Domains dominating SERPs w/multiple listings
-
I know Cutts addressed this as a potential future update to the Google algo but it's driving me bonkers.. My primary targeted keyword has one of our competitors listed 4 times in a row on the top of page 2. Some of the pages have duplicate page titles and the content is relatively thin. The site has a PR of 2 and a DA of 35. Why on earth are they able to suck up a whole half of a results page?!?!?!
I don't know that there's anything anyone can tell me that will help, but if there's something I missed about this update please let me know.
'snot fair.
-
Okay I love it. This has been a fantastic experiment. I have a good feeling about it all.
-
For the one I originally was posting about I've been all over the board and still am. Back to 15 today and was 10 earlier a few days ago..
I am willing to bet $50 that your rankings for this KW will stabilize on page one after these new pages are in the index for a while.
If one of the new articles is really strong for this KW it might get you a second listing... but you will need a really strong article.
-
Yes for this keyword I have. For the one I originally was posting about I've been all over the board and still am. Back to 15 today and was 10 earlier a few days ago..
But yes, this keyword historically sticks at 2-3 *(the dev added a new page that bumped us down). I guess I was testing to see if I could get multiple pages from my domain listed for this keyword as we were discussing.
-
Thanks for the report.
What has been your historical ranking for this KW... have you been at #3 for a long time?
-
HILARIOUS.
Just after hitting "Post" I went and checked once more. Boom, there we were sitting at the #3 spot (which is just as good. this keyword is for a software service and the site beating me out twice is the software developer themselves so that's fair.)
I swear though it had been a good hour and a half before I posted this. I did make one slight change to a page title in that 90 minutes but I doubt that made the difference in such a short time. Oh Google, you sure know how to get my heart-a-poundin' in the morning.
-
Well my initial test done on a secondary keyword linking 3 different pages describing three different facets of the service was working great until today.
Today my page is no longer listed at all in the SERPs for the targeted keyword. Yesterday it was number 2.
I'm hoping this is just one of Google's little fluctuations but have a feeling it's bigger than that... Can't for the life of me figure where I went wrong. Each page is about something different, titles are different, content is different, all pertaining to the same service sure but still. Basically it's like this:
1.) main service offering page
2.) blog article on statistics of popularity gaining for this service recently (linked to from high authority sites/socials as well)
3.) blog article on the newest version of the service's release which happened last week.
All 3 interconnected of course. Any ideas?
-
Nice work!
Let us know if you see more movement.
-
It's an early result but I've tried doing this with my main targeted keyword and so far it pushed the offender down and me up.. Not sure if it was that which made the difference or all of my efforts combined but so far so good I'll keep you posted on my experiments..
-
I doubt that I will ever sell model warships. I would not want to sell them because I don't know anything about them. And, I am getting close to retiring from retail.
I tried Google's DFP ad server and am getting such good results on my adsense sites that I am moving as much of my time to them as is possible.
-
Nice!
Let us know how it works!
-
Okay Egol you big magic wizard you - I've implemented a few changes and added some media in a method pretty much exactly as you described. So we'll be testing it out (for a different keyword but still highly targeted) and seeing what we can do to grab multiple listings on a SERP.
Just wait til my sales team finds out they're now selling brass widgets..
-
I just have to hope EGOL never gets interested in selling model warships, otherwise I'm going to have to really up my game on my website!
-
Pushes competitors out of the SERPs. Pisses them off. Makes them spend time hopping around mad instead of waging war.
Love it!!
-
One of their pages has two sentences on it. Two.
I usually have a lot more content than two sentences, so might not be my site.
Honestly...... Try something like this in that SERP. Build three pages...
-
Your standard product page. (Brass Widgets for Sale)
-
Nice article about how to use that product, with a few photos, maybe a video. (How to Use Brass Widgets)
-
Short article about how to select the perfect brass widget, with a few more widget photos, maybe another video, add a table that compares colors and sizes. (Brass Widgets: How to Select the Perfect One)
Then, put obvious links connecting each of these three pages. If you have a competitive site in this niche, could be kickass. All of that info might make you look like the brass widget professional and boost your conversion rate.
This is what I do for lots of products.
Pushes competitors out of the SERPs. Pisses them off. Makes them spend time hopping around mad instead of waging war.
-
-
HAHA!
"EEEGGOOOOOOOOOOOOOOOOOLLLLL!!!!!" (yelled like Kirk at Khan)
ugh. One of their pages has two sentences on it. Two.
