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URLs and folder structure for an E-commerce

On-Page Optimization
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  • SeoMartin1
    SeoMartin1 last edited by Apr 11, 2013, 12:07 AM

    Hi there !-)

    I´m helping a friend who has a e-commerce about nail polish in Brazil. I´m a little in doubt about the urls and folder structure. Two questions:

    1. There are 10 products per category and 50 categories. Should I put them all in the root folder or creat 2 major categories ( 25 sub-categories each one)?

    2. Whats the better product page url ( the store has around 500)

    • nailpolish.com/IMPORT/BRAND/NAME-OF-THE-PRODUCT OR
    • nailpolish.com/COMPLETE-NAME-OF-THE-PRODUCT

    Whats the best recomandation?

    1 Reply Last reply Reply Quote 0
    • SEOAndy
      SEOAndy @MoosaHemani last edited by Apr 11, 2013, 7:21 AM Apr 11, 2013, 7:21 AM

      would be good to get .com/category/name if possible

      obviously if you do that becareful about using canonical urls as things may appear in more than one cat

      1 Reply Last reply Reply Quote 1
      • SeoMartin1
        SeoMartin1 @MoosaHemani last edited by Apr 11, 2013, 1:30 AM Apr 11, 2013, 1:30 AM

        Just perfect Moosa. Thanks a lot 4 your thoughts !-)

        1 Reply Last reply Reply Quote 0
        • MoosaHemani
          MoosaHemani Banned last edited by Apr 11, 2013, 1:30 AM Apr 11, 2013, 12:42 AM

          Martin as far as the categories are concern its always up to you but you should always keep the structure clean so that visitor can easily access to every category page without any problem and so as Google bot.

          With URLs, it is always great to keep it short and easy to understand. In my opinion you should have to have a complete product name for product pages... that will look something like this...

          http://www.domain.com/name-of-product

          For categories, as you said you have 50 categories so if it is possible for you to divide in to like 5 major categories and then each major category contain 10 sub categories.... (if it is possible) this way the infra structure will be clean and easy for users as well as for Google bot to crawl all the pages of the website.

          Hope this helps!

          SeoMartin1 SEOAndy 2 Replies Last reply Apr 11, 2013, 7:21 AM Reply Quote 2
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