On-page optimization - Am I doing it well?
-
Hi Mozzers,
I'm sitting here going through our site and optimizing all of our content.
For the most part we've just written without correct keyword research, so the content lacks focus.Here is a page I would consider finished - http://www.consumerbase.com/international-mailing-lists.html
I have our KWs in the:
- URL
- Title Tag
- Meta Description
- Bolded in Content
- Image Alt Attribute.
If I optimize my other pages like this, will I be good?
It feels a tiny bit stuffed to me, but SEOmoz's on-page tool gives me glowing numbers.Thanks!
-
Yes you should only have 1 H1 tag per page, I didn't realise the "International Mailing List" was the H1. As Market Stomper said, it was more about UX and separating the paragraphs.
-
This is correct - you are only supposed to have 1 x h1 tag on your page as this stipulates what the main header for your page is.
You could however mix it up with some h2 and h3 tags as it is ok to use multiple versions of these on any page....but use them in a hierachical order i.e. dont use h3 if you havent used h2 on the page, dont use h4 if you havent used a h2 & h3 etc.
-
I think it looks pretty good, and doesn't come across to spammy.
I can see your main heading at the top is a H1 tag, so that's enough on the H1 tag front.
You could squeeze in a H2 but only if you think it fits.
You could try some more semantic words which relate to each other such as 'international' and 'Global' or 'list' and 'database' but I think you might already have these in play.
-
I thought I was only supposed to have one h1 tag per page.
Is this not correct? -
Hi Zora,
I would agree with Karl, adding some H1, H2 tags into the flow of your content and link to other pages within your website would not just be good for SEO but the the user experience as well.
-
You've done a pretty good job there. I would suggest adding some H1's into your content as well and maybe some in-content linking too which can be good for users.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Revamping/Re-optimizing State Pages - What to do with old content?
Hello Moz Fam! I work in the insurance industry and we serve all 50 states. We have a state page for each state where the content is thin(ish). We're slowly revamping each page and hitting every talking point for that specific state. I've used multiple tools to come up with a content template and link building template for each page as well. I spent 5 months last year proof reading all these pages. So the content is good, just not SEO good. I didn't have the team or resources to really optimize them all yet, now I do. My question is... what should I do with the old content? I was thinking of publishing it to other platforms that we have a contributor account on and linking back to each state page with it. Of course, I would wait a few days for the search engines to index the new content so it wouldn't be duplicated on these platforms. Good or bad idea?
Intermediate & Advanced SEO | | LindsayE0 -
Too many on page links
Hi I know previously it was recommended to stick to under 100 links on the page, but I've run a crawl and mine are over this now with 130+ How important is this now? I've read a few articles to say it's not as crucial as before. Thanks!
Intermediate & Advanced SEO | | BeckyKey1 -
Multiple Landing Pages and Backlinks
I have a client that does website contract work for about 50 governmental county websites. The client has the ability to add a link back in the footer of each of these websites. I am wanting my client to get backlink juice for a different key phrase from each of the 50 agencies (basically just my keyphrase with the different county name in it). I also want a different landing page to rank for each term. The 50 different landing pages would be a bit like location pages for local search. Each one targets a different county. However, I do not have a lot of unique content for each page. Basically each page would follow the same format (but reference a different county name, and 10 different links from each county website). Is this a good SEO back link strategy? Do I need more unique content for each landing page in order to prevent duplicate content flags?
Intermediate & Advanced SEO | | shauna70840 -
What is the proper way to execute 'page to page redirection'
I need to redirection every page of my website to a new url of another site I've made. I intend to add:"Redirect 301 /oldpage.html http://www.example.com/newpage.html"I will use the 301 per page to redirect every page of my site, but I'm confused that if I add:"Redirect 301 / http://mt-example.com/" it will redirect all of my pages to the homepage and ignore the URLs i have separately mentioned for redirection.Please guide me.
Intermediate & Advanced SEO | | NABSID0 -
How to deal with everscrolling pages?
A website keeps showing more articles when pressing a "load more" button. This loads additional category pages with a page parameter (e.g. ...?page=1, ...?page=2, etc.), as suggested by Google to get all pages indexed. The problem is that this creates thousands of additional, duplicate pages, with a duplicate title, header, and very unfocused content. They also show as duplicate content in Moz. The pages are indexed by Google, but none of them is ranking. What do you guys think: add a no-follow to the load-more button, so search engines will never see them? Thanks for your input!
Intermediate & Advanced SEO | | corusent1 -
A/B Testing - Should I add product descriptions on my category landing pages as well as on product pages and if so . how to do this to avoid duplicate content
Hi All, I recently relaunched a new design on my tool hire eCommerce website and now display my products in grid form on my category landing pages as opposed to just a list view which we previously had on the old design. My bounce rates are alot higher than they use to be and my gut instinct is telling me maybe this is wrong . I want to do some a/b testing using a list view. My question is , previously in our list views we just showed the images and pricing and had on page content on the bottom of the page. The user would click on the product image and they would then we taken to the product page which has the product description , t&c, etc etc.. If I was to do this in my a/b testing but change it so we also displayed the product descriptions as well on the category landing pages . Is there a special way to do this as in effect, we would have duplicate content as the product descriptions are also on the product page?. Does anyone have any thoughts on this as to whether its a No No from an SEO point of view ?... Heres a short url link to one of my category pages - http://goo.gl/QJv5gw Historically we use to rank well for the category landing pages and not for the product pages.Our Rankings are down , bounce rates are higher so I am trying to sort both. We have good content on pages etc. Any advice greatly appreciated as always thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Effect of Removing Footer Links In all Pages Except Home Page
Dear MOZ Community: In an effort to improve the user interface of our business website (a New York CIty commercial real estate agency) my designer eliminated a standardized footer containing links to about 20 pages. The new design maintains this footer on the home page, but all other pages (about 600 eliminate the footer). The new design does a very good job eliminating non essential items. Most of the changes remove or reduce the size of unnecessary design elements. The footer removal is the only change really effect the link structure. The new design is not launched yet. Hoping to receive some good advice from the MOZ community before proceeding My concern is that removing these links could have an adverse or unpredictable effect on ranking. Last Summer we launched a completely redesigned version of the site and our ranking collapsed for 3 months. However unlike the previous upgrade this modifications does not URL names, tags, text or any major element. Only major change is the footer removal. Some of the footer pages provide good (not critical) info for visitors. Note the footer will still appear on the home page but will be removed on the interior pages. Are we risking any detrimental ranking effect by removing this footer? Can we compensate by adding text links to these pages if the links from the footer are removed? Seems irregular to have a home page footer but no footer on the other pages. Are we inviting any downgrade, penalty, adverse SEO effect by implementing this? I very much like the new design but do not want to risk a fall in rank and traffic. Thanks for your input!!!
Intermediate & Advanced SEO | | Kingalan1
Alan0 -
Why Would This Old Page Be Penalized?
Here's an old page on a trustworthy domain with no apparent negative SEO activity according to OSE and ahrefs: http://www.gptours.com/Monaco-Grand-Prix They went from page 1 to page 13 for "monaco grand prix" within about 4 weeks. Week 2 we pulled out all the duplicate content in the history section. When rank slipped further, we put it back. Yet it's still moving down, while other pages on the website are holding strong. Next steps will be to add some schema.org/Event microformats, but beyond that, do you have any ideas?
Intermediate & Advanced SEO | | stevewiideman0