-
Why on earth are they able to suck up a whole half of a results page?!?!?!
Maybe that is one of my sites
Because instead of fearing keyword cannibalization, they attack it.
Works great in low to moderate competition.
I have positions 1 through 4 for some nice keywords.
'snot fair.
Go Cannibals!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Latest from ... feature SERPs
Hello Mozers, this is probably (as per) a naive question, but, is the 'Latest from ***.com' element in SERPs an extract of Google News? I've added an example of what appears for 'Moz' in SERPs. MYn7Kh2
Algorithm Updates | | SEO_Selectaglaze1 -
Linking from high ranking sub domain pages to less ranking main domain pages to benefit latter
Hi all, We have our product guide pages on sub domain which are years old, so have some backlinks and high ranking for the beand related queries. Now we created new guide pages on our main website and we want these new pages to rank top beating the old pages from sub domain. Again we can't deindex or rel canonical to solve the issue as there are some part of users still using the old pages. We are planning to give a link from every old page of sub domain to same new page on main domain. Will this linking increases the authority of new pages technically and helps in ranking better? Like we give a link to "Moz guide 1" page to "Moz guide 2" page to rank latter better. Thanks
Algorithm Updates | | vtmoz0 -
Domain Authority Distribution Across the Web
**Does anyone have stats for domain authority distribution across the entire web? E.G., what percentage of websites fall in the DA range of 0-25, 26-50, 51-75, 76-100. **
Algorithm Updates | | Investis_Digital2 -
Multiple products with legitimate duplicate descriptions
We are redeveloping a website for a card company who have far too many products to write unique descriptions for each. Even if they could I don't think it would be beneficial to the user. However they do have unique descriptions for each range which is useful for users viewing an individual card. Which is better practice: a) Ignore the duplicate content issue and supply the user with info about the range b) Provide clear enticing links to find out more about the range which will leave the individual card page a little void of content. Many thanks
Algorithm Updates | | SoundinTheory0 -
Why am I getting different Google SERP result for same keywords?
Hi Mozzers, I have noticed recently that Google (.com.au) has been serving up different SERP results for the same keywords. For example, one of our main keywords is "Car Loan". One result will show our site as ranking #5 organically from 242,000,000 results. A refresh of this search will then result in our site not ranking at all from 133,000,000 results. We have been noticing this happen only in the last few days & more frustrating is that Google is throwing up the SERP from 133,000,000 results more frequently. Would anyone know why this is occurring? And what can we do, if anything, to ensure we are shown regardless of how many results Google calls from? Is it from recent algo update & will it settle down over time? Any help would be greatly appreciated. (Just to add - I'm not gogged in to Google when completing this test & regularly clear cookies etc so I don't believe its a personalised search issue)
Algorithm Updates | | 360Finance0 -
Sub-Links of Organic SERP
I would like to know if you can modify (or suggest) the sub-links under an organic listing. For Example: Main Link/Title = COMPANY NAME - What We Do.... Sub-Links (popular pages within site) currently include links like: Locations / Catalog Request / Bestsellers Is it possible to suggest other pages as sub-links or do the search engines determine these? Please advise, and thanks in advance....
Algorithm Updates | | WhiteCap0 -
Was Panda applied at sub-domain or root-domain level?
Does anyone have any case studies or examples of sites where a specific sub-domain was hit by Panda while other sub-domains were fine? What's the general consensus on whether this was applied at the sub-domain or root-domain level? My thinking is that Google already knows broadly whether a "site" is a root-domain (e.g. SEOmoz) or a sub-domain (e.g. tumblr) and that they use this logic when rolling out Panda. I'd love to hear your thoughts and opinions though?
Algorithm Updates | | TomCritchlow1 -
Keyword rich domains sliding fast
I decided not to worry too much about the statements from google indicating that they were going to consider key word rich domains as a negative for ranking since any of the sites I work on that have them are totally relevant to the content on the sites. However, since recent Google algorithm updates I see these domains have suddenly slid from top 3 positions to page 4 or beyond in Google SERP's. Nothing has changed on these sites in the intervening time and no change is evident in Bing or Yahoo SERP's. Is it just my imagination, or are others seeing the same thing for keyword rich domains? and has anyone yet determined the best way to deal with this problem?
Algorithm Updates | | ShaMenz0