Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does Google count the domain name in its 115-character "ideal" URL length?
-
I've been following various threads having to do with URL length and Google's happiness therewith and have yet to find an answer to the question posed in the title. Some answers and discussions have come close, but none I've found have addressed this with any specificity.
Here are four hypothetical URLs of varying lengths and configurations:
-
EXAMPLE ONE:
my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (115 characters) -
EXAMPLE TWO:
sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (126 characters)
- EXAMPLE THREE:
www.sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (130 characters)
- EXAMPLE FOUR:
http://www.sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (137 characters)
Assuming the examples contain appropriate keywords and are linked to appropriate anchor text (etc.,) how would Google look upon each? All I've been able to garner thus far is that URLs should be as short as possible while still containing and contextualizing keywords.
I have 500+ URLs to review for the company I work for and could use some guidance; yes, I know I should test, but testing is problematical to the extreme; I look to the collective/accumulated wisdom of the MOZVerse for help.
Thanks.
-
-
I have understood the length of the URL to be calculated post http:// unless it's https://.
Just the way it is displayed in the results.
-
Here is Matt Cutts talking about this topic:
http://www.youtube.com/watch?v=gRzMhlFZz9I
The idea is to avoid spammy looking urls (which all of those do) and focus on URLs that are easy for users to remember and link to while also keeping some sort organizational structure for the site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I safely asume that links between subsites on a subdirectories based multisite will be treated as internal links within a single site by Google?
I am building a multisite network based in subdirectories (of the mainsite.com/site1 kind) where the main site is like a company site, and subsites are focused on brands or projects of that company. There will be links back and forth from the main site and the subsites, as if subsites were just categories or pages within the main site (they are hosted in subfolders of the main domain, after all). Now, Google's John Mueller has said: <<as far="" as="" their="" url="" structure="" is concerned,="" subdirectories="" are="" no="" different="" from="" pages="" and="" subpages="" on="" your="" main="" site.="" google="" will="" do="" its="" best="" to="" identify="" where="" sites="" separate="" using="" but="" the="" is="" same="" for="" a="" single="" site,="" you="" should="" assume="" that="" seo="" purposes,="" network="" be="" treated="" one="">></as> This sounds fine to me, except for the part "Google will do its best to identify where sites are separate", because then, if Google establishes that my multisite structure is actually a collection of different sites, links between subsites and mainsite would be considered backlinks between my own sites, which could be therefore considered a link wheel, that is, a kind of linking structure Google doesn't like. How can I make sure that Google understand my multisite as a unique site? P.S. - The reason I chose this multisite structure, instead of hosting brands in categories of the main site, is that if I use the subdirectories based multisite feature I will be able to map a TLD domain to any of my brands (subsites) whenever I'd choose to give that brand a more distinct profile, as if it really was a different website.
Web Design | | PabloCulebras0 -
Have Your Thoughts Changed Regarding Canonical Tag Best Practice for Pagination? - Google Ignoring rel= Next/Prev Tagging
Hi there, We have a good-sized eCommerce client that is gearing up for a relaunch. At this point, the staging site follows the previous best practice for pagination (self-referencing canonical tags on each page; rel=next & prev tags referencing the last and next page within the category). Knowing that Google does not support rel=next/prev tags, does that change your thoughts for how to set up canonical tags within a paginated product category? We have some categories that have 500-600 products so creating and canonicalizing to a 'view all' page is not ideal for us. That leaves us with the following options (feel it is worth noting that we are leaving rel=next / prev tags in place): Leave canonical tags as-is, page 2 of the product category will have a canonical tag referencing ?page=2 URL Reference Page 1 of product category on all pages within the category series, page 2 of product category would have canonical tag referencing page 1 (/category/) - this is admittedly what I am leaning toward. Any and all thoughts are appreciated! If this were in relation to an existing website that is not experiencing indexing issues, I wouldn't worry about these. Given we are launching a new site, now is the time to make such a change. Thank you! Joe
Web Design | | Joe_Stoffel1 -
Infinite Scroll and URL Changing
Hi, So my website is having an issue indexing. Much like other sports sites like ESPN or MLB or a variety of others my site changes the URL as you go down the page. So if you go on a news article and continue scrolling you'll go to another news article. I believe that this is creating errors in Search Console with the article being given an error of being "too long". I don't know how to keep this infinite scroll and url changing which increases my pageviews and eliminate the errors. Can someone help?
