SEO page length 4500+ words
-
I have read varying discussions on this... some say it is good or rather it does not really matter (as long as not stuffed with keywords) and some say more than 1000+ words is bad!
I have a travel site and I want to add an historical page about the zone. It is very interesting (very organic, not written for SEO purposes as such). It adds flavor and details to a site that is really all about sales.
Does anyone have an opinion whether this is detrimental to SEO or not?
-
Article length should not matter. Just make it attractive and readable to the user. There are many sites that provide good lengthy content but break it up into readable chunks. I particularly like this example on the Verge site whereby a lengthy piece is broken up into neat segments and there is a useful 'jump to' feature on the left hand side which acts almost as a teaser to the content.
-
Here are the things that rule my content development
-
Do not pay attention to length. Write enough to cover the subject well, completely and in a very interesting way. If you decide that I need 1000 words or 300 words or 5000 words - that is how you stink up a great article.
-
Publish lots of nice images with your content. Splurge your budget on them. Don't worry about the bandwidth. Those images will be great for your visitor.
-
Break up an article with lots of logical segments and communicate that with bold headings. Lots of people scan an article for the headings and read the parts that are interesging to them.
-
Don't break a nice article across many pages - especially if you have lots of great images. You want people who land on your article to say WOW! Look at thoseimages... look at all of the interesting subheadings. I am going to read this and share with my friendsd. People don't want too click through six pages to read your article. They don't.
-
-
Here's a post from last week that specifically addresses your question, Rose, and includes some hard data.
http://www.detailedsuccess.com/perfect-blog-post-length/
I usually find mixing up the length of posts a bit to be useful, but there's absolutely no question that good-quality, well laid-out long posts can be very successful both as far as entertaining readers and for attracting links (especially from social media.) - both of which make for good SEO.
I've never yet heard anybody who claims "more than 1000 words is bad" back up that claim with any sort of believable, provable argument.
Paul
-
yes, there are many options, always depending on how well are you able to maintain the page load time efficient. I think that having everything in one page without making it boring or overwhelming for the user is the best choice.
About images be sure that you're uploading he images in the size you're using without scaling them with css, because a 10001000 image even if shown as 100100 always weights as a 10001000, so rescale it and upload it as 100100.
-
So really if I keep the photos small or limited to reduce load time this would be ok.
Good to know. I thought about doing it on a few pages and labeling it:
1 history before 1960
2. political history etc
3. all on different URLs but it really disrupts the flow. Like I said it doesn't really have sales value but it is interesting and I want my site to be partly informational not just sales.
Thanks for your advice. It is amazing how many different options there is on this one subject!
-
Hi Rose, as far as I can remember Matt Cutts always says: "build your website for your users not for the search engines". In that sense you should have a look at your new content as an user of your site and imagine if he would benefit from it or not. If you think that the content is useful, than it's definitely better to publish it.
So SEO doesn't decides if this article is valuable or not, but structures it in the way you would benefit the best. I think that it would be useful to have it on one unique URL. Any link you may achieve will point to the same page, and with a wise usage of internal anchors you'll obtain a quite interesting user navigation. What it may create you problems is the page loadtime, 1000+ words is not detrimental to SEO but it could be if the page load time goes up a lot. So use wisely your images and optimize them in order to get a faster response.
Always point to add more flavour to the site, because you want users to return not to only buy something and leave.
-
It won't hurt your site if that's what you are asking. Will it rank well? Really depends on how your organic writing style relates to SEO. Is it broke up into sections? Do those sections of decent headers? Are their pictures? Are the pictures named appropriately?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
404 errors & old unused pages
I am using shopify and I need to delete some old pages which are coming up as 404 errors (product no longer available!) does anyone know where you go to delete these pages which are no longer needed?
Web Design | | carleyb0 -
Are slides how's etc the new Splash Pages?
