Schema.org and YouTube Videos
-
-
Video content and audio content can be indexed and made SEO friendly which can improve the search visibility on varied search options of the search engines.
One of the ways is to add the video and audio content using microdata as per the schema.org.
Usually when we add video we embed the code generated via YouTube for that video if it is on YouTube or for that matter any other video broadcasting site like vimeo, Ted, etc.
For example:
<iframe width="”560″" height="”315″" src="”http://www.youtube.com/embed/7xxxxxxxxxxxxxxx?list=UU0LI2nnnSO6lP8ZFj9FIdyA&hl=en_US”" frameborder="”0″" allowfullscreen=""></iframe>
But using the microdata format as per schema.org the same code can be written as :
Video: SEO xxxxxxxxxx
<iframe src="”http://www.youtube.com/embed/xxxxxxxxxxxxk”" frameborder="”0″" width="”640″" height="”390″"></iframe>
Description, keywords and markup here .
More information here: http://schema.org/VideoObject
-
That may have worked with YouTube's old embedded code, but not with the iFrame one.
Will give the video sitemap a go.
-
Yes, Google gives us a great description.
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=2413309
Also, creating and submitting a video sitemap is beneficial.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Different ways to implement schema markup?
Hey guys, What are all the ways you can implement schema markup Plugins (e.g. wordpress, shopify) Google data highlighter in GSC Google Structured Data Markup Helper Google Tag Manager Also is google data highlighter different to Google Structured Data Markup Helper? Cheers.
Intermediate & Advanced SEO | | michel_80 -
Should Schema.org Tags go on every page?
Happy Monday Moz World! I am just wondering what are some best practices when using Schema.org Tags. For Example, I have a client who provides multiple services and provides unique content on each webpage. The design of each of the webpagesare unique, and conveys information differently. My question is: If each page of a company's website has unique content that describes a service or product, could I essentially change the url & description of the Schema Tag so that each of my pages are indexable by relationship to that page's content? Thanks ahead of time for the great responses! B/R Will
Intermediate & Advanced SEO | | MarketingChimp100 -
Adding Video-Effective Means of Generating Quality Links?
Is adding video to URLs create a higher quantity/quality of incoming links than adding new text? Our firm operates a commercial real estate web site (www.metro-manhattan.com) in New York City. This niche is highly competitive. Our link profile is pretty weak. We have about 30-40 neighborhood pages among many others. These neighborhood based pages are text based. Would adding a video clip with pertinent information about these neighborhoods attract links? Basically the question is if video is effective link bait. Thanks, Alan
Intermediate & Advanced SEO | | Kingalan10 -
GetListed.Org Personal Profile?
Why do about half of the business directories on getlisted.org want a personal profile when creating/claiming a business listing? Why would a medium to large business need personal profile content on the listing?
Intermediate & Advanced SEO | | AWCthreads1 -
Is my schema implemented correctly and not spammy?
i already used the validation tool from Google. It tell's me it's implemented, but i would like to know specifically if everything is implemented correctly and in a non spam way. Here is a product link to test: http://www.suddora.com/pink-sweatbands-wholesale-pink-wristbands.html
Intermediate & Advanced SEO | | Hyrule1 -
Add Videos Above or Below the Fold?
We are considering adding videos to thousands of article pages, and were wondering if it would be better to add video above or below the fold? They take up quite a bit of space, and push the article content below the fold--would this hurt us?
Intermediate & Advanced SEO | | nicole.healthline0 -
Using the right Schema.org - & is there a penalty in using the wrong one?
Hi We have a set of reviewed products (in this case restaurants) that total an average rating of 4.0/5.0 from 800 odd reviews. We know to use schema/restaurant for individual restaurants we promote but what about for a list of cities, say restaurants in boston for example. For the product page containing all of Boston restaurants - should we use schema.org/restaurant (but its not 1 physical restaurant) or schema.org - product + agg review score? What do you do for your product listing pages? If we get it wrong, is there a penalty? Or this just simply up to us?
Intermediate & Advanced SEO | | xoffie1 -
Are micro formats and schema.org a worthwhile investment of my time?
Hi all, I recently watched this webinar http://www.seomoz.org/webinars/microformats-real-life-use-cases and it was very good, but I'm not entirely certain if this is a worthwhile thing to be doing? I have a couple of websites I'm improving the SEO on, and things are slowly picking up but I'm not sure if I should be spending time working on improving my landing pages (once these have been identified) or working on the code side of improving my SEO position. When improving my landing pages I'm asking myself the following questions: What is this page about? (Is it clear through headings or introduction text / imagery Does the page sell the benefits of the product / service in a clear manor? Does the page explain what the product is all about? Is the information easy to read, well positioned on-screen and is the content optimised for 1, maybe 2 distinct keywords. Is there an easy method of communication to the site owner if the visitor is interested in the product or service and wants either a quote or wants to find out more. Are there a few links to other relevant areas of the site Granted at the moment I'm in the process of teasing the relevant information out of the client but that's like trying to get blood out of a stone, so I'm exploring other avenues, while they get more content. I am considering going down the route of guest blogging, to possibly get a one-way followed backlink, but again this seems like a lot of effort with no clear guarantee if my efforts in doing this will pay off in being able to generate more leads / enquiries from the websites. Would anyone like to share their thoughts on this?
Intermediate & Advanced SEO | | blacey0