How do Moz tools handle signs for "PHRASE" and [EXACT MATCH] KW queries?
-
Hello,
As some of my projects are in competitive niche markets, I often chase exact match KW to handle with.
However, when using 'Moz >> Keyword Difficulty Report' I'm getting SAME Search Volume result - regardless using broad match, phrase or exact match KWs. Have I missed something?
Ranking result's and are however different and seems to correspond to different type of KW search ( which type of KW all its.
Please share some light on this.
-
The reply to the question is in reference to the 'Keyword Difficulty Tool'. For my own clarification does the statement "...our system automatically assumes whatever you enter as exact match by default." apply to all the MOZ tools, specifically the 'Keyword Ranking Reports'?
Searching on Google for the following, phase1tech.com comes up in the positions indicated:
CameraLink Cameras (#12)
"CameraLink Cameras" (#5)
[CameraLink Cameras] (#12) (it is my understanding that you can't do an exact match search on Google)MOZ's 'Keyword Ranking Tool/Report' indicates they are at positions #5. As such I assume the results are based on "exact match".
If that is the case I am wondering how many users actually use quotes when performing their searches. -
Hi there!
Thanks for reaching out to us! That's a great question What you are seeing in the keyword difficulty search is our tool using an exact match query into our funnel to pull your data, which is how our tool queries the search engines. Since we don't do broad matching on our end, that's the reason you are seeing identical search volumes. So while you are correct in using exact match quotations "." our system automatically assumes whatever you enter as exact match by default.
That of course I am seeing in some of the ranking results in your account, where small differences such as "woman" vs. "women" will pull up different results as the case that they are different words. Since our tools uses exact match as a default there would be no need to use quotation or brackets to direct us to pull exact matches
Best,
Peter
Moz Help Team
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Robots.txt blocking Moz
Moz are reporting the robots.txt file is blocking them from crawling one of our websites. But as far as we can see this file is exactly the same as the robots.txt files on other websites that Moz is crawling without problems. We have never come up against this before, even with this site. Our stats show Rogerbot attempting to crawl our site, but it receives a 404 error. Can anyone enlighten us to the problem please? http://www.wychwoodflooring.com -Christina
Moz Pro | | ChristinaRadisic0 -
MOZ not accepting recent changes
We have made some changes on our website according to the SEO standards per Moz report and did some crawler tests but it seems that MOZ is not crawling our recent changes. It is showing the results according to the previous data. What can be the problem here?
Moz Pro | | torbett0 -
Rank tracking in Excel via MOZ API?
Hi there, i hope someone knows the solution to this problem. I created/ copied the "advanced Excel Keyword Analysis Report" that Dan Peskin was kind enough to share, you can find it here: http://moz.com/blog/how-to-build-an-advanced-keyword-analysis-report-in-excel. Now i m looking for a solution to rank my Keywords by using an API, preferably the MOZ API. My keywords are alligned in a column "Keword List", which will be regularly updated. Next to this column i would like to have a column with the corresponding rank. Is there a automatic solution, or do i have to do it manually?
Moz Pro | | Juri.Rabiner0 -
Exact match .ORG/.INFO vs. all query terms .COM - proof?
Hello world 🙂 I have searched among tons of quality articles here on forums, but surprisingly I haven't found topic that goes into the deep water when it comes to a specific KW rich domain problem. Let me first state that I'm mainly based this topic on the information found in following blog posts by randfish (that guru with the beard). http://www.seomoz.org/blog/exact-match-domains-are-far-too-powerful-is-their-time-limited and http://www.seomoz.org/blog/google-vs-bing-correlation-analysis-of-ranking-elements My questions is only related to RANKING aspect of the domains - NOT how is sounds, smell or dance. As all good simple .COM KW domain combinations are already taken, only thing that is left is to be a bit creative using non .COMs exact match, hyphens .COM exact match, all query terms .COM with a letter or word added etc. QUESTION and case study I found a good keyword phrase, let us called it 'super domain' with low competition & high monthly searches and great revenue possibilities. Naturally, first step is to acquire a exact match .COM domain (EMD). But, of course, that is not possible because 'superdomain.com' and super-domain.com has already been taken by some greedy domain broker waiting someone to pay $1.000.000 for it. Not an option. What options do I got? OPT1) superdomainA.COM (keyword phrase with added 'A' at the end) OR OPT2) superdomain.ORG/NET/INFO (keyword phrase on non .COM TLD) I couldn't find any studies with test and clear results regarding this subject. This is VERY important because, regarding to the links I posted, there is a 0.10 better correlation if choosing OPT1) superdomainA.COM, even if using exact match domain OPT2) superdomain.ORG/NET. But they haven't been cross tested in that results in the same post. So it's big '?' sign to me. As SEO market is getting more and more competitive, it is important to not leave anything to chance. I would appreciate if randfish, or anybody else could give some inputs about this. Thanks in advance!
Moz Pro | | RetroOnline0 -
Google Analyitics Average Position for Queries
Why is the Average Position in the Queries view of Google Analytics SEO report so different on each query from the position shown by SEOmoz?
Moz Pro | | rfaulk0 -
Keyword Difficulty Tool: Error
Hi - is anyone else getting an error using the Keyword Difficulty tool? I'm getting "ERROR: There was a transient error with your request. Please try again."
Moz Pro | | ErikDster0 -
Ruling out subfolders in pro tool crawl
Is there a way to "rule out" a subfolder in the pro dashboard site crawl? We're working on a site that has 500,000+ pages in the forums, but its the CMS pages we're optimizing and don't want to spend the 10k limit on forum pages.
Moz Pro | | DeepRipples0 -
Is this an error in SEO Moz Pro Web App?
In the rankings section if I add these two terms to monitor They are both monitored: Fresh fish fresh fish Do search engines give more weight to capitals on some small scale or is this an error in the app? Thanks, Daniel.
Moz Pro | | iSenseWebSolutions0