SEO Company that bills on results?
-
After having bad experiences with a few seo and ppc companies, I would like to find a company that operates on the premise that they should get paid for producing results instead just for signing a contract.
I'm not thinking that any payment is contingent results but that a large portion of the billing is. I also know that it can take several months to get to an seo goal so I'm not taking a "you have one month to fix our site or we don't pay" approach.
Is there a company out there that has enough confidence in their white-hat processes that they actually back their services with some sort of guarantee?
-
Thank you all for your assistance on this. I was never looking for a guarantee of placement, more for a guarantee of a growth in organic traffic that could be traced to something they did.
I realize that placement these days varies by user so a promise of #1 ranking really is suspicious.
-
You will find that those companies that "produce results" will provide some form of shady metrics or guarantees. Let's be honest - choose any set of long tail words - the more obscure the better, and anyone on this forum can get you to no1 on Google. It's not difficult, but equally, it's not ethical or useful.
As has been recommended, either go for a company that is highly recommend or be prepared to offer a budget that will make the difference.
-
what they need to be doing to win the online battle.
This is really true and I have been very guilty.
Some of the biggest mistakes that I have made are..... Not betting on myself.
-
All of the responses here are good, but we also want to throw out the fact that as a company, do you know if your brand is a successful brand. We can all come up with ideas for companies but are they really money making worthy.
We have people who have worked on both sides of the coin, agency and in-house and I can say as an agency person, I see a lot of people who are afraid of really doing what they need to be doing to win the online battle. How are you marketing to your clients currently? Are you knocking on doors? Is your business even really marketing online?
-
Any marketing program is an investment with inherent risk. By requesting pay for performance, you are basically shifting the risk from the business owner to the service provider but not providing a strong enough return for that risk. If you are looking for a way to reduce your risk, you could ask friends and colleagues for a referral to a provider that has done great work in the past. I don't think any quality SEO companies would take the unnecessary risk because they will have more business then they can handle due to referrals from happy clients.
-
Asking an SEO company to accept "payment for results" is asking them to accept your business risk.
In most good money niches your competitors are not sitting on their ass. That makes SEO a "battle of resources". Your competitor throws more money at it and you must throw more money at it and the battle escalates just like Crocodile Dundee and the knife.
Lots of webmasters go into a fight without the proper knife because they limited their SEOs budget. He applies pressure, competitors respond and defeat is assured.
So, if you want the rankings be prepared to pay for the attack and then be willing to pay for an escalation... and then there is the most dangerous competitor of all - the one who has yet to arrive.
I think that most good SEOs have gotten their ass kicked at least one time and they know not to accept pay for results contracts.
-
I would especially avoid SEO companies that guarantee placement. No one can guarantee that and no reuputable SEO company will. Google's algorithm is always changing. If they do guarantee first page placement they are most likely talking about PPC or lying to you.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Pixel tags impact on SEO?
I was asked by our IT if switching to a tag management company that removes the pixels from our site and is replaced by a javascript would have a negative impact on SEO. I have not been able to find anything that discusses this: Does anyone have experience with this? Has it caused any issues? Has it caused any issues? How do crawlers see pixel data, and what do they do with it?
Intermediate & Advanced SEO | | Shawn_Huber0 -
Multiple Results On First Page
Hi Guys, First question here, after splitting our content across 2 subdomains (~6 months ago) we've noticed google showing several of our pages on page 1. Would it be better to somehow consolidate to just one page (in the hopes that together it would push the rank higher or is it better left to google to work out on its own? I've attached an example of this happening with one of our targeted keywords. HwEARxd
Intermediate & Advanced SEO | | mattjamesaus0 -
Website Migration and SEO
Recently I migrated three websites from www.product.com to www.brandname.com/product. Two of these site are performing as normal when it comes to SEO but one of them lost half of its traffic and dropped in rankings significantly. All pages have been properly redirected, onsite SEO is intact and optimized, and all pages are indexed by Search engines. Has anyone had experience with this type of migration that could give some input on what a possible solution could be? Any help would be greatly appreciated!
Intermediate & Advanced SEO | | AlexVelazquez0 -
Multinational SEO
Hi all The situation: We have a .com website that is the core of our business over the last 3 years we have built this into a very sucessful brand. Customers are able to purchase products from our website and have it delivered anywhere in the world. As part of the development of our business we want to obviously rank high within serps regardless of what country our potential customer is from. We understand that we will need to translate much of our website to achieve this and that is something that we have in the pipeline. My question is more aimed at the English speaking countries and how we should optimise our website for these. For example: websitename.com.au and websitename.co.uk were initialy setup as 301 redirects to websitename.com, however, we have now set them up as their own domains which display the exact same content as the .com website. So to clarify the content on websitename.com/product1.html is also on websitename.com.au/product1.html and websitename.co.uk/product1.html What would the best way to ensure that our .com.au and .co.uk gain traction within the appropriate country? Is duplicate content still an issue? All our prices are displayed in USD will this go againts? We use US English (with a sprinkle of chinglish) as our websites copy languange should we change spelling for AU and UK? Does anyone have any case studies and or other reports I can read that may help me find the right solution for us. Thanks Danny
Intermediate & Advanced SEO | | DannyCarter0 -
How do you Hire someone for SEO?
What questions do you ask when hiring an SEO person? What is the most important thing in selecting a company for SEO? Should they be able to make recommendations on changes in your website for seo?
Intermediate & Advanced SEO | | Realtor1010 -
Glossary SEO Tactics
A B2B client has a glossary of about 300 terms on its Website. It was done to enhance SEO value. The pages are rarely viewed and the text is often short. What are the best (and wackiest!) ideas to leverage this content for SEO. Here are some: Add videos, images Cross link to content pages Open up comments and get students in this sector to review terms and add their own What else do you suggest?
Intermediate & Advanced SEO | | HarrAuto0 -
Clone sites at new company
I just came in house to our company for SEO. We have one main site and 182 that are exact duplicates and almost exact clones of the main site. It's no surprise that half of these clones are deindexed already. The meta tags are just the domain name URL. I want to add unique text on the home page to each site, fix the meta tags and switch them up so they aren't clones. Other than a huge rewrite of the code for each site, I'm not sure what else to do to prevent the rest from getting deindexed. Is there any way to prevent the rest from getting deindexed?
Intermediate & Advanced SEO | | CFSSEO0 -
Hiring an SEO company
I usually do SEO myself but now its time to move on to getting on with running the business. I have found a fantastic PPC company who ONLY focus on PPC and am looking for same but for SEO. Must be based in UK and have a great portfolio of mid/large tier companies with some real life stats to back them up. Pricing must be clear and transaparent. Results must be measurable. How would you find such a company? Ironically searching on Google doesn't seem to produce the right results 😞 Alastair
Intermediate & Advanced SEO | | alastairc0