Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is there any way to track search volume for a particular keyword on a day-to-day basis?
-
My boss has asked me to track the number of searches for a keyword (a particular company's name) on a daily basis this week to see how the volume fluctuates from day to day.
Is this even possible?
I should note that his request does not involve an active SEO or AdWords campaign. In fact, the company my boss is interested in doesn't even have a website at the moment.
Thanks in advance – either for helping me confirm that it's impossible to track keyword search volume on a day-to-day basis, or for showing me the magical way to actually do this.
-
Thanks, Kyle. I was pretty sure there was no way to do it, but I appreciate your work-around suggestion. My boss wanted to see if searches for a certain company spiked in the days after they issued a press release, but it was for business development purposes (long story) and not an SEO campaogn. I thought this would be a good forum for putting the question out there though, since it theoretically involves the keyword research we all do.
-
You can do so in the Google Adwords Keyword Tool, just put the company name in exact search.
This will give you the monthly search volume averaged over the last 12 months, will take you two minutes and won't cost a cent!
- topic:timeago_earlier,17 days
-
Hi Matt,
I'm not aware of any tool or application that can provide overall search volume for a particular term on a daily basis. There are several ways you can half-extrapolate the data. You can find out a keywords share of search volume for a particular week (using a tool like Hitwise, for example) or you can set up an AdWords campaign, bid on the term and work it out from the impressions data provided.
However, I think you need to rethink why exactly you or your boss wants that data. SEO is a long term strategy. You can't just turn it off at the weekends if there is no search volume. If the aim is a to optimise a PPC campaign, however, you should be able to make use of the data Google provides.
Thanks,
K
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to find low difficulty keywords
how to find informative low difficulty keywords. how can I get content ideas? I have lots of content ideas but it's not good search volume on google. I have a kitchen-related affiliate website called https://gloryspy.com
Keyword Research | Apr 15, 2024, 1:28 PM | MalikJan0 -
Google: Is There a Way to Find Your "Unknown Search Terms"
I believe Google stopped reporting search terms for privacy reasons. All my searches show as "unknown". I found a video that showed how to get around this but it's not current. Is there any way to get your Google terms search information? Thanks, Jo-Ann
Keyword Research | Sep 5, 2016, 7:51 PM | VinJGirl0 -
Has the keyword planner search volume metric gone crazy?
I use the search volume found in keyword planner to score and weight my keywords in a similar way as Rand showed us in this WBF. This week I've found that in many cases suddenly the singular and plural version of the keyword have the same search volume. This seems crazy to me as singular and plural is not the same, the intent is different but more importantly they behave very differently from each other when looking at their track record in Adwords (impressions, clicks, conversions, CTR, CVR etc...all different). For example, here's a screenshot of 4 keywords (singular and plural versions of 2 phrases) with search volume captured a couple of months ago. Now here's another screenshot of the same keywords taken from Keyword planner today. Any ideas why this would be happening? Does it makes sense to you? It just seems buggy to me. Thanks!
Keyword Research | Jul 21, 2016, 5:14 AM | E_F0 -
Keyword ranking by word order
If we have a keyword with 2 words like "SSL Audit". Will it rank in the same position the other way "Audit SSL" ?
Keyword Research | Jan 23, 2014, 3:05 PM | Cistrust.com0 -
What tools can show me seasonal peaks in search volume?
HI, I am wanting to see when search volume "peaks" for specific keywords. Is there a good way to view search volume over an historical timeline? See the best month, weeks? Thanks! Kevin
Keyword Research | Nov 13, 2013, 4:28 PM | yandl0 -
The best way to do keyword research in different languages
Could anyone give me a little advice about the best way to do keyword research in different languages? French and Spanish specifically (unsurprisingly). Are there any tools or systems available that will give local language keyword variants on English keywords so that I can have a look at real world searches in local languages - rather than what I take to be the best translation (if that makes any sense). Many thanks, Iain
Keyword Research | Jan 29, 2013, 7:45 AM | iain0 -
Is there a way to search 400+ urls for a specific keyword?
I have a large list of URL's that need to be checked for a specific keyword. I've been doing them one at a time and it's painful. Is there a web based tool out there that can search many different URL's at once?
Keyword Research | Aug 18, 2011, 12:57 PM | billnet0 -
Keyword Traffic Estimator Tools
Hello, I'm relatively new to SEO and looking to find a good tool for estimating the search traffic volume of different keywords in order to focus efforts on higher yielding terms. Right now I'm using Google's traffic estimator but it doesn't seem to have much data for long-tail keywords. Is anything else out there better or more accurate? Thank you!
Keyword Research | Sep 7, 2012, 9:40 PM | rawberg0