't block search robots?
Our client needs a content disclaimer on their site. This is a simple "If you agree to these rules then click YES if not click NO" and you're pushed back to the home page. I have this gut feeling that this may cause an upset with the search robots. Any advice? R/ John
On-Page Optimization | | TheNorthernOffice790