[How did Moz know that my question was about this?!] I've just completed an audit of nearly 50 websites in the tourism industry and 90% had a slideshow, large image or video taking up more than the initial screen on the fairly large screened Chromebook that I'm using. I'm advising them all to ditch this and am often getting resistance from the site owners and their web developers. I know that these can be better optimized for page load speed, which is poor for most of these sites, especially on mobile devices; but from a usability standpoint, are these affective at drawing in users? Do users take the time to view these? Are they annoyed at always having to scroll down to see if there is anything else useful on the homepage? I think they are like the splash pages of the past: poor for usability and SEO. I've advised to at least make sure that the images are sized so the top of the page fits any screen (some of them do resize well for mobile devices, but maybe not laptops/desktops), include text with calls to action and click through to relevant content. I've been noting that they aren't media businesses selling images or videos, so they need to get their offerings to the top of the page so that users can see and engage more quickly. Anyone have any stats or experience on this? Thanks, Ann
Web Design | | anndonnelly0 -
Joomla Core Pages Delisted
Hey Everyone, This query may be more for a Joomla developer or someone that has had a similar issue. I'm not really looking for answers like, "check Google Search Console" or anything like that. We have a client who recently had all of their core pages delisted in Google but the blog is still being displayed in search results. For example, if you search "company name" they have a blog post that ranks #13 or so organically. I tested Google Search Console and Google is saying that the site is temporarily unavailable. We haven't made any changes or updates to Joomla's core structure so I'm unsure as to where this change is coming from. Here are some items we've checked: 1. Site searches within Google, resulted in seeing core pages are not indexed but blog pages are 2. Google Search Console - looked for manual actions (none found), looked at sitemap errors (nothing mentioned), looked at robots.txt (no issues here), attempted to fetch the site as Google (temporarily unavailable). 3. Called the hosting company (Rackspace) to discuss potential issues. They were extremely helpful but we were unable to find anything. The blog is actually a Module that was added so I'm thinking something has changed to block Google bots from the core Joomla structure but it hasn't blocked them from the blog structure. Without putting the company name or url on blast, has anyone heard of or experienced anything like this? Any help or insights would be much appreciated!
Web Design | | Leadhub0 -
Heres a puzzle for you... Htags on left hand nav for ecomm category pages
Hi Guys, So I am back asking more questions, but I am slowly learning 🙂 This next one, I have looked everywhere and I can't get my head around h tags on ecomm sites. I have looked at competitors and non competitors and still am not sure which is the right or wrong thing to do, specifically in this instance, category pages. Our I.T. dept is somewhat under resourced and I don't want to waste their time with test and trial on this particular issue. Category landing pages... There are shed loads of category listing pages on our site, at the moment the h1 tag for each sub-category is listed in the end path of the breadcrumb, there is no other spaces on the page accept the left hand navigation. Which is the better to use, breadcrumb or nav? We would have to totally recode our left hand nav which is pretty set up for the whole site. The reason I ask this question to you is because an SEO agency recommended that we... Add the H1 to the left hand navigation and make it customisable so that it is not the same as the breadcrumb keywords. I have attached an image of a competitor of ours that so the same thing currently, to show what I mean... Right now I am not sure what to tell the agency and what the right thing to do is. I read a post saying that we are actually doing the right thing under the circumstances. Does anyone have a best practise good example of generally what we should do for category pages? Your help is always muchly appreciated Kindest, Kay new
Web Design | | eLab_London0 -
SEO strategy for UK / US websites
Hi, We currently have a UK-focused site on www.palmatin.com ; We're now targeting the North American market as well, but the contents of the site need to be different from UK. One option was to create another domain for the NA market but I assume it would be easier to rank with palmatin.com though. What would you suggest to do, if a company is targeting two different countries in the same language? thanks, jaan
Web Design | | JaanMSonberg0 -
How important is URL length?
Is URL length really that important? I have many articles that would lose meaning if the URL was shortened and for most, they would have to be under the root domain instead of under the category in order to fit. Has anyone tested if they were negatively impacted by URL's that are too long?
Web Design | | HMCOE0 -
Wordpress/ Insert Tables/ SEO
I'm using Wordpress to create websites and blogs. I have limited (non-existent) HTML Coding knowledge. I'm looking to insert tables within my pages with information. Inside of these tables I want certain names to link to another page with more specific information about that name. I'm using a plugin called "WP Tables Reloaded" it simple helps you to create aesthetically pleasing tables without needing to know HTML Code or CSS. The issue is... when you create this table and insert it to the post, the only thing that shows on the sites back-end page is the table I.D. and the only thing that shows in the HTML is the tables I.D. It looks like this... [table id=2 /] I don't think search engines will be able to crawl this table, thus I won't be receiving any credit for the links being used within the table. Am I right about this?
Web Design | | AndySolo0 -
How not to get penalized by having a Single Page Interface (SPI) ?
Guys, I run a real estate website where my clients pay me to advertise their properties. The thing is, from the beginning, I had this idea about a user interface that would remain entirely on the same page. On my site the user can filter the properties on the left panel, and the listings (4 properties at each time) are refreshed on the right side, where there is pagination. So when the user clicks on one property ad, the ad is loaded by ajax below the search panel in the same page .. there's a "back up" button that the user clicks to go back to the search panel and click on another property. People are loving our implementation and the user experience, so I simply can't let go of this UI "inovation" just for SEO, because it really is something that makes us stand out from our competitors. My question, then, is: how not to get penalized in SEO by having this Single Page Interface, because in the eyes of Google users might not be browsing my site deep enough ?
Web Design | | pqdbr0