Should stop words be used in titles? I'm aiming for natural title structure.
-
I have fully optimized on-page SEO for the following keyword (not really the one I use, but it can serve as an example):
-personal driver in los angeles
Even though "in" is a stop word, I prefer to have a natural (non-robotic) structure for the title - I do this by including "in". I believe that "personal driver los angeles" is too spammy and too robotic.
Is this a good or a bad thing?
-
I just gave a suggestion you have to do your keyword research to see what keyword makes sense to go with, aka the one that gives most focused traffic that you are after.
As for body text vs title, the general consensus is to keep the keyword same in the title as in the body text, alt tags, meta description etc.
Hope this helps!
-
Great question that all of us have probably asked at some point, but as Vadim pointed out whenever there's a question in regards to content always ask yourself are you doing this for the spiders or human. If you go with the spiders you might have a short term win, but in the long term you should always think about the human when creating content. These rules/thoughts should always be asked if you have any SEO hesitations.
-
But wouldn't "los angeles personal driver" also trigger broad search term "personal driver in los angeles" and show up on the top - in case the page has a very good SEO.
What if I use "personal driver in los angeles" in body text to keep the natural flow and use "personal driver los angeles" for the title?
-
In this example follow your natural human instinct, not your robot/SEO instinct.
Human instinct: personal driver in los angeles
Robot/SEO/keyword mindset, personal driver los angeles.
However another way of doing this is "los angeles personal driver" doesn't need stop-word and sounds natural. Also sometimes los angeles personal driver might be searched more often than personal driver los angeles see an image I attached as an example
But again in all of this try to write content for the person and not the search engines, so keep that human instinct on when you do this. Hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I want to place reviews from a review site also on my client's website, what's the right way to do that?
My client is doing a good job fitting rooftops out with solar panels. his customers are happy and ready to show this in online reviews. He has a partnership with a review site that gives him new leads, but I just don't want him to lose this valuable reviews just to this one review site.. Here's what i came up with and I love to hear your opinion on this;
On-Page Optimization | | JoostDerks
I'll copy the content of the solarpanel review site, place it on my client's website in hreview. the contents canonical will be rightfully set to the review site, this way I want to avoid the duplicate content thing, but get the hard earned yellow stars in my client's SERPs. and show the visitors of my clien't s site what a great job he is doing, on his own website.. This is the first time I thought of this solution and I wonder if I'm forgetting something.. Is this solution safe with Google/Bing/Yahoo?0 -
Keywords on title
hi, some pages of my website showing keywords attached in google as part of page title, but the title doesn't have that keyword in it. So basically when you search for "keyword (1)" , page ranks for the keyword with this title <address>Keyword (1) + keyword (2)</address> <address>but the keyword (2) is not part of the title, but shows there in google's index.</address> <address> </address> <address>keyword (2) is </address> <address>can anyone help us understand why this is happening ?</address> <address>I 'd appreciate any help.</address> <address> </address> <address>thanks </address> <address>nick</address>
On-Page Optimization | | orion680 -
Phone #s in title tag
Good, bad, or doesn't affect local SEO? Same question for youtube videos. love this place - thanks in advance
On-Page Optimization | | Superflys0 -
Using Iframes for Affiliate Ads
Hey all, I got a question: is it Ok to use an Iframe for example to list some Vacation Houses in my Travel Website? This is an Affiliate kind of Program Iframe Link. I did write unique Content about 400 Words and put this Text below the Affiliate Iframe, is this good or not?
On-Page Optimization | | myrtus190 -
Global Meta Data and Titles
I am working on an e-commerce website with Volusion. I have 1 main keyword that I am really trying to focus on for my home page. Last week I was in position #7 for this keyword, and I have never been off the first page of Google for it. Using Volusion you can Globally set a Title and meta description for any pages that do not already have a title or description. I noticed my Global title had the same keyword as I was using for my home page and thought that, that might be taking away some importance from my keyword, so I changed the Global Title to a different keyword. When I looked at my SEO moz rankings today, which crawled last night it said My keyword was #24 on Google. I checked and as of now I am in position #11. Like I said before, I have never not been on the first page for this keyword. Does anyone think that changing the Global title may have been the cause for this??
On-Page Optimization | | DTOSI0 -
Would adding a line break tag into the product name affect SEO ranking and Google's ability to read the entire title?
Our client would like to include a link break so that part of the product name always showed up on a second line. Would this affect how Google bots crawl the product name? Would it also affect how Google would show the product name in a search result page? Thanks!
On-Page Optimization | | BrandLabs0 -
Changing of title page and description
Can I ask how long after changing the Title and Description tags on a website do people have to wait to see these changes reflected in Google? I changed a site of mine a couple of weeks back, pinged the site to google and had well over 5,000 googlebots to the page (not a result of pinging, I get that anyway), yet Google continues to display the old listing. Any secret techniques to speeding this up? Thanks
On-Page Optimization | | Grumpy_Carl0 -
Changing page titles and google penalties?
I just recently learned that changing your page title earns you a google penalty. Unfortunately i learned this after playing around with my page titles a bit to get the most optimal page titles. Does anybody know how long this google penalty lasts? is it forever? or just temporary?
On-Page Optimization | | adriandg0