Low PA but still ranking no.1??
-
Can anybody shed some light on this. A competitor is ranking no.1 for the keyword "storage" which is a very competitive keyword in our industry. There url is www.publicselfstorage.com.au
When using Site Explorer, l can see that they have a very low PA, low external following links etc compared to the companies ranking 2 and 3.
http://www.storageking.com.au/melbourne.html
How are they still managing to rank no.1?
-
thank you Moosa
-
Thank you for that Michael
-
thank you jeff
-
Thank you Fedrico
-
Hello Robert,
I just did the quick comparison of the three websites that you have mentioned and in my opinion the link profile of all the 3 websites are clean and properly optimized (no sign of over or spam optimization)
There can be two reasons why this is happening
1. On-Page Issues
There can be a huge possibility that the on-page is over saturated for two websites as compare to the one that contain less DA although in my quick look this didn’t seems to be the problem!
2. Penguin 2.0 Adjustment
If this SERP setting for this keyword is just few days old that this can be the penguin 2.0 settlement that launched around few days ago! If this is the case then it will fix within the next few days once the things will get settle down.
Not really sure about anything but I have shared what I believe can be the case!
-
Hi Robert,
I believe there are some specifically relevant adjustments in the AU search engines which are throwing up very low authority sites which makes me believe the optimsation profiles of the competitor's could be over saturated either on page or linking profiles etc.
Kennard's and Storage King both have large linking profiles.
Here is another example for SEO Brisbane:
-
The problem with a straight up link analysis is that there are other metrics involved in the equation. Maybe they have great engagement metrics...there is something about the site that makes it look "better" than the other two you listed...maybe it's the bright colors? the first thing you see are "10% Off", "Free", "save $$S" etc.
-
You will be able to find that on almost every niche. Google just doesn't follow the same numbers as SEOMoz. What are they doing they to rank is the real question. Apparently no black-hat, maybe content? who knows...
Usually, you can find more consistent results (compared to SEOMoz data) on Bing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I increase my website DA and PA?
I want to launch a new site like www.plaza.ir. How can I improve its Da and PA quickly ?
Intermediate & Advanced SEO | | arpaymantul0 -
Broken images & Rankings
Hi I have seen a big drop in a keyword going from position 3 to out of the top 100. The only thing I can see that went wrong, was an issue with broken images - could this be the reason for the drop? Becky
Intermediate & Advanced SEO | | BeckyKey0 -
Why I am loosing my ranking?
My website is lonestarperio.com, I am loosing my website ranking, Is SEO agency doing any black hat SEO or doing anything wrong to my website?
Intermediate & Advanced SEO | | bondhoward1 -
Removing Low Rank Pages Help Others Shine?
Good Morning! I have a handful of pages that are not ranking very well, if at all. They are not driving any traffic, and are realistically just sorta "there". I have already determined I will not be bringing them over to our new web redesign. My question, could it be in our best interest to try and save these pages with ZERO traction and optimize them? Re-purpose them? Or does having them on our site currently muddy up our other pages? Any help is greatly appreciated! Thanks!
Intermediate & Advanced SEO | | HashtagHustler0 -
Baffled why my site is not improving in rankings.
Site shows up in the Map results when ever Google shows them. But for all other organic terms site ranks way back. Have lots of unique content and one page grade of an A. The site is http://alexpadillabailbonds.com The main page is optimized for "sacramento bail bonds" with a Moz grade of A yet its not included in the search results. It was before. Any insight from any one will greatly help. Thanks.
Intermediate & Advanced SEO | | andreyzolnikov0 -
Checking keyword rankings
I have 2 questions: 1. To check keyword rankings with firefox, i am choosing: Tools>Options>Privacy>"clear all current history" Timerange to clear: Everything Check Boxes: Browsing and download history, form and search history, cookies, cache, active logins Is there anything else I need to be doing? 2. Search results in my Niche are heavily localized. Is there any way to check rankings in another area? Ex: By default, our rankings are for Northeast NJ. Is there any way to check Baltimore, for example?
Intermediate & Advanced SEO | | CsmBill0 -
Changing your URL? Impact on rankings?
I have been thinking about changing our webadres for quite a while but I'm too afraid of the impact on my SERP. I understand I would need to use the Google Change of Address tool & 301 redirects. Am I missing something? What is your experience with changing the URL of a website? How has this impacted your SERP? In the past I heard someone say it will damage the linkjuice by 20%. Is that accurate? If you change the URL, is there a blank period of where your old site nor your new site are indexed? Or does Google handle this transition well?
Intermediate & Advanced SEO | | wellnesswooz0 -
Aggressive Loss in Rankings
I recently launched a website and used local directories, web directories and guest blogging as a means of getting links to the site. Within 60 days the site was ranking on the first page for a highly competitive keyword. It was hovering on the first page for about two weeks before it plummeted in ranking to near 200. I am not finding any crawl errors or duplicate content issues on the site. Could my links have caused this massive decrease in rankings?
Intermediate & Advanced SEO | | mj7750