What SEO Tools Do You Use?
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Things changed a bit for me when Raven Stopped using google and SemRush data and I haven't exactly found a solution I'm happy with so Just wanted to use what people use alongside SEOMoz, or what they use instead of certain parts of SEOMoz.
Before I was using Raven Tools, Screaming Frog SEO Crawler but currently I'm using Screaming Frog SEO Crawler, SEOMoz (trial), and SerpIQ (trial).
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For me, it's:
- SEOmoz data - downloaded into Excel
- Webmaster tools data
- Screamingfrog data - into Excel
- Google Analytcis - downloaded into Excel
Then I use Excel with various filters to mold the data as I need.
For example I may well combine data from the above 2 sources, and use vlookup formula's to, say, find 404 pages (screaming frog) that have a high PA (SEOmoz) by pasting in all the data from a screaming frog 404 report, into a download from SEOmoz, and the using a vlookup command to find the PA of the 404 pages.
Of course in the above example I could just use a crawl report form SEOmoz, which I also do, however i like to use more than one tool to check for 404's
Plus using the above technique you can do all sorts of trickery-pokery, and uncover lots of actionable insights.
If you search either on Google, SEOmoz, or Distilled, for something like: excel for seo - SEO for excel - or something like that, you will find loads of info.
Other decent tools to consider are:
- ahref's
- cognativeSEO
- Majestic SEO
These are all places that pull similar data, but are slightly different from each other, and have different benefits.
ahref's, for example, can be handy for finding links that have dropped-off.
Just my thoughts
Mike.
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My favorite tools (aside from SEOmoz of course!)
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Google Analytics (of course)
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Statcounter (I love the IP tracking feature!)
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Traffic Travis (redundant/daily Ranking tracking)
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Google Webmaster Tools
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Adwords keyword research tool
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