Web Design | | mattdinbrooklyn0 -
Interlinking using Dynamic URLs Versus Static URLs
Hi Guys, Could you kindly help us in choosing best approach out of mentioned below 2 cases. Case. 1 -We are using: We interlink our static pages(www.abc.com/jobs-in-chennai) through footer, navigation & by showing related searches. Self referential Canonical tags have been implemented. Case. 2 -We plan to use: We interlink our Dynamic pages(www.abc.com/jobs-in-chennai?source=footer) through footer, navigation & by showing related searches. Canonical tags have been implemented on dynamic urls pointing to corresponding static urls Query 1. Which one is better & expected to improve rankings. Query 2. Will shifting to Case 2 negatively affect our existing rankings or traffic. Regards
Web Design | | vivekrathore0 -
Question Mark In URL??
So I am looking at a site for a client, and I think I already have my answer, but wanted to check with you guys. First off the site is in FLASH and HTML. I told the client to dump the flash site, but she isn't willing right now. So the URLS are generated like this. Flash: http://www.mysite.com/#/page/7ca2/wedding-pricing/ HTML: http://www.mysite.com/?/page/7ca2/wedding-pricing/ checking the site in Google with a site:mysite, none of the interior pages are indexed at all. So that is telling me that Google is pretty much ignoring everything past the # or ?. Is that correct? My recommendation is to dump the flash site and redo the URLS in a SEo friendly format.
Web Design | | netviper0 -
Do pull quotes affect SEO positively or negatively?
I like the design element of a pull quote to ad interest and highlight an important point. If I use an exact quote from the page in a pull quote on that page, does that negatively affect SEO as duplicate content? Are there formatting or tagging methods that could help pull quotes to boost SEO? For clarity, by "pull quote" I mean a stylized bit of text that floats on a page in such a way that the body text wraps around it. It is actual text (not text embedded in a graphic) but it behaves like an image with text wrapping around it. Here's an example (in red on the right side): http://www.21ct.com/resources/news-room/21ct-announces-its-latest-us-patent-for-advancing-big-data-security/
Web Design | | kyle21ct0 -
URL structure for multiple cities?
Hi, i am in the process of setting up a business directory site that will be used in a number of cities, though i am initially launching with only one city. My question is, what is the best URL structure to use for the site and should i start using this URL structure from day one? At the moment i am using www.mysite.com.au as my primary website where it contains all listings for the the one initial launch city. Though to plan for the future i was considering this URL structure: www.mysite.com.au/cityname so for example, if i launch in the city Sydney initially then all website traffic that goes to www.mysite.com.au would simply be redirected (302 temp redirect?) to www.mysite.com.au/sydney. When i expand to other cities www.mysite.com.au would simply be a "select your city" screen that then redirects to the city of choice (similar to www.groupon.com page). How would doing a 302 redirect from www.mysite.com.au to www.mysite.com.au/city impact on SEO for the initial launch? Or should i just place this on the root domain since no other cities exist at the moment?
Web Design | | adamkirk0 -
Optimal redirect configuration from a misspelled domain that we own.
We have a handful of inbound links to www.t-chek.com (note the hyphen). Our normal site is www.tchek.com (no hyphen). We own both domains and have some sort of domain-wide redirect set up now. This works fine for traffic, but I suspect it's not optimal for SEO purposes. I came to this conclusion by looking in OSE and noticing that none of the inbound links to www.t-chek.com were also being attributed to www.tchek.com. 2 questions: Is it immediately evident what type of redirect I have in place now, or do I need to figure that out? Is the fix as simple as editing the .htaccess file on the hyphenated domain? I don't have direct control over the hyphenated domain, and I'd like to be able to know exactly what we need to do so I can request help from my IT department. I'd appreciate hearing your wisdom. Thanks!
Web Design | | SheriGolla0